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1. Olist Store Analysis
As a data analyst at Olist, I have conducted a comprehensive analysis of
various key performance indicators. This presentation will delve into
important insights and statistics derived from the Olist store data.

2. Weekday Vs Weekend Payment
Statistics
1 Weekday Orders
Weekday orders show a consistent pattern, with the highest number of purchases
occurring during peak hours of the day.
2 Weekend Orders
Weekend orders exhibit a more varied pattern, with orders spread throughout the
day, indicating different customer behavior.
3 Payment Trend
Analysis reveals that credit card payments are higher on weekends, while
alternative payment methods are more common during weekdays.

3. Number of Orders with Review
Score 5 and Credit Card Payment
1 High Satisfaction
A significant percentage of orders
with a review score of 5 are
associated with credit card
payments, indicating customer
satisfaction and trust in the payment
method.
2 Customer Loyalty
This observation aligns with the
notion that customers tend to use
credit cards for repeat purchases,
reflecting loyalty and confidence in
the Olist shopping experience.

4. Average Delivery Time for Pet Shop
Orders
Standard Delivery
The average number of days taken for order
delivery for pet shop items is within an
acceptable range, indicating efficient logistics
and fulfillment processes.
Customer Expectations
This data can be used to set realistic delivery
time expectations for pet shop customers,
enhancing overall satisfaction and trust in
Olist's service.

5. Average Price and Payment Values in
São Paulo City
Price Analysis
Customers in São Paulo city tend to make
purchases of higher average value
compared to other regions, reflecting a
strong purchasing power and preferences.
Payment Trend
Credit card payments are predominant in
São Paulo, with an average transaction
value significantly higher than other
payment methods.

6. Relationship between Shipping Days
and Review Scores
Shipping Days Review Scores
3-6 days 4.5 - 5
7-10 days 4 - 4.5
10+ days Below 4

7. Comparison of Key Performance
Indicators
Weekday Vs Weekend Sales
Distinct patterns in customer behavior
and payment preferences based on the
day of the week.
Pet Shop Order Delivery Time
Efficient logistics and fulfillment
processes contribute to a consistent
delivery timeline.
Customer Location Analysis
Different purchasing power and payment trends observed across various regions, such
as São Paulo city.

8. Conclusion for the Key Performance
Indicators
1 Insights for Improvement
Analysis of the KPIs provides
valuable insights for optimizing
marketing strategies, logistics, and
customer engagement to enhance
overall performance.
2 Trends and Patterns
Identifying trends in customer
behavior, payment patterns, and
regional preferences can drive
targeted business decisions and
resource allocation.