This document summarizes a business plan for Spirit Mountain Recovery, which provides innovative, evidence-based addiction treatment using methods like breathwork, cryotherapy, floatation therapy, and neurofeedback. It has one existing inpatient facility but plans to expand to outpatient care. Key points include: - The founders believe current treatment is outdated and ineffective and aim to implement cutting-edge, cost-effective methods to improve outcomes. - They plan to open an outpatient facility with a focus on reducing inflammation through various therapies to first transform the body then rewire the brain. - Financial projections estimate $189k net revenue in year 3 for a single location growing to over $30M with 25 locations nationwide in 10-

1. Spirit Mountain Recovery
Next Generation Addiction Treatment
https://goo.gl/zmmgCu

2. Company Purpose
We believe there is a better approach to
battling substance use disorder and
treating mental health issues...
...by implementing the most cutting-edge,
cost-effective, evidence-based
treatment methods available.

3. ● 21.5 million people in the U.S. had a
substance use disorder in 2014, but
only 2.5 million people received the
specialized treatment they needed.
- SAMSHA
● Relapse rates are as high as 90% for
alcoholics and heroin users.
- NIAAA, NIH
● Current Programs are outdated,
inaccessible and ineffective.
What’s the problem?

4. ● We implement the very best and newest evidence-
based, cutting-edge, and cost-effective treatment
methods available.
● We have the ability to quantitatively track a person's
recovery progress using measurable data and
milestones with the help of newly available technology.
● We offer additional financing options aimed at
people without insurance, or the ability to pay upfront
costs.
What’s our secret sauce?

5. Market Size & Competition
● $35 billion was projected to be spent in 2014 on U.S. substance use
disorder treatment services - SAMSHA
● Over 15,000 facilities provide substance abuse treatment in the U.S.
● The market is highly fragmented with a few large service providers such as:
○ Acadia Healthcare ($3 billion in revenue), AAC Holdings, and large hospital systems
● Majority of existing facilities treatment regimens are developed from:
○ Alcoholics Anonymous and the 12-steps, which was created 80 years ago
○ Faith-based, Religious
○ 100% Holistic (no clinical evidence)
○ 100% Educational and Group Therapy

6. Treatment methods used in our program are fully covered by insurance and are all
evidence-based. They are a mixture of Eastern & Western Medicine and include:
Product (Our Program)
Breathwork & Meditation
Yoga & Tai Chi
Acupuncture & Chiropractor
Cryotherapy
Floatation Pod (REST)
Neurofeedback & EEG Training
Life Skills Classes
Dietary Counseling
And more...
Psychoeducational Classes
Individual Counseling
Group Therapy

7. Inflammation is your body's response to stress - whether from your diet, lifestyle or
environment. Our program is aimed at reducing the physical and mental stress in people's
lives, thus reducing the inflammation.
The focus on reducing inflammation will naturally jump-start a person's recovery.
Once someone is feeling better physically, their mind will follow.
Our treatment protocol: (1) transform the body physically, then (2) rewire the brain through
neurofeedback, individual and group therapy, and other various methods.
Inflammation is the cause of almost ALL health issues, mental and physical. NIH
Our Program In a Nutshell...

8. Key Treatment Method #1
Wim Hof Breathing & Cryotherapy: This
breathing technique, along with exposure to cold,
is a very beneficial mental and physiological
training tool.
Benefits: General wellbeing, disease prevention,
increases “feel good” hormones, naturally lose
weight and gain muscle, better sleep at night,
and endless more. Our in-house study yielded
good results with good feedback from clients.
Evidence: Over 50 clinical studies - Search the
internet for “Wim Hof”

9. Key Treatment Method #2
Floatation Therapy: Otherwise known as
floatation-REST (restricted environmental
stimulation technique) or sensory deprivation.
Benefits: There are many positive physical,
psychological, and spiritual effects: stress
reduction, anxiety relief, sports recovery, pain
relief, reduced headaches, increased circulation,
more restful sleep, and reduced compulsions.
Evidence: In a cigarette cessation study, around
80% of participants were smoke-free for at least a
year and a half after therapy.

10. Key Treatment Method #3
Neurofeedback: A form of biofeedback
in which individuals respond to a display of
their own brainwaves.
Benefits: Helps relieve symptoms of ADD & ADHD,
Addiction, Anxiety, Brain Injuries, Chronic Pain,
Depression, Fears & Phobias, Fibromyalgia,
Headaches & Migraines, Insomnia, Meditation,
PTSD, Stress, Trauma, and more.
Evidence: A 2014 UCLA Study showed 77%
alcoholics stayed abstinent one-year later after
treatment when supplementing with Neurofeedback
therapy.

11. The Team
● Spirit Mountain Recovery outpatient facility will be operated by brothers Ted and
Nick Farni with the oversight of the parent company.
● They both bring unique and applicable skills to the leadership of the company.
● Both have experience in the drug and alcohol addiction industry directly through
assisting their father start, and operate a residential treatment center in Utah, along
with ventures in other areas such as business valuation and technology start-ups.
Ted Farni
COO
Spirit Mountain Recovery
Nick Farni
Head of Product
Sober Grid, Inc.

12. Current Traction & Operations
Spirit Mountain Recovery currently owns and operates a 6-bed inpatient drug
treatment facility in Eden, Utah with gross sales over $500,000 in 2017.
● The Organization is already licensed with the State of Utah to offer additional
“levels of care” including outpatient and day treatment services.
● Various factors should fuel an increase in demand for services:
○ Growing social acceptance of treatment for substance abuse and mental
health issues,
○ The well-publicized alcohol and opioid addiction crisis,
○ Political support for addressing the problem, and
○ Expanded reimbursement coverage.

13. Financials - Startup Costs (Single Location)
Sunk Startup Costs
Rent Deposit
$4,000
FF&E
$5,000
Float/Cryo Deposit*
$3,000
Licences
$2,000
Signage
$1,000
Website/Mktng
$10,000
Operating Reserves
Month 1
$20,000
Month 2
$20,000
Month 3
$10,000
Total Operating Reserves
$50,000
Total Startup Costs $80,000
*$40,000 for equipment is financed over first two years.

14. Financials - Projections
Year 1
Year 2 Year 3
Gross Revenue $446,000 $586,000
$609,000
Expenses $391,000
$428,000 $420,000
Net Revenue (EBITDA) $55,000 $158,000
$189,000
Expense Ratio 87%
73% 68%*Stabilization occurs Year 3. Some equipment ($40,000) is financed over first two years.

15. Future Plans
Our long-term goal is to have a
Spirit Mountain Recovery location
in every state across the US.
Exit Plan (5-10 years)
1.) Go public with company.
2.) Sell to larger healthcare provider.
3.) Continue operations ongoing.
Locations Cost Net Revenue Value
1 $80,000 $189,541 $1,263,609
2 160,000 379,083 2,527,218
3 240,000 568,624 3,790,828
4 320,000 758,166 5,054,437
5 400,000 947,707 6,318,046
10 800,000 1,895,414 12,636,092
15 1,200,000 2,843,121 18,954,139
20 1,600,000 3,790,828 25,272,185
25 $2,000,000 $4,738,535 $31,590,231

16. SWOT Analysis
Strengths
• Innovative, Low-Cost, Effective Product
• Booming Industry, Growth Stage
• Increased Awareness for Treatment
Need
Opportunities
• Additional Revenue from Day Treatment
• Development of New Methods
• Sell Merchandise, Supplements, Gear
Weaknesses
• Non-Mainstream Approach
• Highly Competitive Industry
• Highly Regulated and Scrutinized
Threats
• Decreased Reimbursement Coverage
• Increased Regulation
• Changes in Health Insurance Policy

17. Action Plan
Step 1 Secure Financing
Step 2 Identify Location
Step 3 Minimal Remodel
Step 4 Begin Marketing
Step 5 Hire Staff
Step 6 Get Licences
Step 7 OPEN DOORS FOR BUSINESS
It will take 30-45 days to
open after securing
financing.

18. Next Steps - Contact Us
A full business plan and detailed financials available upon request.
For more information, please email ted@spiritmountainrecovery.com
We are available to answer any questions!
Thank You!