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Page 2 Stocks & Bonds
Page 3 Financial Summary
Page 4 Production Analysis
Page 5 Traditional Segment Analysis
Page 6 Low End Segment Analysis
Page 7 High End Segment Analysis
Page 8 Performance Segment Analysis
Page 9 Size Segment Analysis
Page 10 Market Share
Page 11 Perceptual Map
Page 12 HR/TQM Report
Page 13 Ethics Report
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Round: 3
Dec. 31, 2021 C95612
2. Andrews
Bridget Carey
Dieter Manke
Robert Roy
Thomas Sloan
Mitch Tomlin
Everett Zornes
Baldwin
Maggie Alessi
Matt Broom
Michael Glaser
Connor Schrauth
Thomas Smith
Yifan zhang
Chester
Joseph DeMuth
Andrew Hinrichs
Hannah Klenke
Xinhao Ni
Keaton Stewart
tongxuan zhang
Digby
Yihan cai
Katherine
Olifirowicz
Samantha Schilling
3. Luke Vollmar
Yuhui Wu
Erie
Amber Erhahon
Ryan Harpst
Benjamin Kloss
Kourtney Krohn
Tao Yang
AO ZHENG
Ferris
Weidong Han
Natalia Hernandez
Yidong Huang
Wenqi Li
Xavier Marcos
Adam Zink
Selected Financial Statistics
Andrews Baldwin Chester Digby Erie Ferris
ROS 8.5% -9.7% 6.6% 8.8% 6.3% 6.1%
Asset Turnover 0.98 0.62 1.18 1.12 0.80 1.06
ROA 8.3% -6.0% 7.8% 9.9% 5.0% 6.4%
Leverage(Assets/Equity) 1.8 3.8 2.2 1.8 2.0 2.0
ROE 14.5% -22.8% 17.4% 17.5% 10.3% 12.7%
Emergency Loan $9,606,075 $62,056,504 $5,654,495 $0
$9,177,335 $0
Sales $148,545,848 $101,347,143 $185,224,468 $160,731,124
4. $116,865,846 $150,154,523
EBIT $27,321,664 $2,398,547 $29,199,165 $28,952,157
$20,439,104 $21,956,192
Profits $12,588,041 ($9,811,829) $12,257,666 $14,153,717
$7,328,761 $9,103,730
Cumulative Profit $26,324,768 ($627,751) $27,450,323
$39,821,708 $19,665,416 $21,465,173
SG&A / Sales 13.4% 26.6% 12.1% 14.8% 13.5% 13.2%
Contrib. Margin % 40.7% 42.8% 35.2% 40.5% 41.6% 35.3%
CAPSTONE® COURIER Page 1
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Stocks & Bonds C95612 Round: 3 December 31 , 2021
Stock Market Summary
Company Close Change Shares MarketCap($M) BookValue EPS
Dividend Yield P/E
Andrews $49.87 $9.36 2,601,151 $130 $33.40 $4.84 $1.50 3.0%
10.3
Baldwin $1.00 ($24.47) 2,000,000 $2 $21.56 ($4.91) $0.00
0.0% -0.2
Chester $55.33 $11.06 2,000,000 $111 $35.15 $6.13 $0.20 0.4%
9.0
Digby $79.65 $15.19 1,952,010 $155 $41.39 $7.25 $0.20 0.3%
11.0
Erie $43.29 $4.13 2,240,858 $97 $31.87 $3.27 $0.00 0.0% 13.2
Ferris $50.93 $11.97 2,212,390 $113 $32.52 $4.11 $0.30 0.6%
12.4
Bond Market Summary
5. Company Series# Face Yield Close$ S&P
Andrews
14.0S2024 $18,925,088 13.4% 104.80 BB
11.3S2029 $18,994,000 11.7% 96.52 BB
11.9S2030 $10,000,000 12.0% 99.47 BB
Baldwin
12.5S2022 $13,900,000 12.7% 98.25 DDD
14.0S2024 $20,850,000 14.2% 98.85 DDD
11.3S2029 $18,994,000 13.2% 85.40 DDD
Chester
12.5S2022 $13,900,000 12.6% 99.29 CCC
14.0S2024 $20,850,000 13.8% 101.64 CCC
11.3S2029 $10,000,000 12.5% 90.50 CCC
12.1S2030 $12,000,000 12.9% 93.91 CCC
12.8S2031 $12,000,000 13.2% 97.32 CCC
Digby
12.5S2022 $8,900,000 12.4% 100.45 BB
14.0S2024 $20,850,000 13.4% 104.80 BB
11.3S2029 $18,994,000 11.7% 96.52 BB
Erie
12.5S2022 $13,900,000 12.5% 99.65 B
14.0S2024 $20,850,000 13.6% 102.60 B
11.3S2029 $18,994,000 12.2% 92.30 B
12.1S2030 $5,000,000 12.6% 95.88 B
Ferris
12.5S2022 $13,900,000 12.5% 99.82 B
14.0S2024 $20,850,000 13.6% 103.08 B
11.3S2029 $18,994,000 12.1% 93.21 B
12.4S2030 $6,950,000 12.6% 98.44 B
6. Next Year's Prime Rate 8.50%
CAPSTONE® COURIER Page 2
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Financial Summary C95612 Round: 3 December 31, 2021
Cash Flow Statement Survey Andrews Baldwin Chester Digby
Erie Ferris
Cash flows from operating activities
Net Income (Loss) $12,588 ($9,812) $12,258 $14,154 $7,329
$9,104
Adjustment for non-cash items:
Depreciation $12,867 $14,232 $12,980 $12,260 $12,413
$11,053
Extraordinary gains/losses/writeoffs $175 ($210) $0 $0 $0 $0
Changes in current assets and liabilities:
Accounts payable $1,186 ($680) $4,329 $725 ($196) $3,210
Inventory ($8,679) ($3,801) ($13,637) ($9,299) ($8,678)
($11,635)
Accounts receivable ($1,505) $1,546 ($4,302) ($611) $212
($1,848)
Net cash from operations $16,631 $1,275 $11,627 $17,229
$11,080 $9,884
Cash flows from investing activities
Plant improvements (net) ($11,600) ($41,366) ($35,450)
($15,100) ($20,400) ($14,400)
Cash flows from financing activities
Dividends paid ($3,902) $0 ($400) ($390) $0 ($664)
7. Sales of common stock $0 $0 $0 $0 $0 $6,000
Purchase of common stock $0 $0 $0 $0 ($2,000) $0
Cash from long term debt issued $0 $0 $12,000 $0 $0 $0
Early retirement of long term debt ($16,000) $0 $0 ($5,000) $0
$0
Retirement of current debt ($6,950) ($21,966) ($9,950)
($11,350) ($6,950) ($6,950)
Cash from current debt borrowing $0 $0 $2,000 $5,000 $0 $0
Cash from emergency loan $9,606 $62,057 $5,654 $0 $9,177 $0
Net cash from financing activities ($17,246) $40,091 $9,304
($11,740) $227 ($1,614)
Net change in cash position ($12,214) $0 ($14,518) ($9,612)
($9,092) ($6,129)
Balance Sheet Survey Andrews Baldwin Chester Digby Erie
Ferris
Cash $0 $0 $0 $679 $0 $16,588
Accounts Receivable $12,209 $8,330 $15,224 $15,413 $9,605
$12,341
Inventory $18,952 $6,268 $15,635 $12,791 $14,553 $14,957
Total Current Assets $31,161 $14,598 $30,859 $28,883 $24,159
$43,886
Plant and equipment $193,000 $220,676 $194,700 $183,900
$192,200 $165,800
Accumulated Depreciation ($71,995) ($71,332) ($68,017)
($69,747) ($70,843) ($68,267)
Total Fixed Assets $121,005 $149,344 $126,683 $114,153
$121,357 $97,533
Total Assets $152,167 $163,942 $157,542 $143,036 $145,516
$141,420
Accounts Payable $7,765 $5,016 $10,834 $8,498 $6,176 $8,788
8. Current Debt $9,606 $62,057 $7,654 $5,000 $9,177 $0
Long Term Debt $47,919 $53,744 $68,750 $48,744 $58,744
$60,694
Total Liabilities $65,290 $120,816 $87,238 $62,242 $74,097
$69,482
Common Stock $39,060 $18,360 $18,360 $17,676 $27,502
$26,360
Retained Earnings $47,817 $24,766 $51,944 $63,118 $43,917
$45,578
Total Equity $86,876 $43,126 $70,304 $80,794 $71,419 $71,937
Total Liabilities & Owners' Equity $152,167 $163,942 $157,542
$143,036 $145,516 $141,420
Income Statement Survey Andrews Baldwin Chester Digby Erie
Ferris
Sales $148,546 $101,347 $185,224 $160,731 $116,866 $150,155
Variable Costs (Labor, Material, Carry) $88,073 $57,978
$120,050 $95,627 $68,208 $97,085
Depreciation $12,867 $14,232 $12,980 $12,260 $12,413
$11,053
SGA (R&D, Promo, Sales, Admin) $19,870 $26,949 $22,395
$23,817 $15,775 $19,760
Other (Fees, Writeoffs, TQM, Bonuses) $415 ($210) $600 $75
$30 $300
EBIT $27,322 $2,399 $29,199 $28,952 $20,439 $21,956
Interest (Short term, Long term) $7,560 $17,494 $9,956 $6,733
$8,934 $7,665
Taxes $6,917 ($5,283) $6,735 $7,777 $4,027 $5,002
Profit Sharing $257 $0 $250 $289 $150 $186
Net Profit $12,588 ($9,812) $12,258 $14,154 $7,329 $9,104
CAPSTONE® COURIER Page 3
9. Top
Production Analysis C95612 Round: 3 December 31, 2021
Production Information
Name
Primary
Segment
Units
Sold
Unit
Inven
tory
Revision
Date
Age
Dec.31 MTBF
Pfmn
Coord
Size
Coord Price
Material
Cost
Labor
Cost
10. Contr.
Marg.
2nd
Shift
&
Over-
time
Auto
mation
Next
Round
Capacity
Next
Round
Plant
Utiliz.
Able Trad 1,675 300 10/2/2021 1.6 15999 6.5 13.5 $26.50 $9.49
$4.37 46% 3% 7.5 1,800 100%
Acre Low 2,043 127 1/29/2019 7.6 12000 3.0 17.0 $18.50 $5.19
$2.02 55% 25% 10.0 1,400 122%
Adam High 202 400 9/9/2022 2.5 22300 9.0 10.5 $38.50 $13.82
$8.62 27% 0% 4.0 900 65%
Aft Pfmn 649 24 7/11/2021 1.6 27000 11.4 14.2 $33.25 $15.10
$9.15 27% 15% 4.0 600 112%
Agape Size 416 175 8/26/2021 1.5 17000 5.2 8.2 $33.50 $12.19
$8.62 35% 0% 4.0 600 84%
Apples High 600 14 3/17/2021 0.8 23000 11.8 8.2 $38.50
$16.28 $10.70 29% 100% 4.0 800 154%
Baker Trad 1,131 0 9/16/2021 1.6 14000 7.5 12.9 $28.50 $9.60
11. $6.29 45% 0% 7.0 1,975 57%
Bead Low 1,716 0 1/29/2019 7.6 12000 3.0 17.0 $20.00 $5.19
$3.83 54% 30% 10.0 1,400 123%
Bid High 387 0 9/19/2021 1.3 20000 11.0 9.4 $38.50 $14.50
$9.87 37% 0% 3.0 900 43%
Bold Pfmn 415 0 9/6/2021 1.5 27000 11.8 14.6 $33.50 $15.23
$9.87 26% 0% 3.0 500 83%
Buddy Size 179 295 9/13/2020 2.7 16000 5.1 9.6 $33.50 $11.05
$9.87 24% 0% 3.0 600 60%
Ball 0 0 1/30/2020 1.9 12000 4.1 16.3 $20.00 $0.00 $0.00 0%
0% 10.0 600 0%
Back 0 0 2/17/2021 0.9 14000 8.2 12.2 $28.50 $0.00 $0.00 0%
0% 7.0 539 0%
Bend 0 0 6/6/2022 0.0 0 0.0 0.0 $0.00 $0.00 $0.00 0% 0% 3.0
400 0%
Cake Trad 1,881 0 8/18/2021 1.6 17500 7.1 12.9 $26.20 $10.47
$7.57 31% 6% 5.0 2,000 105%
Cedar Low 2,570 303 5/25/2014 7.6 14000 3.0 17.0 $17.50
$5.79 $2.28 51% 98% 10.0 1,700 196%
Cid High 668 179 11/26/2021 1.1 23000 11.4 8.6 $38.25 $15.92
$10.31 31% 11% 3.0 950 110%
Coat Pfmn 594 0 9/19/2021 1.4 27000 12.4 13.9 $33.50 $15.75
$8.78 27% 4% 4.0 775 103%
Cure Size 583 26 10/23/2021 1.4 18000 6.1 7.6 $33.50 $13.05
$9.05 35% 12% 4.0 725 111%
Cobalt High 675 290 1/24/2021 0.9 21000 11.6 8.4 $38.50
$15.50 $11.38 26% 49% 3.0 800 138%
Daze Trad 1,842 0 9/10/2021 1.6 17750 7.0 12.9 $27.00 $10.50
$6.87 36% 3% 6.0 1,800 102%
Dell Low 3,050 137 12/19/2022 7.6 15000 3.0 17.0 $18.00
$6.09 $1.52 56% 100% 10.0 1,850 198%
Dixie High 539 179 12/8/2021 1.1 23000 11.4 8.8 $38.50
$15.84 $9.84 32% 0% 3.0 900 79%
Dot Pfmn 264 144 12/15/2021 1.4 26000 11.1 13.4 $33.50
12. $14.85 $9.84 24% 0% 3.0 500 63%
Dune Size 749 0 9/29/2021 1.4 18500 6.0 7.8 $33.50 $13.06
$10.57 30% 18% 3.0 600 117%
Dinghy Size 43 155 9/27/2021 0.3 17000 6.8 6.6 $33.50 $13.50
$10.66 -4% 100% 4.0 400 50%
Eat Trad 1,588 158 11/26/2021 1.5 15000 7.1 12.9 $26.60 $9.72
$4.92 44% 0% 8.0 1,800 97%
Ebb Low 1,480 523 1/8/2020 7.6 13000 3.0 17.0 $19.20 $5.49
$1.23 58% 0% 10.0 1,400 98%
Echo High 225 296 9/18/2022 3.1 23000 9.8 10.2 $38.50 $14.51
$8.61 29% 0% 6.0 900 57%
Edge Pfmn 598 52 9/19/2021 1.4 27000 12.4 13.9 $32.75 $15.75
$8.98 24% 10% 4.0 600 108%
Egg Size 541 0 9/19/2021 1.4 18500 6.1 7.6 $33.25 $13.20
$8.61 35% 0% 4.0 600 90%
Eieio 0 0 9/20/2022 0.0 0 0.0 0.0 $0.00 $0.00 $0.00 0% 0% 1.0
600 0%
Fast Trad 1,548 166 8/18/2021 1.6 17500 7.1 12.9 $27.00
$10.47 $7.32 34% 0% 5.0 1,800 88%
Feat Low 1,584 634 1/29/2021 7.6 12000 3.0 17.0 $19.00 $5.19
$1.42 61% 54% 10.0 1,400 152%
Fist High 707 233 12/26/2021 1.1 23100 11.5 8.6 $38.00 $16.00
$10.01 30% 6% 5.0 900 105%
Foam Pfmn 779 63 9/19/2021 1.5 27000 12.4 13.9 $33.25
$15.75 $9.73 23% 42% 5.0 600 140%
Fume Size 772 0 9/20/2021 1.4 20000 6.1 7.6 $33.00 $13.65
$10.83 26% 30% 5.0 600 129%
CAPSTONE® COURIER Page 4
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13. Traditional Market Segment Analysis C95612
Round: 3 December 31, 2021
Traditional Statistics
Total Industry Unit Demand 9,619
Actual Industry Unit Sales 9,619
Segment % of Total Industry 29.4%
Next Year's Segment Growth Rate 9.2%
Traditional Customer Buying Criteria
Expectations Importance
1. Age Ideal Age = 2.0 47%
2. Price $18.50 - 28.50 23%
3. Ideal Position Pfmn 7.1 Size 12.9 21%
4. Reliability MTBF 14000-19000 9%
Perceptual Map for Traditional Segment
Top Products in Traditional Segment
Name
Market
Share
Units
Sold to
Seg
Revision
Date
Stock
Out
14. Pfmn
Coord
Size
Coord
List
Price MTBF
Age
Dec.31
Promo
Budget
Cust.
Aware-
ness
Sales
Budget
Cust.
Access-
ibility
Dec.
Cust.
Survey
Cake 20% 1,877 8/18/2021 YES 7.1 12.9 $26.20 17500 1.64
$1,500 86% $1,500 48% 42
Daze 19% 1,836 9/10/2021 YES 7.0 12.9 $27.00 17750 1.62
$1,400 86% $1,400 48% 41
Able 17% 1,649 10/2/2021 6.5 13.5 $26.50 15999 1.61 $1,400
78% $1,500 52% 34
Eat 16% 1,581 11/26/2021 7.1 12.9 $26.60 15000 1.51 $1,200
15. 72% $1,200 40% 30
Fast 16% 1,546 8/18/2021 7.1 12.9 $27.00 17500 1.64 $1,000
62% $1,000 35% 32
Baker 12% 1,131 9/16/2021 YES 7.5 12.9 $28.50 14000 1.55
$2,000 100% $2,000 78% 39
CAPSTONE® COURIER Page 5
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Low End Market Segment Analysis C95612
Round: 3 December 31, 2021
Low End Statistics
Total Industry Unit Demand 12,488
Actual Industry Unit Sales 12,488
Segment % of Total Industry 38.2%
Next Year's Segment Growth Rate 11.7%
Low End Customer Buying Criteria
Expectations Importance
1. Price $13.50 - 23.50 53%
2. Age Ideal Age = 7.0 24%
3. Ideal Position Pfmn 3.2 Size 16.8 16%
4. Reliability MTBF 12000-17000 7%
Perceptual Map for Low End Segment
Top Products in Low End Segment
Name
Market
Share
17. Dec.
Cust.
Survey
Dell 24% 3,050 12/19/2022 3.0 17.0 $18.00 15000 7.60 $1,750
100% $2,500 64% 49
Cedar 21% 2,570 5/25/2014 3.0 17.0 $17.50 14000 7.60 $2,000
87% $2,000 49% 41
Acre 16% 2,043 1/29/2019 3.0 17.0 $18.50 12000 7.60 $1,600
81% $1,600 52% 33
Bead 14% 1,716 1/29/2019 YES 3.0 17.0 $20.00 12000 7.60
$2,000 100% $2,000 71% 33
Feat 13% 1,584 1/29/2021 3.0 17.0 $19.00 12000 7.60 $1,000
69% $1,000 39% 25
Ebb 12% 1,480 1/8/2020 3.0 17.0 $19.20 13000 7.60 $1,200
64% $1,200 32% 24
Able 0% 26 10/2/2021 6.5 13.5 $26.50 15999 1.61 $1,400 78%
$1,500 52% 0
Eat 0% 7 11/26/2021 7.1 12.9 $26.60 15000 1.51 $1,200 72%
$1,200 32% 0
Daze 0% 6 9/10/2021 YES 7.0 12.9 $27.00 17750 1.62 $1,400
86% $1,400 64% 0
Cake 0% 4 8/18/2021 YES 7.1 12.9 $26.20 17500 1.64 $1,500
86% $1,500 49% 0
Fast 0% 2 8/18/2021 7.1 12.9 $27.00 17500 1.64 $1,000 62%
$1,000 39% 0
CAPSTONE® COURIER Page 6
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High End Market Segment Analysis C95612
Round: 3 December 31, 2021
18. High End Statistics
Total Industry Unit Demand 4,007
Actual Industry Unit Sales 4,007
Segment % of Total Industry 12.3%
Next Year's Segment Growth Rate 16.2%
High End Customer Buying Criteria
Expectations Importance
1. Ideal Position Pfmn 11.6 Size 8.4 43%
2. Age Ideal Age = 0.0 29%
3. Reliability MTBF 20000-25000 19%
4. Price $28.50 - 38.50 9%
Perceptual Map for High End Segment
Top Products in High End Segment
Name
Market
Share
Units
Sold to
Seg
Revision
Date
Stock
Out
Pfmn
Coord
Size
19. Coord
List
Price MTBF
Age
Dec.31
Promo
Budget
Cust.
Aware-
ness
Sales
Budget
Cust.
Access-
ibility
Dec.
Cust.
Survey
Fist 18% 707 12/26/2021 11.5 8.6 $38.00 23100 1.09 $2,000
81% $2,000 46% 41
Cobalt 17% 675 1/24/2021 11.6 8.4 $38.50 21000 0.94 $1,500
61% $1,000 46% 30
Cid 17% 668 11/26/2021 11.4 8.6 $38.25 23000 1.14 $1,500
75% $1,000 46% 36
Apples 15% 600 3/17/2021 11.8 8.2 $38.50 23000 0.79 $1,250
54% $1,250 47% 36
Dixie 13% 539 12/8/2021 11.4 8.8 $38.50 23000 1.14 $1,000
60% $1,400 42% 33
Bid 10% 387 9/19/2021 YES 11.0 9.4 $38.50 20000 1.29 $1,500
20. 91% $1,500 49% 23
Echo 6% 225 9/18/2022 9.8 10.2 $38.50 23000 3.09 $800 47%
$800 27% 5
Adam 5% 202 9/9/2022 9.0 10.5 $38.50 22300 2.51 $1,100 62%
$1,100 47% 4
Dot 0% 4 12/15/2021 11.1 13.4 $33.50 26000 1.41 $700 33%
$700 42% 2
CAPSTONE® COURIER Page 7
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Performance Market Segment Analysis C95612
Round: 3 December 31, 2021
Performance Statistics
Total Industry Unit Demand 3,293
Actual Industry Unit Sales 3,293
Segment % of Total Industry 10.1%
Next Year's Segment Growth Rate 19.8%
Performance Customer Buying Criteria
Expectations Importance
1. Reliability MTBF 22000-27000 43%
2. Ideal Position Pfmn 12.4 Size 13.9 29%
3. Price $23.50 - 33.50 19%
4. Age Ideal Age = 1.0 9%
Perceptual Map for Performance Segment
Top Products in Performance Segment
Name
22. Access-
ibility
Dec.
Cust.
Survey
Foam 24% 779 9/19/2021 12.4 13.9 $33.25 27000 1.45 $1,500
69% $1,500 33% 39
Aft 20% 649 7/11/2021 11.4 14.2 $33.25 27000 1.63 $1,100
61% $1,100 27% 30
Edge 18% 598 9/19/2021 12.4 13.9 $32.75 27000 1.45 $850
44% $850 22% 30
Coat 18% 594 9/19/2021 YES 12.4 13.9 $33.50 27000 1.44
$1,000 55% $1,000 26% 32
Bold 13% 415 9/6/2021 YES 11.8 14.6 $33.50 27000 1.49
$1,500 90% $1,500 42% 42
Dot 8% 259 12/15/2021 11.1 13.4 $33.50 26000 1.41 $700 33%
$700 18% 17
CAPSTONE® COURIER Page 8
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Size Market Segment Analysis C95612
Round: 3 December 31, 2021
Size Statistics
Total Industry Unit Demand 3,284
Actual Industry Unit Sales 3,284
Segment % of Total Industry 10.1%
Next Year's Segment Growth Rate 18.3%
Size Customer Buying Criteria
23. Expectations Importance
1. Ideal Position Pfmn 6.1 Size 7.6 43%
2. Age Ideal Age = 1.5 29%
3. Reliability MTBF 16000-21000 19%
4. Price $23.50 - 33.50 9%
Perceptual Map for Size Segment
Top Products in Size Segment
Name
Market
Share
Units
Sold to
Seg
Revision
Date
Stock
Out
Pfmn
Coord
Size
Coord
List
Price MTBF
Age
Dec.31
24. Promo
Budget
Cust.
Aware-
ness
Sales
Budget
Cust.
Access-
ibility
Dec.
Cust.
Survey
Fume 24% 772 9/20/2021 YES 6.1 7.6 $33.00 20000 1.41
$1,500 69% $1,500 36% 45
Dune 23% 749 9/29/2021 YES 6.0 7.8 $33.50 18500 1.41
$1,400 81% $1,700 49% 47
Cure 18% 583 10/23/2021 6.1 7.6 $33.50 18000 1.39 $1,000
57% $1,000 29% 33
Egg 16% 541 9/19/2021 YES 6.1 7.6 $33.25 18500 1.42 $950
47% $950 25% 31
Agape 13% 416 8/26/2021 5.2 8.2 $33.50 17000 1.53 $1,200
64% $1,200 32% 20
Buddy 5% 179 9/13/2020 5.1 9.6 $33.50 16000 2.69 $0 54% $0
31% 4
Dinghy 1% 43 9/27/2021 6.8 6.6 $33.50 17000 0.25 $1,750 66%
$1,000 49% 9
CAPSTONE® COURIER Page 9
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25. Market Share Report C95612 Round: 3 December 31, 2021
Actual Market Share in Units
Trad Low High Pfmn Size Total
Industry Unit
Sales 9,61912,488 4,007 3,293 3,284 32,691% of Market 29.4%
38.2% 12.3% 10.1% 10.1% 100.0%
Able 17.1% 0.2% 5.1%
Acre 16.4% 6.3%
Adam 5.0% 0.6%
Aft 19.7% 2.0%
Agape 12.7% 1.3%
Apples 15.0% 1.8%
Total 17.1% 16.6% 20.0% 19.7% 12.7% 17.1%
Baker 11.8% 3.5%
Bead 13.7% 5.3%
Bid 9.7% 1.2%
Bold 12.6% 1.3%
Buddy 5.5% 0.6%
Total 11.8% 13.7% 9.7% 12.6% 5.5% 11.7%
Cake 19.5% 0.0% 5.8%
Cedar 20.6% 7.9%
Cid 16.7% 2.0%
Coat 18.0% 1.8%
Cure 17.8% 1.8%
Cobalt 16.9% 2.1%
Total 19.5% 20.6% 33.5% 18.0% 17.8% 21.3%
Daze 19.1% 0.1% 5.6%
Dell 24.4% 9.3%
26. Dixie 13.4% 1.6%
Dot 0.1% 7.9% 0.8%
Dune 22.8% 2.3%
Dinghy 1.3% 0.1%
Total 19.1% 24.5% 13.6% 7.9% 24.1% 19.8%
Eat 16.4% 0.1% 4.9%
Ebb 11.9% 4.5%
Echo 5.6% 0.7%
Edge 18.1% 1.8%
Egg 16.5% 1.6%
Total 16.4% 11.9% 5.6% 18.1% 16.5% 13.6%
Fast 16.1% 0.0% 4.7%
Feat 12.7% 4.8%
Fist 17.7% 2.2%
Foam 23.6% 2.4%
Fume 23.5% 2.4%
Total 16.1% 12.7% 17.7% 23.6% 23.5% 16.5%
Potential Market Share in Units
Trad Low High Pfmn Size Total
Units
Demanded 9,619 12,488 4,007 3,293 3,284 32,691% of
Market 29.4% 38.2% 12.3% 10.1% 10.1%100.0%
Able 14.7% 0.2% 4.4%
Acre 15.3% 5.8%
Adam 5.0% 0.6%
Aft 17.4% 1.7%
Agape 11.6% 1.2%
Apples 14.7% 1.8%
Total 14.7% 15.5% 19.6% 17.4% 11.6% 15.6%
Baker 18.1% 5.3%
27. Bead 15.5% 5.9%
Bid 11.3% 1.4%
Bold 21.5% 2.2%
Buddy 5.0% 0.5%
Total 21.3% 19.4% 11.3% 21.5% 5.0% 17.7%
Cake 18.4% 5.4%
Cedar 19.2% 7.3%
Cid 16.3% 2.0%
Coat 17.4% 1.8%
Cure 16.2% 1.6%
Cobalt 16.6% 2.0%
Total 18.4% 19.3% 32.9% 17.4% 16.3% 20.2%
Daze 17.9% 5.3%
Dell 22.8% 8.7%
Dixie 13.2% 1.6%
Dot 0.1% 6.9% 0.7%
Dune 22.6% 2.3%
Dinghy 1.2% 0.1%
Total 17.9% 22.9% 13.3% 6.9% 23.8% 18.7%
Eat 14.1% 4.2%
Ebb 11.1% 4.2%
Echo 5.5% 0.7%
Edge 16.0% 1.6%
Egg 17.0% 1.7%
Total 14.1% 11.1% 5.5% 16.0% 17.0% 12.4%
Fast 13.7% 4.0%
Feat 11.8% 4.5%
Fist 17.3% 2.1%
Foam 20.8% 2.1%
Fume 26.3% 2.6%
Total 13.7% 11.9% 17.3% 20.8% 26.3% 15.4%
28. CAPSTONE® COURIER Page 10
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Perceptual Map C95612 Round: 3 December 31, 2021
Perceptual Map for All Segments
Andrews
Name Pfmn Size Revised
Able 6.5 13.5 10/2/2021
Acre 3.0 17.0 1/29/2019
Adam 9.0 10.5 9/9/2022
Aft 11.4 14.2 7/11/2021
Agape 5.2 8.2 8/26/2021
Apples 11.8 8.2 3/17/2021
Baldwin
Name Pfmn Size Revised
Baker 7.5 12.9 9/16/2021
Bead 3.0 17.0 1/29/2019
Bid 11.0 9.4 9/19/2021
Bold 11.8 14.6 9/6/2021
Buddy 5.1 9.6 9/13/2020
Ball 4.1 16.3 1/30/2020
Back 8.2 12.2 2/17/2021
Chester
Name Pfmn Size Revised
Cake 7.1 12.9 8/18/2021
Cedar 3.0 17.0 5/25/2014
Cid 11.4 8.6 11/26/2021
Coat 12.4 13.9 9/19/2021
29. Cure 6.1 7.6 10/23/2021
Cobalt 11.6 8.4 1/24/2021
Digby
Name Pfmn Size Revised
Daze 7.0 12.9 9/10/2021
Dell 3.0 17.0 12/19/2022
Dixie 11.4 8.8 12/8/2021
Dot 11.1 13.4 12/15/2021
Dune 6.0 7.8 9/29/2021
Dinghy 6.8 6.6 9/27/2021
Erie
Name Pfmn Size Revised
Eat 7.1 12.9 11/26/2021
Ebb 3.0 17.0 1/8/2020
Echo 9.8 10.2 9/18/2022
Edge 12.4 13.9 9/19/2021
Egg 6.1 7.6 9/19/2021
Ferris
Name Pfmn Size Revised
Fast 7.1 12.9 8/18/2021
Feat 3.0 17.0 1/29/2021
Fist 11.5 8.6 12/26/2021
Foam 12.4 13.9 9/19/2021
Fume 6.1 7.6 9/20/2021
CAPSTONE® COURIER Page 11
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HR/TQM Report C95612 Round: 3 December 31, 2021
30. HUMAN RESOURCES SUMMARY
Andrews Baldwin Chester Digby Erie Ferris
Needed Complement 633 516 939 703 496 781
Complement 633 516 939 703 496 781
1st Shift Complement 547 487 781 618 486 674
2nd Shift Complement 86 29 158 85 10 107
Overtime% 0.0% 0.0% 0.0% 0.0% 0.1% 0.0%
Turnover Rate 10.8% 9.7% 9.0% 10.1% 10.6% 8.1%
New Employees 68 50 391 90 53 286
Separated Employees 1 82 0 0 107 0
Recruiting Spend $1,000 $2,000 $2,500 $4,000 $0 $0
Training Hours 10 40 30 30 0 80
Productivity Index 100.0% 100.0% 100.5% 100.7% 100.0%
101.8%
Recruiting Cost $136 $151 $1,370 $449 $53 $286
Separation Cost $5 $410 $0 $0 $535 $0
Training Cost $127 $413 $563 $422 $0 $1,250
Total HR Admin Cost $268 $974 $1,933 $871 $588 $1,536
Labor Contract Next Year
Wages $26.33 $25.51 $26.75 $26.11 $26.57 $26.38
Benefits 2,625 2,750 2,700 2,625 2,675 2,625
Profit Sharing 2.1% 2.2% 2.2% 2.2% 2.2% 2.1%
Annual Raise 5.3% 5.5% 5.5% 5.3% 5.3% 5.3%
Starting Negotiation Position
Wages $23.55 $22.05 $26.75 $25.46 $24.00 $26.00
Benefits 2,500 2,750 2,650 2,500 2,600 2,500
Profit Sharing 2.0% 2.2% 2.2% 2.1% 2.1% 2.0%
Annual Raise 5.0% 5.5% 5.5% 5.1% 5.2% 5.0%
Ceiling Negotiation Position
31. Wages $25.91 $24.26 $29.42 $28.01 $26.40 $28.60
Benefits 2,750 3,025 2,915 2,750 2,860 2,750
Profit Sharing 2.2% 2.4% 2.4% 2.3% 2.3% 2.2%
Annual Raise 5.5% 6.1% 6.1% 5.6% 5.7% 5.5%
Adjusted Labor Demands
Wages $26.75 $26.75 $26.75 $26.75 $26.75 $26.75
Benefits 2,750 2,750 2,750 2,750 2,750 2,750
Profit Sharing 2.2% 2.2% 2.2% 2.2% 2.2% 2.2%
Annual Raise 5.5% 5.5% 5.5% 5.5% 5.5% 5.5%
Strike Days 6 17 0 0 2 0
TQM SUMMARY
Andrews Baldwin Chester Digby Erie
FerrisProcess Mgt Budgets Last Year
CPI Systems $0 $0 $0 $0 $0 $0
Vendor/JIT $0 $0 $0 $0 $0 $0
Quality Initiative Training $0 $0 $0 $0 $0 $0
Channel Support Systems $0 $0 $0 $0 $0 $0
Concurrent Engineering $0 $0 $0 $0 $0 $0
UNEP Green Programs $0 $0 $0 $0 $0 $0
TQM Budgets Last Year
Benchmarking $0 $0 $0 $0 $0 $0
Quality Function Deployment
Effort $0 $0 $0 $0 $0 $0
CCE/6 Sigma Training $0 $0 $0 $0 $0 $0
GEMI TQEM Sustainability
Initiatives $0 $0 $0 $0 $0 $0
Total Expenditures $0 $0 $0 $0 $0 $0
Cumulative Impacts
Material Cost Reduction 0.00% 0.00% 0.00% 0.00% 0.00%
0.00%
Labor Cost Reduction 0.00% 0.00% 0.00% 0.00% 0.00% 0.00%
Reduction R&D Cycle Time 0.00% 0.00% 0.00% 0.00% 0.00%
0.00%
32. Reduction Admin Costs 0.00% 0.00% 0.00% 0.00% 0.00%
0.00%
Demand Increase 0.00% 0.00% 0.00% 0.00% 0.00% 0.00%
CAPSTONE® COURIER Page 12
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Ethics Report C95612 Round: 3 December 31, 2021
ETHICS SUMMARY
Other (Fees, Writeoffs, etc.)
The actual dollar impact. Example, $120 means Other increased
by $120.
Demand Factor The % of normal. 98% means demand fell 2%.
Material Cost Impact
The % of normal. 104% means matieral costs rose 4%.
Admin Cost Impact
The % of normal. 103% means admin costs rose 3%.
Productivity Impact
The % of normal. 104% means productivity increased by 4%.
Awareness Impact
The % of normal. 105% means normal awareness was multiplied
by 1.05.
Accessibility Impact
The % of normal. 98% means normal accessiblity was multiplie
d by 0.98.
Normal means the value that would have been produced if the pr
oblem had not been
presented.
No Impact Andrews Baldwin Chester Digby Erie Ferris
33. Total
Other (Fees, Writeoffs, etc.) $0 $0 $0 $0 $0 $0 $0
Demand Factor 100% 100% 100% 100% 100% 100% 100%
Material Cost Impact 100% 100% 100% 100% 100% 100%
100%
Admin Cost Impact 100% 100% 100% 100% 100% 100% 100%
Productivity Impact 100% 100% 100% 100% 100% 100% 100%
Awareness Impact 100% 100% 100% 100% 100% 100% 100%
Accessibility Impact 100% 100% 100% 100% 100% 100% 100%
CAPSTONE® COURIER Page 13