This document discusses various paths and strategies for building a successful startup. It mentions that 500 Startups has invested in over 1200 founders across more than 50 countries. It also discusses the importance of achieving product-market fit and provides examples of growth strategies like funnel optimization, email marketing, and influencer marketing. The key message is that there are many potential paths and opportunities for founders to build startups, both within and outside of Silicon Valley.

1. Paths to build a
successful startup
Caminos hacia
el éxito para startups

2. @bedy | @500Startups

3. #500STRONG Means Family
Portfolio Companies1200+
2,500+
250+
50+
Founders
Mentors
Countries

4. SUCCESS

8. FAILURE

12. 3 Unicorns
>$1B in Value
25+ Centaurs
>$100M in Value
250 - 300 Ponies
>$10M in Value
#500STABLE

13. Product Market Fit

14. Product Market Fit

16. PRODUCT MARKET FIT
MAYVENN

17. NO

18. LEAN STARTUP
(Eric Ries)
CUSTOMER DEVELOPMENT
(Steve Blank)

19. YES!

20. Does it scale?

21. AARRR
(@davemcclure)

22. #500DISTRO
• Distro Team: in-house
growth team - 13 people
• Distro Program : London,
Miami, Taipei, Dubai , KL,
HK + MOAR.
• WMD.co: 1-day conference
covering mktg &
distribution

23. #DISTRO = Growth AND Retention
500distro.co
Funnel optimization
Drip email marketing
SEM Content marketing
Analytics
SEO
Referrals
YouTube
Smoke tests
SMS
Sales Automation
Retargeting
Facebook
AdWords
Instagram
Pinterest
Twitter
Open rates
Influencer Marketing
Mixpanel
Mobile Ads
Conversions

24. DISTRO = Growth Marketing
Funnel optimization
500distro.co
Drip email marketing
Content marketing
Content marketingAnalytics
SEO
Referrals
YouTube ads

25. PATHS?

28. MOVE TO
SILICON VALLEY?

29. WILL INVESTORS IN
SILICON VALLEY INVEST IN ME?

34. TALENT CAN COME
FROM EVERYWHERE!

35. OPPORTUNITIES ARE
EVERYWHERE

36. SILICON VALLEY:
~50% OF FOUNDERS =
FOREIGNERS

37. FEW PATHS…

38. #500DISTRO
500 MIAMI #DISTRO
Starts - SEP 28th
http://500.co/500-distro-miami/

39. https://angel.co/500startups-batch-15/apply

40. SO MANY PATHS FOR
FOUNDERS IN
LATIN AMERICA TO BUILD A
SUCCESSFUL STARTUP

41. IT IS IN YOUR MIND!