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Ryan GovindanRG
Paid Media Platform Adoption for Digital Audience Segmentation
Search
Social
E-mail
Display
Direct / Network Buys
Digital Media
Text / Contextual
Text / Banner
Text / Content
Standard / Rich Media
Banners
Media Types
Desktop / Laptops
Mobile / Smartphones
Tablets
Devices
Bid Manager
Campaign Manager
Demand-side Platforms
(Web & Mobile)
Social Tools
Media Technologies
Analytics
Data Management
Re-marketing
Advance Analytics
Insight Management
Engagement Analyser
Content Networks
Videos
Segment Analyser
Media Optimizer
Earned / Owned Media
Media Optimizer
Listening Tool
Text / Banner / Rich-
Media/ Videos
Smart Screens

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Paid Media / Platforms / Audience / Insights Management

  • 1. Ryan GovindanRG Paid Media Platform Adoption for Digital Audience Segmentation Search Social E-mail Display Direct / Network Buys Digital Media Text / Contextual Text / Banner Text / Content Standard / Rich Media Banners Media Types Desktop / Laptops Mobile / Smartphones Tablets Devices Bid Manager Campaign Manager Demand-side Platforms (Web & Mobile) Social Tools Media Technologies Analytics Data Management Re-marketing Advance Analytics Insight Management Engagement Analyser Content Networks Videos Segment Analyser Media Optimizer Earned / Owned Media Media Optimizer Listening Tool Text / Banner / Rich- Media/ Videos Smart Screens