This document discusses mobile cross-platform development. It defines three flavors of cross-platform development: web apps using frameworks like TravelMate and Kumbaya; hybrid apps using frameworks like Wikipedia and NBC iPad; and compiled apps using frameworks like Mooniz and Shadowgun. Web apps are regular web pages loaded in a browser. Hybrid apps run HTML5/JavaScript in a native wrapper using a webview. Compiled apps compile code into native apps for each platform. The document advises choosing a cross-platform approach wisely based on factors like SDK lock-in, control, and performance.