Machi-Coin is a startup in Japan. This is the latest version of Machi-Coin Pitch Deck without financial numbers in English.

1. Dreams & Ties in
Local Businesses
Where there are great opportunities
to change the world.
Photo by Jade Masri on Unsplash

2. Photo by Evan Dennis on Unsplash
Questions
Problems
&

3. Japanese people
think the future is
NOT great. Why?
Source: Edited from National Cabinet “Public
Opinion Polls in 2014”

4. Why has SNS rapidly
got people’s heart?
Photo by Jens Johnsson on Unsplash

5. SDGs & ESG are
globally argued
intensively.
Why now? Photo by Saketh Garuda on Unsplash

6. Why must companies
keep growing forever?
Photo by Benjamin Child on Unsplash

7. Why SMEs and Local
Businesses have NOT
been developing as
before? Photo by Alev Takil on Unsplash

8. Photo by Evan Dennis on Unsplash
Opportunities

9. Japan:
ü SMEs: 2.7M cos & 75% of
all labors
ü & Less experienced in
digital - marketing,
communication,&
payment – Pain point to
Biz Owners

10. If we can provide an appropriate tool,
Japan:
ü TAM: $1.3B/year
ü SAM: $72M/year
ü SOM: $7.2M/year
Based on:
$30/month/company
SAM: 200K cos, SOM: 20K cos

11. Photo by Evan Dennis on Unsplash
“Appropriate Tool”
- How we do

12. Concept 1:
Economic Incentives 1st
to Stakeholders
ü Businesses: get funded
for their dreams
ü Customers: get the
premium

13. Concept 2:
Very, very easy UI/UX
Concept 3:
Very strict compliance to
the related laws

14. Photo by Evan Dennis on Unsplash
What We Do

15. ü Platform of “Customer
Funding“ for neighbors
who can trust together,
unlike crowd funding.
ü FSA said OK to us.
ü Much simpler than non-
scalable crowd funding.

16. ü DIY tool – VERY SCALABLE
V.S.
Machi-Coin,
Our Service
Sorry!
Kickstarter

17. Machi-Coin provides:
1. Funding
2. CRM (Communication Tool)
3. Original Cashless Payment
4. Cashflow Simulator
5. Smartphone Web with Coupons
6. Customizable Point/Gift Certs
to SMEs.
Also, quiz platform for local kids ;-) , etc.

18. Photo by Evan Dennis on Unsplash
How We are Different

19. ü Patent Granted for the
system – no rivals
ü Once popular, platform
will be1st choice to local
businesses - traditional
local banks and local
funds don’t have enough
scalability

20. It is needed
especially when
societies have a big
crises like now.

21. NG to
reveal his
name
Mr. Arai, President of
a local business mall
“Good business
scheme. Once get
popular, everyone like
us (biz owners) will use
it.”
A board member at
a local bank
Mr. Nozaki, Owner
of cleaning services
“It was very handy
and useful - we did
not even need to
install an app. I felt we
need to follow new
services like this.”
“We cannot watch all
the local businesses in
our area, and I think
we lack skills of
business evaluation.
Machi-Coin is a
needed biz all over
Japan.”
Voices after PoC

22. ü Chosen as the finalists
(top 10 persons) of 2020
Japan Entrepreneurship
Award.
ü Currently working closely
with 2 shopping malls in
Tokyo for further traction.

23. ü Will function as
Mailchimp in a new era
in Japan,
While Mailchimp is not popular
in Japan at all.

24. Photo by Evan Dennis on Unsplash
Biz Plan

25. Business Expectation
FY’19 FY’21
<now>
FY’23 FY’25
(if exit)
FY’27
(if exit)
FY’29
Clients # 3 30 3,000 7,200 10,200 12,300
Sales(¥M) 0 3 84 267 403 488
P.A.T.(¥M) -3 -17 4 81 158 197
Net Cap
(¥M)
1 16 * 115 ** 235 523 900
Notes for this conservative estimates:
*: Expect 20M yen investment from this seed round
**: Expect 98M yen investment at FY’23 from VCs
7X
5.8X
= NOT DISCLOSED =

26. ü It is not only for business
returns, but also for local
areas, where small
businesses provide
various services and
social capital.

27. Photo by Evan Dennis on Unsplash
And Lastly…

28. “Sanpo-Yoshi” (三方よし)
From 18th century in Japan, a
well-known saying teaches
that a business has to be:
1. Good to yourself,
2. Good to your customer, AND
3. Good to society
if you want to success.

29. We Believe Sanpo-Yoshi
Founder / CEO
Ryota Furuya
1st Angel / CFO
Toshiaki Minagawa
ü ‘97 Master of Public & Int’l Affairs,
Graduate School of Public & Int’l
Affairs, University of Pittsburgh.
ü Experts in New Business
Development, Business Strategy,
Marketing, Research, System
Development, Stats, Data/Text
Mining/AI, & Local Business.
ü ‘84 MBA, Tulane University, Louisiana
– Scholarship Program from Exxon
Mobil.
ü Experts in Retail Business Strategy
and Tactics, Merchandizing and
Education, Business Planning, &
Business Management.
ü Prominent Experiences at
Companies Overseas.

30. Photo by Victor Rodriguez on Unsplash
LET’S CHANGE THE
WORLD TOGETHER!