This document provides background information on Maruni Wood Inc., a Japanese wood manufacturer. It discusses Maruni's identity and philosophy rooted in Japanese culture and harmony between people and objects. The document profiles 4 featured designers - Naoto Fukasawa, Jasper Morrison, SANAA, and Masayuki Kurokawa. It concludes with a brief mention of a competition and on-site research details.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
마루니 목재 회사 소개 株式会社マルニ木工마루니라는 이름은 1933년 이래 히로시마에 자리잡고 있는 한 가문의 이름으로, 일본 최대의 목재 가구 회사로, 고품질의 가정용 가구로 유명합니다.마루니 목재 주식회사(Maruni Wood Industry Inc.)는 ‘서양식’ 목재 가구를 생산해오고 있었는데, 90년대 후반 일본 경제가 극심한 침체기에 들어서자 판매량이소비자들이 지닌 디자인 취향의 변화, 아시아의 저가 제품 기업들과의 경쟁 상황 등 어려움에 직면하여 위기를 맞이 하기도하였습니다.
넥스트 마루니 프로젝트는 이러한 어려움에 대처하기 위한 마루니의 아이디어였다. 2003년 디자이너 마사유키 쿠로카와에게 여러 디자이너들이 만드는 ‘소형 나무 의자’ 컬렉션을 제안했고, 12개의 의자는 그렇게 탄생하게 되었다.알베르토 메다(밀라노), 아즈미(런던), 하리 코스키넨(헬싱키), 재스퍼 모리슨(런던/파리), 칸지 우에키(도쿄), 카즈요 세지마(도쿄), 마사유키 쿠로카와(도쿄), 미켈레 데 루키(밀라노), 나오토 후카사와(도쿄), 시게루 우치다(도쿄), 타모츠 야기(샌프란시스코) 등 11명의 기존 디자이너와, 넥스트마루니 프로젝트 공모전 우승자 숀 유(Sean Yoo, 밀라노)가 12번째 참가자로 선정되어 일본 미학을 표현하기 위해 하나의 예술 작품인 동시에 상품으로서의 의자 디자인을 하게 되었습니다.이 프로젝트를 통해 마루니(maruni)는 유럽 디자인과 일본 문화 간의 대화를 촉진하고 유럽의 디자인이 일본의 미학과 결합되어 공유하기를 바라고 있으며, 2005년 4월 밀라노 가구박람회 Galleria Jannone의 전시를 시작으로 현재까지 꾸준히 새로운 가구들을 제시하고 있습니다.Nextmaruni의 모든 제품들은 환경과 인간을 중시하며 일본의 제품기준에 맞춘 F☆☆☆☆ 등급 이상의 인증을 받은 제품으로 새집증후군의 원인이 되는 포름알데히드 등의 환경물질을 전혀 방출하지 않습니다. 또한 가구를 비롯한 모든 제품들은 동양인의 체형을 고려한 디자인을 적용하여 컴팩트하면서도 기능적이며 편안함을 제공하고 있습니다.
사상 배경1. 조화 사상한 종류의 이미지로 통일한 실내 공간은 피로 회복 능력이 있지만, 정말 생활적인 공간은 아닙니다. 공간은 인간을 치료뿐만 아니라 생활적인 영감을위한다고 생각하면 새로운 사상을 가진 새로운 조화의 시대가 올 것이라고 생각하지 않을 수 없습니다.네쿠스토마루니이 그리는 꿈은 개성적인 사람이나 개성적인 각각의 문화가 상호 작용을하면서 스스로 찾아가는 생활적인 조화입니다. 그것은 渾沌의 에너지가있는 고급 조화입니다.네쿠스토마루니 다른 문화와의 대화를 요구하고, 각각의 개성적인 작품이 각각의 삶에 의해 코디되어가는 그런 조화를 꿈꾸고 있습니다.2. 원점 회귀가구의 역사가없는 일본이 서양에 배운 서양의 가구를 생산하여 전세계에 판매하는 것으로는 거대한 역사를 가진 서구 국가에 이길 리가 없습니다. 우선 일본의 미의식의 세계에 통용되는 가구를 발견하는 것부터 시작하지 않으면 안됩니다. 네쿠스토마루니 겸손 "일본의 미의식의 메시지"를 의자로 표현하시면 여기로와 동시에 가구의 개념을 버리고 원점에서 일본의 주거지와 거기서 작법에서 새로운 일본 가구의 개념을 재발견 하기 위해 노력했습니다. "개념의 미분화 영역이다 잡화 바다"로 변경, 거기에서 다시 가구를 재발견하려고했습니다.발견한 것은 "생활 공간을 구성하는 것을 <의자 + 테이블 + 병풍>이라는 간명의 세 요소로 생각한다는 것이었습니다. 새로운 시선에서 찾아낸 일본의 사상에서 발견 생활을 지원하는 도구로 가구 발견된다.3. 신원우리는 세계와의 공존이 중요한 시대에 살고 있습니다. 국내에서만 시장을 찾아 있으면 좋았 20 세기의 시대를 지나서, 이제는 일본 문화에서 세계로 주장하고 세계와 상호 작용을하면서 공존 해가는 시대입니다. 세계에 자랑하는 역사와 문화를 가지고 있으며, 근대화로 인해 서양의 가치관으로 일본은 가득, 일본의 문화를 잃어 경향이 있습니다.일본의 미의식을 마음 깊은 곳에 숨겨진 얼굴은 서양 문화의 노예처럼되어있는 것입니다. 네쿠스토마루니은 세계에 도전하기 위해 다시 자신 속에 숨어있는 일본 미의식을 씻어 내고, 앞으로의 제품 개발 철학, 사업의 사상에 반영시켜 나가 고자합니다.4. 사람과 물건의 공존20 세기를 맞이하고, 기분 급은 생활을 풍요롭게하기 위하여 그들이 넘치게되었습니다.산업은 그들의 생산에 의해 활력을 얻고 있기 때문에, 그들의 생산을 부정하는 것은 없습니다. 하지만 넘치는 것은 최후는 폐기물이되어 지구 생태계를 교란뿐만 아니라 너무 많은 것이 사람을 배척하고 그들과 인간의 공존조차 어렵게하고 있습니다. 최소한의 물만으로 생활을 충실히 할 부득 그들은 그것을 아름답게하는 것, 예술을 부활시키는 사람이 그들을 사랑할 수있는 시대를 만들어내는 것이야말로 중요합니다. 페티시즘은 그들에 대한 애정입니다.앞으로의 시대는 모든 것이 애정의 대상이되는 예술이 풍부한 존재해야한다고 생각합니다.5. 신체 감각의 부활태어나 얼마되지 않은 유아는 거의 동물적이라고 할 정도로 직관 능력을 가지고 있습니다. 후각과 촉각으로 모두의 주위 세계를 파악하는 것입니다. 20 세기 현대 시대에 극단적으로 비대성 정보로, 현대의 인간은 그 동물적인 본능을 잃어 가고있는 것입니다. 네쿠스토마루니이 신체 감각을 소중히하고 있습니다. 오래된 옛날부터 사람에게 익숙해져있는 나무라는 소재의 촉각을 가장 중시하고있을뿐만 아니라, 사상 자체가 신체 감각을 중시하는 일본의 미의식을 배경으로하고 있습니다. 그리고 의자는 원래 가구 중 유일하게 옷처럼 몸에 접하는 것입니다.의자의 의미는 신체 감각에서 발견 해 나가는 것이 중요합니다.네쿠스토마루니 상품 체계가 <의자 + 테이블 + 병풍>이라는 3 가지 요소로 생각은 여기로부터오고 있습니다.6. 산업과 문화의 융합네쿠스토마루니 이렇게 단순히 가구를 제조 판매뿐만 아니라, 사상을 전달하기 위하여 사업을하고 있습니다. 그래서 처음부터 네쿠스토마루니을 문화 활동과 산업 활동의 융합과 자리매김했습니다. 앞으로의 시대는 문화적인 것이야말로 사업을 성공으로 인도, 경제성을 충분히 고려하여야 문화적 효과를 낼 수있는 것입니다.사업이 삶의 기쁨이다, 삶의 기쁨이 그대로 사업이되어있다는 것을 네쿠스토마루니는 목표로하고 있습니다.이 사업 자체가 우리의 꿈입니다.
1 세부적인 것이 전체적인 것이다 / " 微 작을 미"공간에 대해 말하면, 각 사람의 위치에서 여기(HERE)과 그곳(THERE)라는 구체적인 하나씩의 위치에 세계의 모든 것이 농축되어 있고, 또 시간에 있어서도 각각의 지금이라는 순간에 과거도 미래도 포함되고 있다고 생각하기 때문이다.일본에서는 세부 사항 이야말로 전체성을 가지며, 세부 사항이 전체의 일부가 아니라 전체 자체를 받아들인다고 생각한다.2 세부 사항 병렬 집합 / " 並 (나란히 병)"신 등의 가치 규범을 가진 구조와 다른 일본의 가치 구조는 사람과 사람 사이의 걱정이나 수치심이 규범을 만들고 있다. 이것은 병렬적인 관계를 유지하는 장치이다. 일본의 공간은 각각의 모든 세부 사항이 동일 중시되고 있고, 다양한 각각의 세부 사항에서 시각이 병렬적으로 공존하는 공간의 구조를 가지고있다.3. 세부 사항이 그 주변에 낳는 기세 / " 気 기운 기"일본의 건축은 기둥 내는 공간으로 성립하고 있다. 그 때문에 일본의 전통 건축은 방의 개념이 아니라 모두가 미닫이로 나누어진 불안 애매한 연속성을 가진 공간이 되고 있다. 사람도 물건도 기운을 가지고 있으며 일본의 물건이나 사람의 인식은 그 주변의 공간도 포함한다. 사람이나 물건이 자아내는 애매한 분위기를 일본인은 가장 소중히 하고 있다. 확고한 자아를 가지지 않고, 기색을 존중하고 타인과의 시세의 연속성을 중시하는 때문일 것이다.일본의 전통 건축은 기둥과 대들보로만 구축되어, 동굴과 같은 공간 없이, 기척만으로 만들어내는 건축의 형식은 처음부터 자유 자재 성질을 가지고 있었다. 이는 목조 문화 낳은 미의식이다.4 세부 사항 기색이 만드는 상호 조화 / " 間 사이 간"일본 사회의 조화는 사람을 타인에게 배려와 수줍음 같은 타인에 대한 배려에 의해 만들어진다. 사람이 사람과 공존, 조화를 위해서는 일신교 사회는 하나님이 절대적인 가치 규범이되지만, 자연과 사물에 하나님을 발견하는 다신교적인 일본에서는 그런 규정은 생겨나지 않는다. 사람과 사람의 공존이 타인에 대한 배려가 조화의 열쇠가 되고 있다. 사람과 사람의 관계와 같이 물건과 물건, 소리와 소리, 그림과 그림은 서로 빈틈을 소중히 하고 배치된다. 그것을 통해 세계 전체의 조화를 얻고자 하는 것이다.이 협정을 위한 공간이 ‘사이’이다.5. 숨기기에 화려하게 보이는 / " 秘(숨길 비)"일본인은 타인에 대한 배려로 상호 연결 전체적인 조화를 소중히 하고 있다. 그러므로, 표현은 그것을 받아들이는 사람의 마음 속에 어떤 감정이 만들어 지는지 판단하려고 한다. 아름다움과 감동의 표정은 주장하는 것이 아니라 그것을 받아들이는 사람의 마음 속에 생겨나도록 만드는 것이라는 생각이다.이렇게 주장을 진압, 숨기기에 오히려 독자가 자발적으로 창조, 창작 해주는 것이다. 거기에서 표현은 분명하다 보다는 애매하고 수령인의 상상력을 자극하고 수령인의 주체적인 발상의 힘으로 나타내려 한다. 6 세계는 처음부터 화합하는 / " 素(본디 소)"일본인은 자연은 처음부터 조화를 이루고 있다고 생각하고 있다. 일본인의 자연에 대한 자세는 대립이 아니라, 때로는 해를, 때로는 은혜를 주는 자연과 적당한 관계를 소중히 하고 있다. 일본인이 타인과의 사이에 취하는 관계 상식이다.있는 그대로 받아들이는 것이다. 그래서, 가공을 좋아하지 않는다. 가능한 한 자연 그대로 사용하고자 한다.기모노는 천 대부분을 소량 절단 및 봉제할 수 있으며, 보자기는 한 장의 천으로 어떤 형태의 것도 넣을 수 있다.7. 저항 없이 흘러가는 아름다움 / 仮 (임시 가)인생도 우주도 유전하여 그치지 않고 덧없는 것이라고 생각된다. 이 느낌은 사계절의 기후를 가진 일본의 풍토에서 오는 것이 틀림없다. 봄은 곧 여름이 되고 겨울이 찾아온다는 다양성에서 태어난 미의식 것이다.게다가 그 유전의 감각은 결코 부정적인 의식이 아니다. 즐거이 만물의 유전에 몸을 맡기려는 생각이다.바위와 같은 영구적인 소재를 사용하지 않고, 나무와 대나무와 흙과 종이라는 점화 쉽고 썩기 쉬운 소재를 즐겨 만들어진 집도, 또 그 공간의 외부와의 연속성 및 이동성을 가진 맹장과 병풍 장치도 정해지지 않는 것을 받아들일 자세에서 오고 있다.있는 그대로를 받아들이고 자연의 흐름에 몸을 맡길 것을 아름답다고 생각 미의식이 거기에 있다. 자연적으로 대결하고 살려고 하는 서양의 사상과 동떨어진 자세이다.8. 파괴야말로 창조이다 / 破(깨뜨릴 파)자연의 모습에 몸을 맡겨 태어난 만들어지는 미의식과 함께 또 다른 자세가 있다. 그것은 “사람이 만들어온 기성 개념이나 믿음에 도전하고 파괴해야만 창조적일 수 있다.”라는 생각이다."파"는 일본의 사상 뒤에 숨어있는 생활적인 장치라고 할 수 있다.
Hiroshima Chairs & Ottoman
Serpentine Gallery Pavilion 200921ST CENTURY MUSEUM OF CONTEMPORARY ART, KANAZAWA
soban reinterpreted by masayukikurokawa
2004/2005/2006 공모전 배너국제 공모전 / 상품 개발과 같은 과제에서 개최하는 국제 디자인 공모전입니다. 또한 2008 년도에는 개최하지 않습니다. インターナショナルデザインコンペティション / nextmaruni compe.designtope.net / DESIGNTOPE* 출판 / 작은 의자 디자인에서 얻은 결과를 출판의 형태로 표현하는 프로젝트이다. "네쿠스토마루니 컨셉 사진 Chairs"로 판매하고 있습니다.* 전시회 / 상품 개발에서 얻은 디자인 작품 전시회 개최, 세계 순회 전시회를 목표로합니다.2. 문화와 산업을 융합하려고하는 사업입니다. 이른바 문화의 사업화입니다.* 작품을 그대로 제품으로 판매합니다.* 전시회는 그대로 상품 전시회이기도합니다.* CHAIR MUSEUM는 webshop이며, 판매합니다.