This document discusses blending marketing with technology by creating live and screencast videos using various equipment like the JVC Everio HDD camera, Canon FS100, and Flip Video camera. It lists the software used like Sony Vegas and Camtasia for editing and screen capturing. It also provides a handy trick for processing audio as video and uploading to sites. Finally, it includes results by sharing the author's YouTube and Viddler pages and poses a question about whether live or screencast videos are better.

1. Blending Geek with Marketing Online Samurai

2. Live Video Content The Gear JVC Everio HDD Canon FS100 Flip Video AT 88W-R Mic AT ATR-35S Sony Vegas

3. Screen Capture Videos Camtasia 6 Blue Snowflake MXL USB.006 My Laptop

4. Handy Trick Process audio file as video and upload to video sites http://bit.ly/DaveSaundersJohnAssarafInterview

5. Results youTube.com/nemock http://www.youtube.com/watch?v=YO58tmcYLO0 Vidder.com/davesaunders http://www.viddler.com/explore/davesaunders/videos/27/ Question: Live vsScreencast Which is “better”?