Pineapple Group is an Indian media company that specializes in providing 360 degree media solutions including marketing, advertising, events, web design, and digital media. It has several subsidiary companies that focus on areas like film production, software development, and events. The document provides details about Pineapple Group's services, portfolio of work, and team.
Deliver Contextual Customer Support with SAP Hybris Commerce, Assisted Servic...SAP Customer Experience
Increase conversion and drive loyalty with intelligence and context. This deck showcases how you can use the new “customer 360” view in SAP Hybris Commerce, assisted service module, on your storefront to give your support team everything it needs to engage customers, solve their problems, and provide product recommendations to drive sales.
For more about SAP Hybris, please visit us at: https://hybris.com/en/products/commerce
A brief introduction of Brandwatch, our service and our clients.
Some of the brands we've worked with include Heineken, L'Oréal, BT, Unilever, Sky, Dell, Ikea and Cisco.
Product Marketing can be a strategic role, but Product Marketers need to understand how they can achieve that. This presentation provides 4 high level strategies to follow to increase the value of Product Marketing in your company.
Implement razor-sharp, internet-wide psychographic targeting. Define and cultivate audiences, inject them deep into your sales funnel, and convert them to customers.
Generate more attributable conversions faster and at a lower cost
Spawn links and social signals crucial for successful SEO
Drive awareness from influencers (journalist, bloggers, prominent community members), enhancing your PR effectiveness
Earn social followers from relevant psychographic audiences
Prove the value of branding activities including socialization
Conduct multivariate social voice testing, much the way SEOs use search PPC to improve SEO funnels
Execute advanced visitor data management, merging “first hop” targeting (including search keywords) with filtered psychographic retargeting & RSLA remarketing to build curated “Follow” lists segmented by audiences
Product Marketing is often the forgotten step-child of a product organization - poorly defined roles, understaffed, with misaligned objectives and overly tactical deliverables. This session will provide specific information to address these problems and help leaders define, staff and run Product Marketing organizations that enable companies to maximize the value of their product initiatives.
UNLEASHING AI: THE GAME-CHANGER IN MODERN MARKETING AND ADVERTISINGAurimas Paulius Girčys
Slides from the conference in Cyprus, showcasing possible AI applications in marketing.
Recap:
1. AI plays a crucial role in digital marketing, providing numerous benefits such as improved efficiency, personalization, data-driven insights, and real-time optimization.
2. APG Media has successfully implemented AI-driven solutions in managing daily Google Ads and Facebook Ads campaigns, resulting in improved ROI and increased efficiency.
3. Staying informed about AI advancements and being prepared to adapt and integrate new technologies is essential for success in the future of digital marketing.
Tips on AI integration:
Use AI to personalize your marketing messages to individual customers.
Use AI-powered chatbots to engage with customers and provide 24/7 support.
Use AI to optimize your email marketing campaigns.
Use AI to identify and target high-value customers.
Use AI to improve your website's search engine optimization (SEO).
Use AI to optimize your social media advertising.
Use AI to personalize your website's content.
Use AI to optimize your content marketing strategy.
Use AI to create more effective ad copy.
Use AI to optimize your landing pages.
In part 2 of AIS Media Inc., 2-part webinar series: Attract & Convert New Patients, we cover why social media is one of the driving factors in redefining healthcare marketing. In order to meet patient needs, marketers are discovering the need to participate online and stay competitive. Make 2015 the year you take your social media marketing to new heights of success.
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Increase conversion and drive loyalty with intelligence and context. This deck showcases how you can use the new “customer 360” view in SAP Hybris Commerce, assisted service module, on your storefront to give your support team everything it needs to engage customers, solve their problems, and provide product recommendations to drive sales.
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A brief introduction of Brandwatch, our service and our clients.
Some of the brands we've worked with include Heineken, L'Oréal, BT, Unilever, Sky, Dell, Ikea and Cisco.
Product Marketing can be a strategic role, but Product Marketers need to understand how they can achieve that. This presentation provides 4 high level strategies to follow to increase the value of Product Marketing in your company.
Implement razor-sharp, internet-wide psychographic targeting. Define and cultivate audiences, inject them deep into your sales funnel, and convert them to customers.
Generate more attributable conversions faster and at a lower cost
Spawn links and social signals crucial for successful SEO
Drive awareness from influencers (journalist, bloggers, prominent community members), enhancing your PR effectiveness
Earn social followers from relevant psychographic audiences
Prove the value of branding activities including socialization
Conduct multivariate social voice testing, much the way SEOs use search PPC to improve SEO funnels
Execute advanced visitor data management, merging “first hop” targeting (including search keywords) with filtered psychographic retargeting & RSLA remarketing to build curated “Follow” lists segmented by audiences
Product Marketing is often the forgotten step-child of a product organization - poorly defined roles, understaffed, with misaligned objectives and overly tactical deliverables. This session will provide specific information to address these problems and help leaders define, staff and run Product Marketing organizations that enable companies to maximize the value of their product initiatives.
UNLEASHING AI: THE GAME-CHANGER IN MODERN MARKETING AND ADVERTISINGAurimas Paulius Girčys
Slides from the conference in Cyprus, showcasing possible AI applications in marketing.
Recap:
1. AI plays a crucial role in digital marketing, providing numerous benefits such as improved efficiency, personalization, data-driven insights, and real-time optimization.
2. APG Media has successfully implemented AI-driven solutions in managing daily Google Ads and Facebook Ads campaigns, resulting in improved ROI and increased efficiency.
3. Staying informed about AI advancements and being prepared to adapt and integrate new technologies is essential for success in the future of digital marketing.
Tips on AI integration:
Use AI to personalize your marketing messages to individual customers.
Use AI-powered chatbots to engage with customers and provide 24/7 support.
Use AI to optimize your email marketing campaigns.
Use AI to identify and target high-value customers.
Use AI to improve your website's search engine optimization (SEO).
Use AI to optimize your social media advertising.
Use AI to personalize your website's content.
Use AI to optimize your content marketing strategy.
Use AI to create more effective ad copy.
Use AI to optimize your landing pages.
In part 2 of AIS Media Inc., 2-part webinar series: Attract & Convert New Patients, we cover why social media is one of the driving factors in redefining healthcare marketing. In order to meet patient needs, marketers are discovering the need to participate online and stay competitive. Make 2015 the year you take your social media marketing to new heights of success.
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