Nudge Group Presentation
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This document discusses the science behind nudging consumers into making better life choices through persuasive design techniques rooted in neuroscience, behavioral economics, and other fields. It acknowledges that while persuasive design is still being developed and is not always effective, designers now have knowledge of human biases that allow them to either ignore biases and shape behavior arbitrarily, openly participate to achieve responsible outcomes, or quietly manipulate behavior for commercial gain. The document advocates for corporate social responsibility and aligning profits with preferable outcomes for all rather than just undermining basic capitalism or profits. It encourages formulating a public ethical framework to guide the use of persuasive techniques.
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21st Century Communication A Reference Handbook Social .docx
21st Century Communication: A Reference
Handbook
Social Marketing Campaigns
Contributors: Timothy Edgar & Megan J. Palamé
Edited by: William F. Eadie
Book Title: 21st Century Communication: A Reference Handbook
Chapter Title: "Social Marketing Campaigns"
Pub. Date: 2009
Access Date: February 12, 2019
Publishing Company: SAGE Publications, Inc.
City: Thousand Oaks
Print ISBN: 9781412950305
Online ISBN: 9781412964005
DOI: http://dx.doi.org/10.4135/9781412964005.n91
Print pages: 822-829
© 2009 SAGE Publications, Inc. All Rights Reserved.
This PDF has been generated from SAGE Knowledge. Please note that the pagination of the online
version will vary from the pagination of the print book.
javascript:void(0);
http://dx.doi.org/10.4135/9781412964005.n91
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guide them on how to influence behavior. Social marketing can be traced to the writings of the sociologist G.
D. Weibe, who in the 1950s asked the question “Why can't you sell brotherhood like you sell soap?” (Weibe,
1951–1952, p. 679). Weibe was trying to make the point that marketing professionals over the years had de-
veloped very successful techniques for how to market to large-scale audiences in order to sell soap, cars, and
other tangible goods. Weibe wondered why similar techniques could not be used to sell people an idea or a
cause. In the 1960s and 1970s, other scholars began to follow his lead and began to develop the principles
of what became known as social marketing.
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ing sought to help restore a threatened ecosystem in the Chesapeake Bay through an innovative campaign
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• U.S. consumers’ enthusiasm to shop with a conscience has never been stronger, but securing their cause-related dollars is no longer a foregone conclusion as they question both corporate and individual impact
• Hispanics emerge as one of the most socially conscious and actively engaged consumer segments, signaling a must-engage audience for CSR efforts
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Consumer demand for cause is at an all-time high:
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2013 Cone Communications/Echo Global CSR Study
The document summarizes the key findings of the 2013 Cone Communications/Echo Global CSR Study, which surveyed over 10,000 consumers across 10 countries. The main findings are:
1) Corporate social responsibility (CSR) is no longer optional for companies and consumers expect companies to address social and environmental issues through how they operate their business and develop products/services.
2) The top issue consumers want companies to address is economic development, followed by the environment, human rights, and poverty/hunger.
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Cohort
The document describes research and design work for a mobile app called Halei that would help streamline operations at an equipment room (ER) for a school of communication. Key points discussed include:
- The ER's current needs like more storage space and a better filing system
- Ideas for features of a Halei app like requesting equipment, scheduling pickups/returns, and messaging
- Design concepts like logo sketches, fonts, and visual scenarios depicting how the app could help ER staff
- Wireframes showing prototype screens for the app's home, messages, and user profile sections
Cohort
The document describes research and design work for a mobile app called Halei that would help streamline operations at a school's equipment room. Key points include:
- The equipment room experiences high traffic and needs better organization and scheduling tools.
- An app was proposed that would allow automated approval of requests, scheduling of equipment check-ins/outs, and messaging between staff and students.
- Wireframes and visual scenarios were created depicting how the app could help a student manage multiple tasks more efficiently.
- Features of the proposed app interface included request forms, notifications, messaging, and profiles to manage equipment access.
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21st Century Communication: A Reference
Handbook
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Contributors: Timothy Edgar & Megan J. Palamé
Edited by: William F. Eadie
Book Title: 21st Century Communication: A Reference Handbook
Chapter Title: "Social Marketing Campaigns"
Pub. Date: 2009
Access Date: February 12, 2019
Publishing Company: SAGE Publications, Inc.
City: Thousand Oaks
Print ISBN: 9781412950305
Online ISBN: 9781412964005
DOI: http://dx.doi.org/10.4135/9781412964005.n91
Print pages: 822-829
© 2009 SAGE Publications, Inc. All Rights Reserved.
This PDF has been generated from SAGE Knowledge. Please note that the pagination of the online
version will vary from the pagination of the print book.
javascript:void(0);
http://dx.doi.org/10.4135/9781412964005.n91
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Social marketing is a perspective that is frequently used by people within the communication discipline to
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1951–1952, p. 679). Weibe was trying to make the point that marketing professionals over the years had de-
veloped very successful techniques for how to market to large-scale audiences in order to sell soap, cars, and
other tangible goods. Weibe wondered why similar techniques could not be used to sell people an idea or a
cause. In the 1960s and 1970s, other scholars began to follow his lead and began to develop the principles
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case studies of actual social marketing campaigns that will illustrate the concepts. The first case study tells
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ing sought to help restore a threatened ecosystem in the Chesapeake Bay through an innovative campaign
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Answering the question of “What exactly is social marketing?” has proved to be a challenge historically. It is
not its own academic discipline; it is not a science; and it is not a formal theory or model. Perhaps it is best
described as a tool or framework for behavior change. In an attempt to distinguish social marketing from other
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Marketing and propaganda are not two subjects from separate books. There is a huge overlap.
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BatesHook - Social Marketing Integration
1. Connectedness through social media and the internet has fundamentally changed how people interact and get information, diminishing traditional sources of authority and encouraging people to follow their peers.
2. Successful social marketing focuses on building relationships and collaborating with people rather than targeting audiences or selling to consumers. It emphasizes social behaviors over purchase behaviors.
3. Businesses need to adapt to this new environment of constant change and connectivity by moving from transactional models to prioritizing relationships with all stakeholders through co-creation, collaboration, and transparency.
Behaviour change massey presentation v3
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The document discusses using mass media campaigns for health communication. It outlines several theoretical models for how campaigns can influence behavior change, from the traditional "educator's model" of providing information leading to attitude and then behavior change, to the "advertiser's model" of using an "irrelevant motivator" to grab attention and create an initial behavior. It presents Sandman's environmental communications model, which combines these approaches by using a motivator to trigger an initial small behavior and induce cognitive dissonance, then providing information to resolve the dissonance and support continued behavior change. The document also covers defining target audiences, developing campaign messages based on formative research, implementing the campaign, and evaluating its impact on exposure, attitudes,
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One "official" definition of consumer behavior is "The study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society." Although it is not necessary to memorize this definition.
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Is brand activism good for business? The short answer is: it depends. Companies with a purpose are said to have a greater voice and more connectivity with buyers. But even though consumers expect brands to take up societal causes, your political stance or support for that very cause can attract but also alienate customers. Unlike previous decades, social media has maximized everything and anything that your brand puts out. So the question is – how can brands market well, to the generation equipped with the most sophisticated Bullshit Detector in the history of mankind?
In this webinar we discussed:
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- A framework for engaging in corporate social activism
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This document discusses the evolution of corporate social responsibility and citizenship. It notes that CSR has come a long way from simple charity and philanthropy to now focus on sustainable development and addressing social problems through business solutions. Effective CSR requires aligning social initiatives with corporate strategic objectives and taking a long-term approach through partnerships rather than short-term actions or donations.
2013 cone communication social impact study
The 2013 Cone Communications Social Impact Study, which highlights Americans’ attitudes, perceptions and behaviors around corporate support of social and environmental issues. The study reveals critical findings and insights for marketing and CSR practitioners, including:
• U.S. consumers’ enthusiasm to shop with a conscience has never been stronger, but securing their cause-related dollars is no longer a foregone conclusion as they question both corporate and individual impact
• Hispanics emerge as one of the most socially conscious and actively engaged consumer segments, signaling a must-engage audience for CSR efforts
• Social media is a must-use channel to inform and engage with consumers around issues and initiatives as consumers increasingly look to online and mobile venues for CSR information
Here we've outlined four key takeaways from the study:
Consumer demand for cause is at an all-time high:
- 54% of U.S. consumers bought a product associated with a cause over the last 12 months, increasing 170% since 1993
-89% is likely to switch brands to one associated with a cause, given comparable price and quality, jumping nearly 35% since 1993
- 91% wants even more of the products and services they use to support cause
-88% wants to hear how companies are supporting social and environmental issues
High demand comes with high expectations for impact – and doubts about corporate impact persist:
- 16% of Americans believe companies have made significant positive impact on social or environmental issues
-25% believes their own purchases substantially influence those issues
Multicultural consumers emerge as critical stakeholders, with Hispanics leading the way:
-94% of Hispanics are likely to switch brands to one associated with a good cause (vs. 89% of the general U.S. population)
-Hispanics are more likely to consider a company's support of issues when deciding: what to buy (86% vs. 82%), where to work (80% vs. 71%) and where to invest 70% vs. 60%)
-Hispanics more frequently go beyond the register to donate (70% vs. 65%), volunteer (47% vs. 42%) and advocate on behalf of companies (43% vs. 38%)
Millennials come of age as cause proponents, but bring a critical eye:
- 78% of Millennials consider a company's CSR commitments before deciding where to work (vs. 71% of the general U.S. population)
-64% uses social media to address or engage with companies around social or environmental issues (vs. 51% of the general population)
- 26% will share negative information about companies and issues they care about (vs. - 20% of the general U.S. population)
Read full Report http://www.conecomm.com/2013-social-impact
The Changing Consumer - Rise of the Consumer Activist
At Continuous, we believe that brands no longer need radical transformation. What they do need to do is adapt - to stay relevant in a constantly changing landscape. But what is that constantly changing landscape? What does it mean for our consumers?
At the end of 2020, after a particularly challenging year,
we set about researching exactly how consumers had changed. We read trend reports (lots), articles, news stories and other research papers and then workshopped all of
our ideas. What we found? An emerging, but powerful voice; a consumer holding brands accountable and ready to boycott the ones that didn’t match up. They demanded certainty, responsibility and connection. We called them the Consumer Activist.
We’ve written a lot in the past year about the Consumer Activist, but it was still a hypothesis — albeit backed up with lots of desk research. We wanted to test our thinking; to find out if the Consumer Activist really existed, if they thought and acted how we thought they did and, most importantly, how they’re growing. We got in touch with our research partners at Market Measures to help us.
This piece forms the beginning of tracking the Consumer Activist and the influence that they have on other consumer groups. It explores what they care about, what other brands they like, and how that compares to other groups. It proves they exist.
Say hello to the Consumer Activist.
Lecture slides
Neuromarketing uses brain imaging techniques to understand consumer decision making. It measures how the brain reacts to marketing stimuli and how those reactions influence purchasing behaviors. Neuromarketing is based on neuroscience, behavioral economics, and social psychology. It provides insights that contradict the traditional view of rational decision making, and instead shows that most decisions are made intuitively and unconsciously based on emotion, familiarity and processing fluency. Marketing works by leveraging these non-conscious processes through repetition, association, and novelty rather than rational persuasion.
How Corporate Social Responsability is changing the behavour of customers ove...
The document summarizes the key findings of the 2013 Cone Communications/Echo Global CSR Study, which surveyed over 10,000 consumers across 10 countries. Some of the main points include:
- Corporate social responsibility is no longer optional for companies and is considered a "must-do" by consumers.
- Consumers expect companies to go beyond the minimum legal standards and make meaningful changes to their operations and supply chains to address social and environmental issues.
- While expectations for CSR are high, most consumers are tolerant of companies that are honest about their efforts, even if not yet perfect.
- Economic development, the environment, human rights, and poverty/hunger are the top issues consumers want companies
2013 cone/echo global csr study
The document summarizes the key findings of the 2013 Cone Communications/Echo Global CSR Study, which surveyed over 10,000 consumers across 10 countries. The main findings are:
1) Corporate social responsibility (CSR) is no longer optional for companies and consumers expect companies to address social and environmental issues through how they operate their business and develop products/services.
2) The top issue consumers want companies to address is economic development, followed by the environment, human rights, and poverty/hunger.
3) Consumers primarily want companies to create impact through changing how they operate, and also through developing new products/services.
4) Engaging in CSR enhances companies' reputation, increases
2013 Cone Communications/Echo Global CSR Study
The document summarizes the key findings of the 2013 Cone Communications/Echo Global CSR Study, which surveyed over 10,000 consumers across 10 countries. The main findings are:
1) Corporate social responsibility (CSR) is no longer optional for companies and consumers expect companies to address social and environmental issues through how they operate their business and develop products/services.
2) The top issue consumers want companies to address is economic development, followed by the environment, human rights, and poverty/hunger.
3) Consumers primarily want companies to create impact through changing how they operate, followed by developing new products/services.
4) Engaging in CSR enhances companies' reputation, increases consumer
Applying Behavioral Economics
The document discusses how behavioral economics can be applied to improve social service programs and client outcomes. It explains concepts from behavioral economics like bounded rationality, heuristics, framing, and loss aversion. It provides examples of how these concepts influence financial decision making and recommendations for using insights from behavioral economics to better design programs, messages, and services. The document advocates applying these insights to enhance client understanding, program enrollment and success, through approaches like reframing financial education, addressing time preferences, and employing nudges and defaults.
Introduction to consumer buying behaviour
This document discusses consumer buying behavior and provides an overview of key concepts. It begins by noting shifts in consumer lifestyle patterns and preferences for more options over brand loyalty. It then discusses the importance of understanding consumer psychographics to develop effective marketing strategies. The rest of the document summarizes concepts like awareness, perception, attitude, consumer behavior research methods like surveys and observation, segmentation, culture and subcultures, the family decision-making process, and influences of groups on consumer behavior.
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Cohort
The document describes research and design work for a mobile app called Halei that would help streamline operations at an equipment room (ER) for a school of communication. Key points discussed include:
- The ER's current needs like more storage space and a better filing system
- Ideas for features of a Halei app like requesting equipment, scheduling pickups/returns, and messaging
- Design concepts like logo sketches, fonts, and visual scenarios depicting how the app could help ER staff
- Wireframes showing prototype screens for the app's home, messages, and user profile sections
Cohort
The document describes research and design work for a mobile app called Halei that would help streamline operations at a school's equipment room. Key points include:
- The equipment room experiences high traffic and needs better organization and scheduling tools.
- An app was proposed that would allow automated approval of requests, scheduling of equipment check-ins/outs, and messaging between staff and students.
- Wireframes and visual scenarios were created depicting how the app could help a student manage multiple tasks more efficiently.
- Features of the proposed app interface included request forms, notifications, messaging, and profiles to manage equipment access.
Cohort
The document summarizes observations of the Equipment Room of the Lawrence Herbert School of Communication. It notes that the ER is used to check out equipment for the school and stores items on shelves in cases and bags. It is staffed by 1-4 people during operating hours of Monday through Thursday 9am-10pm, Friday 9am-5pm, and Saturday/Sunday 10am-4pm. High traffic periods are mornings for checkouts and all day Saturdays. The ER staff have unmet needs for more storage space, a more efficient filing system, and a break room.
Assignment 4
The document describes a cohort of workers at the Lawrence Herbert School of Communication who work in the Equipment Room. The Equipment Room is located on the academic side of campus next to the on-campus Dunkin' in a building with a specific color scheme. The Equipment Room staff are the focus of the cohort.
Fa102 d
The document discusses the design of smartphones and iPad apps by Suzie Cheng, Julia Davi, and Elizabeth Buttiglieri for their FA 102D class. It focuses on the concepts of empathy, creativity, embracing ambiguity, and iterating designs. It also references their projects on Moneythink Mobile and an app called FA 102D.
Sound design
This document discusses sound design and includes 3 audio files. It was written by Julia Davi for their FA 102c class and contains their name and class identifier for 3 separate audio files exploring sound design.
Storyboard
This document contains 5 sections from a student named Julia Davi taking an FA 102c course, including 4 draft storyboard sections and a concluding thank you note. The storyboard sections provide different options and iterations for a class assignment or project.
Background Videos
This document provides background information through 3 video links. It was created by Julia Davi for her FA 102c class and contains YouTube links to 3 videos along with captions identifying the video number and creator. The document ends with an expression of thanks from Julia Davi.
Creating brand elements
The document describes the process of creating a brand element called "Kitlanna" which combines images and text. Key steps included selecting the word "expectations" to translate into multiple languages, cropping images, identifying essential shapes, experimenting with different fonts, and combining imagery and the final word "Kitlanna" in PT Sans Caption font.
Fa 102c behavior change proposal
The document proposes creating a sign to increase awareness of proper mask wearing. It suggests the sign identify the qualifications of a proper mask to educate users and encourage better mask wearing behavior. A graphic portrayal of proper mask wearing techniques would make the guidance more personal and allow users to take control to align their actions with their identity.
Nudge Group Presentation
The document discusses how behavioral science like neuroscience, psychology, and economics can be used to nudge people into making better life choices through subtle influences on their decision making. It provides examples of how default options, product arrangement, and persuasive messaging can encourage people to choose healthier foods and more sustainable behaviors. The document also covers debates around nudging, noting that while facts can influence attitudes, behavior changes require additional steps. Various nudging design concepts are proposed, such as rearranging snacks and using apps, to encourage drinking more water and consuming fewer sweets.
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UNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptx
Actions and Commands:
Tap, Swipe, and Pinch
Rotate and Shake -Buttons -Menu Bars – Menus
Toolbars - Links- Action Panels
Hover Tools - Keyboard Actions- Drag-and-Drop
Typed Commands-Affordance-Direct Manipulation.
Forms and Controls:
Basics of Form Design
Patterns.
Timeless Principles of Good Design
Timeless Principles of Good Design from my 2015 Presentation at TYPO SF
ARENA - Young adults in the workplace (Knight Moves).pdf
Presentations of Bavo Raeymaekers (Project lead youth unemployment at the City of Antwerp), Suzan Martens (Service designer at Knight Moves) and Adriaan De Keersmaeker (Community manager at Talk to C)
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一比一原版(LSBU毕业证书)伦敦南岸大学毕业证如何办理
学校原件一模一样【微信：6496090 】【(LSBU毕业证书)伦敦南岸大学毕业证成绩单】【微信：6496090 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微6496090
【主营项目】
一.毕业证【q微6496090】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微6496090】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
办理(LSBU毕业证书)伦敦南岸大学毕业证【微信：6496090 】外观非常简单，由纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理(LSBU毕业证书)伦敦南岸大学毕业证【微信：6496090 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理(LSBU毕业证书)伦敦南岸大学毕业证【微信：6496090 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理(LSBU毕业证书)伦敦南岸大学毕业证【微信：6496090 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
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[3:29 am, 30/05/2024] +91 83818 43552: Safalta Digital Marketing Institute in Noida also provides advanced classes for individuals seeking to develop their expertise and skills in this field. These classes, led by industry experts with vast experience, focus on specific aspects of digital marketing such as advanced SEO strategies, sophisticated content creation techniques, and data-driven analytics.
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Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
AHMED TALAAT ARCHITECTURE PORTFOLIO .pdf
Architectural and constructions management experience since 2003 including 18 years located in UAE.
Coordinate and oversee all technical activities relating to architectural and construction projects,
including directing the design team, reviewing drafts and computer models, and approving design
changes.
Organize and typically develop, and review building plans, ensuring that a project meets all safety and
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Consulting with clients, work on formulating equipment and labor cost estimates, ensuring a project
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Monitoring the progress of a project to assess whether or not it is in compliance with building plans
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Attention to detail, exceptional time management, and strong problem-solving and communication
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Revolutionizing the Digital Landscape: Web Development Companies in India
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UNIT IV-VISUAL STYLE AND MOBILE INTERFACES.pptx
Visual Style and Aesthetics: Basics of Visual Design
Visual Design for Enterprise Applications
Range of Visual Styles.
Mobile Interfaces:
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Approach to Mobile Design
Patterns
一比一原版(UW毕业证)西雅图华盛顿大学毕业证如何办理
UW毕业证学历书【微信95270640】做UW文凭、办UW文凭、买UW文凭Q微信95270640买办国外文凭UW毕业证买学历咨询/代办美国毕业证成绩单文凭、办澳洲文凭毕业证、办加拿大大学毕业证文凭英国毕业证学历认证-毕业证文凭成绩单、假文凭假毕业证假学历书制作仿制、改成绩、教育部学历学位认证、毕业证、成绩单、文 凭、UW学历文凭、UW假学位证书、毕业证文凭、、文凭毕业证、毕业证认证、留服认证、使馆认证、使馆证明 、使馆留学回国人员证明、留学生认证、学历认证、文凭认证、学位认证
(诚招代理)办理国外高校毕业证成绩单文凭学位证,真实使馆公证（留学回国人员证明）真实留信网认证国外学历学位认证雅思代考国外学校代申请名校保录开请假条改GPA改成绩ID卡
1.高仿业务:【本科硕士】毕业证,成绩单（GPA修改）,学历认证（教育部认证）,大学Offer,,ID,留信认证,使馆认证,雅思,语言证书等高仿类证书；
2.认证服务: 学历认证（教育部认证）,大使馆认证（回国人员证明）,留信认证（可查有编号证书）,大学保录取,雅思保分成绩单。
3.技术服务：钢印水印烫金激光防伪凹凸版设计印刷激凸温感光标底纹镭射速度快。
办理西雅图华盛顿大学西雅图华盛顿大学毕业证假文凭流程：
1客户提供办理信息：姓名生日专业学位毕业时间等（如信息不确定可以咨询顾问：我们有专业老师帮你查询）；
2开始安排制作毕业证成绩单电子图；
3毕业证成绩单电子版做好以后发送给您确认；
4毕业证成绩单电子版您确认信息无误之后安排制作成品；
5成品做好拍照或者视频给您确认；
6快递给客户（国内顺丰国外DHLUPS等快读邮寄）
-办理真实使馆公证（即留学回国人员证明）
-办理各国各大学文凭（世界名校一对一专业服务,可全程监控跟踪进度）
-全套服务：毕业证成绩单真实使馆公证真实教育部认证。让您回国发展信心十足！
（详情请加一下 文凭顾问+微信:95270640）欢迎咨询！实伙伴平时山娃上学阿黑也摇头晃脑地跟去暑假用不着上学阿黑更是天天围着山娃转山娃上山除了察看埋下的野兽铁夹子看护早上逐上山的大黄牛外也觅着采草药摘红菇积攒起来拿到镇上卖山娃知道母亲身体不好家里盖新房也欠了不少钱总想趁假期赚点钱在校寄宿时用不着老向爷爷奶奶要盛夏的乡村仍旧清凉清清爽爽的山娃也过得自由自在不知为啥山娃总情不自禁地思念起城里的父亲每年暑假瞅见远乡近邻的小伙伴都争先恐后地往城里跑山娃就更思片
Divertidamente SLIDE.pptxufururururuhrurid8dj
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UNIT V ACTIONS AND COMMANDS, FORMS AND CONTROLS.pptx
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Nudge Group Presentation
- 1. Design's Next Frontier: Nudging Consumers Into Making Better Life Choices Julia Davi, Anthony DeRose, Samantha Doornebos, Jazmine Echevarrria
- 2. Science Behind Nudge Design -neuroscience -behavioral economics -cognitive psychology -anthropology
- 3. Rationalization vs. Advertising -emotion masks rational thoughts -advertising uses emotion to manipulate decision making
- 4. Creating Cohesive Brand Stories -emotional connection to product brands -results in brand loyalty
- 5. Persuasive Design -not always effective -in the process of being developed -knowledge prevents successful persuasion
- 6. Default Bias -displaying options with a primary choice eliminates opportunity to see other options
- 7. -because options are not eliminated, the choice is technically rooted in human desire So as a designer in the 21st century are armed with powerful knowledge of our human bias and frailties, you have several choices: ● Ignore what you know–and as a result potentially shape behavior in a completely arbitrary and unplanned way. ● Participate openly with declared and responsible outcomes in mind. ● Quietly manipulate behavior. We are using the term “manipulate” intentionally and very much in the sense of users being manipulated by unfair or insidious means to one’s own advantage, as in the case of option 3 above.
- 8. Benevolent Paternalism or Big Brother Terms defined as persuasive design Making rationalized choices Implements creative outcomes
- 9. Variety of choices Ignore what you know Participate openly and collectively Quietly manipulate behavior Anticipates next question
- 10. Persuasive Techniques Corporate interests & preferable outcomes = profitability Corporate social responsibility Public ethical framework
- 11. Climate Change Example -Yale Project - At George Mason University Center Questionnaire on views
- 12. Voting ranged from “alarmed” to “Dismissive” -18% voted alarmed global warming is happening Global warming is a problem
- 13. climate change believers vs non believers -Want change In†ernational treaty Gov to regualte CO2 They dont take more action than non believers
- 14. Overall moral of persuasive design Facts can alter attitude Wont necessarily change behavior
- 15. Designers are now armed with a growing set of persuasive techniques for shaping behavior. With great power comes great responsibility. We are not advocating that commercial interests be deprioritized, or that profits need to be diminished in some way. No outcome I’m advocating involves undermining basic market capitalism. However, it is our firm belief that corporate interests that are aligned to preferable outcomes will be the only way to sustain profitability in the 21st century.
- 19. It’s also our belief that individuals and governments are only part of the solution to some of the 21st century’s most wicked problems. Corporate social responsibility, as defined here, is about aligning profits to a set of preferable outcomes for everyone and building the power to realize those outcomes into your products. We may disagree on what those positive effects are or on what a desirable future is, but we encourage everyone to formulate a public ethical framework.