World Organ Donation Day aims to encourage organ donation by invalidating myths and helping people realize many lives are lost due to lack of organs. It aims to increase public awareness, establish an opt-out donor system, and improve infrastructure in India where challenges include lack of donors, awareness, high costs and preventing organ trading. The National Organ Transplant Programme promotes organ donation across India by supporting state transplant organizations, biobanks, transplant facilities and coordinators, and providing drugs to low-income recipients.