Oktoberfest is the world's largest funfair held annually in Munich, Germany over 16 days from late September to early October. Over 6 million people from around the world attend the festival each year. It began in 1810 to celebrate the marriage of Crown Prince Ludwig to Princess Therese, and has continued as an important part of Bavarian culture. The festival takes place in the Theresienwiese area of Munich, featuring amusement rides, food stalls, games, and large quantities of Oktoberfest beer consumed.