This document promotes a contest from Carl Zeiss Vision for eye care professionals. Participants can earn a $100 American Express gift card by dispensing 10 eligible Zeiss customized lenses and submitting the invoices between January 9 and March 2, 2012. Additionally, participants will be entered to win weekly dinner and movie packages or a grand prize trip to Hollywood valued at $3,000. The summary provides details on eligible lens types, exclusion of certain jobs, participating labs, and notes that no purchase is necessary to enter and the promotion is only open to eye care professionals in the United States.