☺
Hallo
Go Pitching!
Connecting Your Idea with Investor Interest
Dion Dewa Barata
3 4
1 2
Internal Must Have
External Must Have
Passion Professional
TuaTuaUsaha
DIGISekami
1
2
5
3
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Pitching
Persuasion
Presentation
Preparation
Presentation Deck Stories Minimum Viable Product
Raise Awareness Build Network Get Insight Meeting Schedule
1st Round
Investment
Pre-
Investment
Business
Structure
Due Diligent
Persuasion
Presentation
Preparation
Market
Validation
Product
Market Fit
Problem
Validation
<<< 2024 – 2025 >>>
Pitching
Persuasion
Presentation
Preparation
Presentation Deck Stories Minimum Viable Product
Raise Awareness Build Network Get Insight Meeting Schedule
Persuasion
Presentation
Preparation
Investor
Event
Pitch
Founder
•Background
•Interest
•Portfolio
•Entrance Stage
•Duration
•Venue Situation
•AUVI support
•Format
•Presentation Deck (Simple&Clear)
•Supporting Data
•QA bank
•Minimum Viable Product
•Storyboard
•Story – Story -Story
•Dream Plan Strategy
•Mentality & Mindset
Practice
&
Rehearsal
Multiple times
Different Setting
Various Scenarios
StartUp
Event
Pitch
Founder
•Background
•Industry
•Traction
•Current Stage
•Key Information
•Contact person
•Brand Exposure
•Format
•Business Potential
•Market Opportunity
•Portfolio Builder
•Investment Ticket
•Skill & Competencies
•Character/personality
•Passion/Enthusiasm
•Experience
Investor
Event
Pitch
Founder
•Background
•Interest
•Portfolio
•Entrance Stage
•Duration
•Venue Situation
•AUVI support
•Format
•Presentation Deck
•Supporting Data
•QA bank
•Minimum Viable Product
•Storyboard
•Story – Story -Story
•Dream Plan Strategy
•Mentality & Mindset
Persuasion
Presentation
Preparation
Problem
Worth
Solving
Market
Potential
Solution
Benefit
Competitor
Analysis
Minimum
Viable
Product
Financial &
Projection
GTM
Strategy
Team
Partnership
Target customer?
Customer Journey? Customer Pain?
Validation? True Story?
Total Addressable Market
Serviceable Addressable Market
Serviceable Obtainable Market
Value Proposition
Unique Selling Point
Product Features
Direct & Indirect Competitor
Competitor Strength
Positioning Map
Solution Demo
Market Validation
Traction & Testimony
Key Metrics
3-5 years projection
Cashflow & Distribution
Branding Strategy
Marketing Communication
Campaign & Activation
Skill & Expertise
Professional Experience
Cohesion
Collaboration Model
Investment Package
Investment Schedule
New Insight
Resources
Portfolio
Network
Expert
Method
Access
Talent
Reputation
Persuasion
Presentation
Preparation
Interest
• Comprehensive Solution Demo
• Evidence
• Media Coverage
Desire
• Emphasizing urgency
• Higher Competition
• Shrinking Market share
Action
• Complete Investment Package
• Setup more detailed meeting
• Call for Action
I need to
know MORE!
Convince Me!
HOW YOU SPEND
MY MONEY?
Why NOW ?
HOW CAN YOU
FIT WITH MY
PORTFOLIO?
Why YOU ?
WHAT IS THE
BENEFIT?
WHAT IS THE
CONDITION? HOW IS THE
EXIT STRATEGY?
Persuasion
Presentation
Preparation
10 FUN FACTS
• STARTUP NEED INVESTOR AS MUCH AS INVESTOR NEED STARTUP
• GET LEVERAGE FIRST BEFORE MEETING WITH INVESTOR
• DATA – TESTIMONY – EVIDENCE – TRACTION ARE IMPORTANT ASSETS
• TRAINING – REHEARSAL – DOUBLE CHECK. BE PREPARE!
• 98% PITCHING FAIL TO GET INVESTMENT
• KNOW YOUR INDUSTRY!
• KNOW WHAT YOU ARE LOOKING FOR, FROM INVESTOR
• KNOW AND BELIEVE IN YOUR GOALS
• NETWORK IS A VALUABLE ASSET YOU MUST HAVE
• BE A STORYTELLER
Thank You
Dion Dewa Barata
dewabarata78@gmail.com

Pitching preparation venture journey yes