4. PASIFIC ASIAN TRAVELASSOCIATION
Found in 1951
Founder :Lorrin Thurston
Head Quarter :San Francisco,1953
First Asian
office:Manila,Philippines,1976
SHIV RAJ/FOH
5. AIMS AND OBJECTIVES
Developing, promoting, and facilitating travel to and
with in Pacific area and South-East Asian region
Primarily operates in United State market
Organization provides meeting point for the people
Develop an ever-increasing pleasure travel
Build up greater awareness on travel trade
SHIV RAJ/FOH
6. ACTIVITIES OF PATA
Assisting small and upcoming destination
Providing expertise and planning group travel
scheme, destination, hotels operation, and
discounts
It provide up to date information
Serves as a central source
Annual conference provide greater scope in
promotion of tourism
Development of service plan to tourist
To do research activities
SHIV RAJ/FOH
7. MEMBERSHIP
Active Government
Associate
Government
Active Carrier
Associate Carrier
Active Industry
Allied
Affiliated Allied
Associated
Sustaining
SHIV RAJ/FOH
8. FUNCTIONS OF PATA
Pacific Travel Conference and
Workshop
Marketing
Research and Development
SHIV RAJ/FOH
10. PROGRAMMES
PROVIDED BY PATA
PATA’S mission is to enhance the growth , value,
and quality of Pacific Asia travel and tourism for the
benefit of its membership
The PATA Annual conference draws together the top
decision makers in the region
The PATA trade mart focuses on marketing
opportunities by matching the buyers and sellers of
the region’s tourism products
PATA has long been an advocate of balancing
growth with conservation measures
SHIV RAJ / FOH
11. AWARDS
1) THE PATAAWARD OF
MERIT
2) PATACHAIRMANAWARD
3) THE PATACEO
CHALLENGE
4) THE PATASPECIAL
AWARD
5) THE PATA FUTURE
AWARD
6) PATAGOLDAWARDS
SHIV RAJ/FOH
