8. Genesis
Birth of the concept.
O2. is now a Connected Service
Business
O2 has direct brand relationships
O2 has extensive analytics on
there user base available
Bring user and brand together in
a loyalty program
8
9. It’s unique
Wanted push. No pull.
People register to automatically
get offers based on user profile,
time and location.
Largest mobile campaign in UK
history.
9
15. Results
Top Vouchers 1,3 M
Domino’s Pizza No. 39 in App Downloads
O2 Retail Store
Pizza Hut
Holiday Inn
Toni and Guy
4 star rating
200 K
Redemptions
so far
15
16. Caroline van den Bergh
Head of Business Development
Email: cv@goldengekko.com
Mobile: +44 7824 881 119