A summary of an economic impacts analysis of Pennsylvania's fair industry

1. Economic
Impact
of
Pennsylvania’s
Fair
Industry
Results
of
a
2013
study
of
Pennsylvania’s
fairs
and
their
economic
impact
on
the
Commonwealth

2. 110
fairs
a=rac>ng
visitors
from
across
the
Commonwealth
with
35%
coming
from
out-­‐of-­‐county
Economic
Impact
of
Pennsylvania’s
Fair
Industry
Photo courtesy of Becky Sweger

3. A=rac>ng
5.5
million
visitors
annually
with
average
of
49,900
visitors
per
fair
Economic
Impact
of
Pennsylvania’s
Fair
Industry
Photos courtesy of Becky Sweger

4. • Pennsylvania’s
oldest
fair
is
the
York
Fair,
organized
11
years
before
U.S.
in
1765
• Some
85%
of
fairs
here
for
50+
years
• Typical
fair
has
been
around
89+
years
Economic
Impact
of
Pennsylvania’s
Fair
Industry

5. Fairs
are
Pennsylvania’s
original
tourist
a=rac>ons,
providing
food,
entertainment
and
other
tourism
services
throughout
the
Commonwealth
for
247
years
and
coun>ng
Economic
Impact
of
Pennsylvania’s
Fair
Industry
Photos courtesy of Becky Sweger

6. Agricultural
ac>vi>es
are
offered
by
97%
of
fairs,
but
an
equal
propor>on
also
serve
as
entertainment
venues.
CraV
ac>vi>es
are
very
popular
both
during
(91%)
and
aVer
the
regular
fair
season
(39%).
Some
68%
of
PA
fairs
are
used
for
private
par>es,
banquets
and
events
during
the
off-­‐season
and
39%
are
used
for
fes>vals,
providing
unique
venues
for
these
tourist
a=rac>ons.
Economic
Impact
of
Pennsylvania’s
Fair
Industry
0%# 20%# 40%# 60%# 80%# 100%#
Fes,vals#
Private#par,es/events#
Farmers'#markets#
Other#or#none#
Museums#
Food#or#tas,ng#events#
Home#&#garden#shows#
Recrea,on/sports#
Equine#events#
Agricultural#sales#
Motor#shows/races#
Cultural#exhibits#
Boat/RV#park./camp.#
Auc,ons#
Educa,onal#events#
Social#group#ac,vi,es#
Commercial#sales#
Carnival/rides#
Games#
CraQ#exhibits/sales#
Food#and#beverages#
Concerts/
entertainment#
Agricultural#shows#
Fair#Ac,vi,es,#ASrac,ons#&#
Events#by#Popularity#
During#Fair#Period#
AQer#Fair#Period#

7. Economic
Impact
of
Pennsylvania’s
Fair
Industry
PA
fairs
now
cons>tute
what
is
nearly
a
$50
million
industry,
expected
to
grow
to
$62
million
by
2016
$40,000,000%
$42,000,000%
$44,000,000%
$46,000,000%
$48,000,000%
$50,000,000%
2007% 2008% 2009% 2010% 2011%
$48,400,657%
$49,005,967%
$49,280,043%
$49,665,773%
$49,835,352%
Total%Fair%Revenues,%2007<2011%
Concession
fees
account
for
17%
of
revenues
indica>ng
PA
fairs
are
the
place
to
do
business
for
local
and
regional
commercial
enterprises,
as
well
non-­‐profit
groups
and
other
community
organiza>ons.

8. Direct
Spending
by
Pennsylvania
Fairs
=
$61,948,000
Addi>onal
Capital
Spending
and
Government
Support
=
$4,425,000
Indirect
Spending
by
Suppliers
of
Goods
and
Services
=
$26,992,000
Induced
Spending
by
Workers
in
the
Tourism
Economy
=
$32,744,000
Total
Economic
Impact
from
Pennsylvania’s
Fairs
=
$126,109,000
Economic
Impact
of
Pennsylvania’s
Fair
Industry
$0#
$20,000,000#
$40,000,000#
$60,000,000#
$80,000,000#
$100,000,000#
$120,000,000#
$140,000,000#
2007# 2008# 2009# 2010# 2011#
$111M#
$116M# $119M#
$121M#
$126M#
Pennsylvania#Fair#Spending#and#
Economic#Impacts,#2007B2011#
induced#
Indirect#
Capital/Gov#
Direct#
Photos courtesy of Becky Sweger

9. Programs
$17.6
million
Labor
$6.7
million
Maintenance
$4.4
million
Prizes
$3.4
million
Taxes
$2.0
million
Economic
Impact
of
Pennsylvania’s
Fair
Industry
16%$
1%$
2%$
2%$
4%$
4%$
6%$
6%$
7%$
8%$
12%$
32%$
0%$ 20%$ 40%$
Miscellaneous$
Transporta9on$
Retail$goods$
Rent$
Taxes$
Insurance$
U9li9es$
Prizes$
Marke9ng$
Maintenance$
Labor$
Programs$
Fair$Expenses$by$Type$
Over
92%
of
fair
opera>ng
expenditures
and
more
than
93%
of
capital
expenditures
are
made
in
Pennsylvania

10. Economic
Impact
of
Pennsylvania’s
Fair
Industry
Fairs
range
in
size
from
one
acre
to
250
acres,
with
an
average
size
of
63.8
acres
7
fairs
5
fairs
4
fairs
3
fairs
2
fairs
1
fairs

11. Economic
Impact
of
Pennsylvania’s
Fair
Industry
The
typical
Pennsylvania
fair
has
invested
$196,000
per
year
in
facili>es,
with
all
fairs
combined
adding
value
of
roughly
$4
million
annually.

12. Economic
Impact
of
Pennsylvania’s
Fair
Industry
$40,000,000%
$42,000,000%
$44,000,000%
$46,000,000%
$48,000,000%
$50,000,000%
$52,000,000%
$54,000,000%
$56,000,000%
$58,000,000%
2012% 2013% 2014% 2015% 2016%
$51,287,261%
$52,781,471%
$54,319,213%
$55,901,756%
$57,530,405%
Projected%Fair%Revenues,%
2012>2016%
$32,668,500)
$30,433,200)
$28,137,000)
$34,112,400)
$37,065,180)
$0)
$5,000,000)
$10,000,000)
$15,000,000)
$20,000,000)
$25,000,000)
$30,000,000)
$35,000,000)
$40,000,000)
2007) 2008) 2009) 2010) 2011)
Showmen/Vendor)Sales,)
2007<2011)
There
are
600+
PA
fair
vendors
with
average
sales
of
$61,775
in
2011
and
$37.1
million
in
total.

13. Economic
Impact
of
Pennsylvania’s
Fair
Industry
•Fairs
and
their
vendors,
employ
nearly
6,600
part-­‐>me
workers
in
PA
and
390
full-­‐>me
employees.
They
also
employ,
combined,
about
1,700
full-­‐>me
employees.
•PA
fairs
also
a=ract
over
4,400
volunteers
for
boards
and
commi=ees
(an
average
of
over
40
per
fair)
and
over
14,600
other
volunteers
(an
average
of
133
per
fair).
4,056&
2,532&
96&
1,602&
0&
250&
500&
750&
1,000&
1,250&
1,500&
1,750&
2,000&
2,250&
2,500&
2,750&
3,000&
3,250&
3,500&
3,750&
4,000&
4,250&
Fairs& Vendors&
PA&Fair&&&Vendor&Jobs&
Part<Time&
Full<Ame&

14. Economic
Impact
of
Pennsylvania’s
Fair
Industry
0%#
20%#
40%#
60%#
80%#
100%#
Equipm
ent#show
s#
Recrea:onal#com
pe::ons#Adult#educa:on#
Other#events#
Entertainm
ent#events#
Livestock/horse/farm
#show
s#
Youth#educa:on#events#
37%# 37%#
54%#
59%#
74%# 76%#
85%#
PA#Fair#Use#by#Community#
85%
of
fairgrounds
are
used
for
youth
educa>on
events
outside
of
fair
week...
and
81%
of
fairs
include
fund-­‐raising
ac>vi>es
for
local
fire
and
ambulance
emergency
service
providers
0%#
20%#
40%#
60%#
80%#
100%#
Grange#
School#groups#
Youth#groups#
Churches#Other#civic#groups#
Fire/am
bulance#
40%#
66%#
70%# 72%#
78%# 81%#
PA#Fair#Use#for#Fundraising#

15. KEY
FACTS:
• PA
fairs
a=ract
over
5.5
million
fair
visitors
and
3.7
million
other
visitors
annually
• Typical
fair
a
tourist
a=rac>on
for
89+
years
• $50
million
of
revenues
annually
and
expected
to
reach
$57.5
million
in
2016
• $126
million
of
total
economic
impacts
to
PA
• 110
fairs
in
62
Pennsylvania
coun>es
• Average
capital
investment
of
$196,000
per
year
• Typical
fair
used
12+
weeks
per
year
• Fair
showmen
and
vendors
produce
$37
million
of
sales
• Fairs
and
vendors
offer
6,600
part-­‐>me
&
1,700
full-­‐>me
jobs
• Over
81%
of
fairs
used
to
raise
funds
for
local
fire
and
ambulance
services
Economic
Impact
of
Pennsylvania’s
Fair
Industry
Photo courtesy of Becky Sweger

16. Economic
Impact
of
Pennsylvania’s
Fair
Industry
For
more
informa>on:
Pennsylvania
State
Associa>on
of
County
Fairs
128
Cumberland
Road
Bedford,
PA
15522
866-­‐814-­‐6985
www.pafairs.org
Photo courtesy of Becky Sweger