OOH advertisement (an idea/Concept)
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The document compares the outdoor advertising strategies of RBK and Nike in Delhi. It outlines their target audiences and products being launched. It also discusses the outdoor media locations being considered by each brand, such as transit media, malls, sports stadiums and lifestyle environments. The document then analyzes metrics like cost per thousand impressions for different media and estimated viewership for out-of-home advertising options. Key locations for billboards are proposed based on traffic volume and demographics.
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Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
Digital Marketing with a Focus on Sustainability
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
一比一原版新西兰奥塔哥大学毕业证（otago毕业证）如何办理
一模一样【微信：A575476】【新西兰奥塔哥大学毕业证（otago毕业证）成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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OOH advertisement (an idea/Concept)
- 2. RBK Launch of new product (zig shoes, easy tone) Targeting Health conscious group Women 16+ yrs Nike • Launch of new product (foot ball kit & Jersey) • Targeting – Sports spirit (Foot ball) – Youth engagement programme
- 3. RBK Transit media (Hex Ride) Bus shelters Posh area Nike • In store & Mall promotions (Magic mirror) • DMRC commuter area promotions
- 4. RBK *15% of total Ad. Budget & 85% for other media vehicle Nike • 55 lacs expenditure till now*
- 5. RBK Education Destinations Retail Environments Cinemas & Multiplexes Lifestyle Media Opportunities - Golf course Nike Arenas, Sports Stadiums & Theatres Lifestyle Media Opportunities - Golf course Retail Environments
- 6. Integrated focus on O-O-H billboards Reach to the segment at their movement area (e.g.- jogger parks, stadium, foot path & over bridges, pubic escalators, pedestrian paths & steps at public places) Better viewership by ensuring avg. passage-per- minute by the location of bill boards Population & income level index in the location*
- 7. Billboards prices 510000 per month for single location *based on hypothetical not actual
- 8. MEDIUM TVC RADIO NEWS PAPER (*TOI) In OOH space CPM 67 80 28 3.4 viewership/ circulation/ listeners Per Day 1500000 1000000 1800000 5000000 *for 1 day activity DELHI 100000 per TVC (15 sec) DELHI 80000 per day for 30 sec. jingle DELHI 50000 per day (6hrs) 10Locatio ns (5lacs each) in DELHI per day 17000
- 9. 60 vehicles/persons per minute 1155000 viewers per months assuming a day for 11 hrs (9am-8pm) at single location By optimism calculation 500000 p.m. per location 10 locations include e.g.-Rajiv chowk metro station, CP, Delhi-Gurgaon ring road, Delhi-Noida & Ghaziabad link at Akshardham etc.
Editor's Notes
- Source- Afaqs.com, The Hindu
- RBK locations- Barakhamba road, Janpath, Sardar Patel Marg, Patel Chowk, Patiala House, Safderjung Airport, Safderjung Madrasa, Shahjan Road Nike locations- Selective malls & stores, Rajeev Chowk Metro entrance, DU metro stations
- Source- Afaqs.com
- *figures are based on hypothetical not actual **CPM=(per advt cost/viewership)*1000