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Nick Keane, Digital Engagement Business Adviser, College of Policing
- 1. Social Media and the Police #thinkdigital @nickkeane Presented by: Nick Keane Senior Policy Advisor – Digital and Social Media Date: 1st December 2016
- 2. The brief • What are the implications of digital technology, and particularly social media, for public confidence? • What is the police service currently doing to improve engagement through digital and social media channels? • What are the main risks of work in this area and how can they be tackled? • What is the College doing to promote best practice?
- 3. Social media as disruption
- 4. Social media in 2005
- 5. Social media in 2013 • Information released on line • 11 seconds • 22 seconds • 14 minutes • 22 minutes
- 7. Facebook Prepare and Respond
- 8. UK Police on social media
- 9. What are the risks to an organisation for using social media? • Reputational risks • Operational risks • Information security • Regulatory compliance
- 10. How are UK Policing using social media? • Warning and informing in critical incidents • Reassurance at time of crisis • Targeted appeals • Contact and communication
- 14. Digital skills
- 15. Police Commissioner Ian Dyson on online crime • “Every month Action Fraud receives 40,00 reports, half a million as year and we know from the stats that’s only a small percentage of what is going on….you cannot enforce your way out of this. It’s physically impossible….It has to be about prevention and protection.” • Interview 27th August 2016
- 16. In the community • 23%, or an estimated 12.6 million adults in the UK who don’t have the required level of Basic Digital Skills. • Source Dot.everyone
- 17. In the community • Managing information – use a search engine • Communication – send/respond to messages online • Transacting – buy item online/download app • Create – complete an application form online • Problem solving – verify information cource/solve problem with online support
- 18. Real lives, real crime • Young people’s perception of police skills • “Young people would not go to the police about online issues, because the police just say to them block the person who is bullying and everything will be ok.” • “I want the police to be approachable and actually do something about it, rather than be unreliable.” • “Online issues don’t get taken seriously.”
- 19. Real lives, real crime • Training • Report highlights variety of skill sets in staff – some good – however: • “I am 46 years old, I do not have a computer; what do I know about Facebook?”
- 20. Digital Leadership • Understanding how to use different platforms • Understanding how the digital eco-system works and how to apply it to their area of business. • Having the right leadership style for the iterative, fast and agile digital world.
- 21. Good Practice • Emergent work from academia points to the problem of measuring impact • Phishing, trolling, malware, online scams, revenge pornography, sexting and the proliferation of child abuse imagery go largely unrecorded, unanalysed and , as a result, are largely not fully understood. – Policing Vision 2025
- 22. Finally
- 23. The brief • What are the implications of digital technology, and particularly social media, for public confidence? • What is the police service currently doing to improve engagement through digital and social media channels? • What are the main risks of work in this area and how can they be tackled? • What is the College doing to promote best practice?
- 24. I am • @nickkeane on Twitter • Nick.Keane@college.pnn.police.uk
- 25. Social Media and the Police #thinkdigital @nickkeane Presented by: Nick Keane Senior Policy Advisor – Digital and Social Media Date:1st December 2016