5. Development A term usedsince the mid- 1940s to define the totalprocess of institutional fundraising, frequentlyinclusive of corporate relations and (in educationalinstitutions) alumni affairs(bron: CASE) Fundraising orfundraising (alsodevelopment) is the process of soliciting and gatheringcontributions as money orother resources, byrequestingdonationsfromindividuals, businesses, charitablefoundations, orgovernmentalagencies(bron: wikipedia)
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10. De kwaliteit van de verbondenheid van de alumni met de universiteit te vergroten