PenguinsRock. They Also Fly
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Penguins Rock. They Also Fly.
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The document discusses potential photo ideas for a school theme including:
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This document discusses the concepts of media synergy, cross-media convergence, and their impact on audiences. It provides the example of the film "Tarnation" which was initially made for $218 but eventually cost $400,000 for distribution. It discusses how the film was screened at Sundance and Cannes film festivals. The document asks the reader to define synergy and convergence, and examines how Film4 and WB use these concepts to target different audiences.
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