2. 1. CONSISTENCY
▸ This website is a good example of
consistency.
▸ It follows color and pattern with its
unique card layout and flat color.
▸ Each page has the same feel to it
and have the same layout output on
any device.
3. VISIBILITY
▸ As you can see, everything is
perfectly visibly even with big text
over the images, the images are still
clear.
▸ They darken the images on purpose
so that the user is not too focus on
one thing at a time but be able to
view everything as a whole.
▸ Overall has a good balance of
image and text.
4. LEARNABILITY
▸ This is the nike website for custom
made shoes. If you are used to these
types of websites then this should be
no problem to navigate.
▸ However every site that offers this
feature to their products have
different UI’s and by take a little bit of
time to get used to.
▸ Once your are used to the site it
becomes very easy to navigate
through.
5. PREDICTABILITY
▸ When first entering this site you may
not know how its works and try to
see if you can do the basic functions
of a website.
▸ You will show realize how the site
works just by scrolling once and
already can tell how the website
functions.
▸ They even add a change view
function with makes the site even
simpler to use.
6. FEEDBACK
▸ Traveling site or anything that deals
with helping you to search something
and have them narrowed down to
what you desire are good examples
of a site that use feed back.
▸ Here we have Expedia which have
you put a lot of information about
yourself then takes you to the best
options based on the information that
you have provided which help in
picking something you desire.
