The document discusses personalized service on flights to cater to different passenger preferences. It provides examples of cabin crew remembering passenger preferences like reading materials, drink orders, and food likes to enhance the flying experience. Personalizing service for frequent flyers by recognizing them and rewarding their loyalty is also discussed. The document argues that personalization allows airlines to leave competition behind and pamper premium customers by tailoring the service to individual needs and wants.
Emergence of ITOA: An Evolution in IT Monitoring and ManagementHCL Technologies
IT operations analytics(ITOA) plays key role by providing intelligence that makes business sense out of the real-time data being generated by infrastructure components and applications.
Emergence of ITOA: An Evolution in IT Monitoring and ManagementHCL Technologies
IT operations analytics(ITOA) plays key role by providing intelligence that makes business sense out of the real-time data being generated by infrastructure components and applications.
USING FACTORY DESIGN PATTERNS IN MAP REDUCE DESIGN FOR BIG DATA ANALYTICSHCL Technologies
Though insights from Big Data gives a breakthrough to make better business decision, it poses its own set of challenges. This paper addresses the gap of Variety problem and suggest a way to seamlessly handle data processing even if there is change in data type/processing algorithm. It explores the various map reduce design patterns and comes out with a unified working solution (library). The library has the potential to ‘adapt’ itself to any data processing need which can be achieved by Map Reduce saving lot of man hours and enforce good practices in code.
HCL HELPS A US BASED WIRELINE TELECOM OPERATOR FOR BETTER LEAD-TO-CASH AND TH...HCL Technologies
The client is a privately-held competitive local exchange carrier, offering voice services, phone services, internet access, etc. to business customers primarily in California and Nevada. HCL's engagement included managed services application portfolio, CRM implementation and reporting. The client achieved seamless transition within three months with 100% off-shore presence using HCL's transition methodology
HCL HELPS A LEADING US TELECOM PROTECT ITS MARKET SHARE AND MAINTAIN HIGH LEV...HCL Technologies
The customer is a worldwide player in Networking & Cloud automation, Workflow automation and sustenance engineering. HCL took complete ownership of the customer's engineering services and saved costs by minimizing material overhead in thermal projections.
HCL suggests solutions to reduce airborne noise being emitted by vacuum cleaners. It has been seen that blowers used in vacuum cleaners are the main source of airborne noise and blade wakes are unavoidable in turbo machines.Focus of this whitepaper is to understand how to reduce sound intensity of vacuum cleaners and studying its effects on human hearing. ERS division in HCL proposes the design of a spiral enclosure for the blower in the vacuum cleaner. HCL suggests solutions to reduce airborne noise being emitted by vacuum cleaners. ERS division in HCL proposes the design of a spiral enclosure for the blower in the vacuum cleaner.
Comply is an IoT enabled, Small Pill Box, with a digital display that keeps track of your medical dosage level as well as the remaining pills. Offload complex tasks by pairing the solution with a smartphone/tablet app or a wearable fitness monitor. The collated data is analyzed from individual Comply units and then sent to the cloud.
Smart City solution providers will face challenges in increasing network load due to the huge amounts of video data flowing through their networks. For cost-effective analytics, distributed architecture with user control is just the right solution required. In Smart Cities with varying applications of video analytics solutions in fields such as security systems, utilities operators, and emergency response systems, it gives users a simple way to pick the feed they would like, instrument the analysis they want, and report the way they require in a simple-configurable manner.
With the advent of IoT and connected devices, there is an urgent need for a security framework that addresses major security goals of embedded devices. Security has to be an exercise built into the product development process instead of adding as an add-on feature.
Connected cars are fast becoming a reality and has the potential to change the way businesses are run. A connected car facilitates devices inside the car to connect with the computing and application servers and use computing power to access real time information and data. Use cases are explained for Transportation, Healthcare and Education fields along with the business models.
A Sigh of Relief for Patients with Chronic DiseasesHCL Technologies
This paper presents a solution for remote health monitoring for chronic diseases like chronic diseases like diabetes, asthma, cardiac arrhythmia, sleep disorders, and hypertension. It commences with the definitions for a better understanding of the terms used, and then excavates into perceiving what technology-enabled care is.
A simple solution that can utilize data, tap into social sentiments and provide business value to mobile users is much desired. Social data can be tapped for both society and business, and everyone is looking for an application that can address both. This paper analyzes a working solution, its tenets and features, and also indulge in a bit of future gazing.
A Novel Design Approach for Electronic Equipment - FEA Based MethodologyHCL Technologies
This paper describes the design approach established to study and simulate the vibration behavior of electronic products and provide good correlation between test data and FE simulation through a well calibrated analytical model. This established and validated approach/methodology has been practically implemented in various real time projects for various HCL clients, thereby eliminating/minimizing the actual hardware testing and prototyping efforts resulting in a significant reduction in turnaround time, increased product cost savings and improved productivity.
Due to the phenomenal development of Networking technology, applications and other services, IP networks are preferred for communication, but are more vulnerable to attacks. To cope with the growing menace of security threats, security systems have to be made more intelligent and robust by introducing Intrusion Detection Systems (IDS) in the security layers of a network.
This white paper explores the role of IDS to detect attacks accurately at an early stage to minimize the impact.
Manufacturing though is increasingly being outsourced, developed countries like Germany are toying with the idea of digitizing the entire process to bring down costs and enhance efficiencies. Learn how Germany is doing it, through Industry 4.0.
The financial services industry has never had a better opportunity to embrace a customer-centric approach to doing business. Raising the bar for customer experience can create clear competitive advantages, and a responsive digital channel offering is essential. Here, insiders from the banking industry, the insurance sector and HCL Technologies’ customer experience management principal discuss the challenges of remaining agile in the digital space.
http://www.hcltech.com/financial-services/cxstudio
Digital Customer Care Solutions, Smart Customer Care Solutions, Next Gen Cust...HCL Technologies
Many banking and financial institutions do not want to embrace digital CRM thinking things have remained same for long and will stay so. Though some are willing, they are reluctant because of organizational flexibility. Experts at HCL tell how organizations can overcome this impediment with HCL’s solutions
The Internet of Things. Wharton Guest Lecture by Sandeep Kishore – Corporate ...HCL Technologies
Internet became mainstream around 20 years ago and the rapid pace of technology development we have seen over these years is fascinating. We are now looking at the biggest revolution ever, in the world of connectivity - Internet of Things (IoT). Everything we can think of around us - at home, work, in the car, or at a retail store -- will be interconnected, exchanging data and information, thus leading to an extremely intelligent network of things. It will lead to richer user experience, improved efficiencies and higher collaboration across the ecosystem. Exciting times await us...
Be Digital or Be Extinct. Wharton Guest Lecture by Sandeep Kishore – Corporat...HCL Technologies
The era of Digital Darwinism is upon us. Businesses have no choice but to adopt digital technologies or disappear. Traditional businesses which do not leverage digital technologies risk becoming irrelevant or losing business to native digital companies which understand technology better. The good news is that most companies realize the importance of digital. However, the not so good news is that many still approach digital as “nice” or “cool to have” rather than treating it as an important aspect for business. Digital is no longer good to have: either be digital or be extinct – there is simply no other option.
"Cost Savings Enabled for European Financial Services company "HCL Technologies
"HCL Consolidated Siloed Applications to Enhance Cost Savings of a Leading Financial Services Firm. Cost savings for the firm included Integration of Multiple Silos into One Platform, Providing About 28% Overall Cost Savings, Enhanced Mobility Capabilities Helped to Generate Good Traction Across Europe, the Single Customer View Of 9.16 Million Customers Helped to Build Better Customer Relationships and Experiences
"
Enhancing Performance with Globus and the Science DMZGlobus
ESnet has led the way in helping national facilities—and many other institutions in the research community—configure Science DMZs and troubleshoot network issues to maximize data transfer performance. In this talk we will present a summary of approaches and tips for getting the most out of your network infrastructure using Globus Connect Server.
USING FACTORY DESIGN PATTERNS IN MAP REDUCE DESIGN FOR BIG DATA ANALYTICSHCL Technologies
Though insights from Big Data gives a breakthrough to make better business decision, it poses its own set of challenges. This paper addresses the gap of Variety problem and suggest a way to seamlessly handle data processing even if there is change in data type/processing algorithm. It explores the various map reduce design patterns and comes out with a unified working solution (library). The library has the potential to ‘adapt’ itself to any data processing need which can be achieved by Map Reduce saving lot of man hours and enforce good practices in code.
HCL HELPS A US BASED WIRELINE TELECOM OPERATOR FOR BETTER LEAD-TO-CASH AND TH...HCL Technologies
The client is a privately-held competitive local exchange carrier, offering voice services, phone services, internet access, etc. to business customers primarily in California and Nevada. HCL's engagement included managed services application portfolio, CRM implementation and reporting. The client achieved seamless transition within three months with 100% off-shore presence using HCL's transition methodology
HCL HELPS A LEADING US TELECOM PROTECT ITS MARKET SHARE AND MAINTAIN HIGH LEV...HCL Technologies
The customer is a worldwide player in Networking & Cloud automation, Workflow automation and sustenance engineering. HCL took complete ownership of the customer's engineering services and saved costs by minimizing material overhead in thermal projections.
HCL suggests solutions to reduce airborne noise being emitted by vacuum cleaners. It has been seen that blowers used in vacuum cleaners are the main source of airborne noise and blade wakes are unavoidable in turbo machines.Focus of this whitepaper is to understand how to reduce sound intensity of vacuum cleaners and studying its effects on human hearing. ERS division in HCL proposes the design of a spiral enclosure for the blower in the vacuum cleaner. HCL suggests solutions to reduce airborne noise being emitted by vacuum cleaners. ERS division in HCL proposes the design of a spiral enclosure for the blower in the vacuum cleaner.
Comply is an IoT enabled, Small Pill Box, with a digital display that keeps track of your medical dosage level as well as the remaining pills. Offload complex tasks by pairing the solution with a smartphone/tablet app or a wearable fitness monitor. The collated data is analyzed from individual Comply units and then sent to the cloud.
Smart City solution providers will face challenges in increasing network load due to the huge amounts of video data flowing through their networks. For cost-effective analytics, distributed architecture with user control is just the right solution required. In Smart Cities with varying applications of video analytics solutions in fields such as security systems, utilities operators, and emergency response systems, it gives users a simple way to pick the feed they would like, instrument the analysis they want, and report the way they require in a simple-configurable manner.
With the advent of IoT and connected devices, there is an urgent need for a security framework that addresses major security goals of embedded devices. Security has to be an exercise built into the product development process instead of adding as an add-on feature.
Connected cars are fast becoming a reality and has the potential to change the way businesses are run. A connected car facilitates devices inside the car to connect with the computing and application servers and use computing power to access real time information and data. Use cases are explained for Transportation, Healthcare and Education fields along with the business models.
A Sigh of Relief for Patients with Chronic DiseasesHCL Technologies
This paper presents a solution for remote health monitoring for chronic diseases like chronic diseases like diabetes, asthma, cardiac arrhythmia, sleep disorders, and hypertension. It commences with the definitions for a better understanding of the terms used, and then excavates into perceiving what technology-enabled care is.
A simple solution that can utilize data, tap into social sentiments and provide business value to mobile users is much desired. Social data can be tapped for both society and business, and everyone is looking for an application that can address both. This paper analyzes a working solution, its tenets and features, and also indulge in a bit of future gazing.
A Novel Design Approach for Electronic Equipment - FEA Based MethodologyHCL Technologies
This paper describes the design approach established to study and simulate the vibration behavior of electronic products and provide good correlation between test data and FE simulation through a well calibrated analytical model. This established and validated approach/methodology has been practically implemented in various real time projects for various HCL clients, thereby eliminating/minimizing the actual hardware testing and prototyping efforts resulting in a significant reduction in turnaround time, increased product cost savings and improved productivity.
Due to the phenomenal development of Networking technology, applications and other services, IP networks are preferred for communication, but are more vulnerable to attacks. To cope with the growing menace of security threats, security systems have to be made more intelligent and robust by introducing Intrusion Detection Systems (IDS) in the security layers of a network.
This white paper explores the role of IDS to detect attacks accurately at an early stage to minimize the impact.
Manufacturing though is increasingly being outsourced, developed countries like Germany are toying with the idea of digitizing the entire process to bring down costs and enhance efficiencies. Learn how Germany is doing it, through Industry 4.0.
The financial services industry has never had a better opportunity to embrace a customer-centric approach to doing business. Raising the bar for customer experience can create clear competitive advantages, and a responsive digital channel offering is essential. Here, insiders from the banking industry, the insurance sector and HCL Technologies’ customer experience management principal discuss the challenges of remaining agile in the digital space.
http://www.hcltech.com/financial-services/cxstudio
Digital Customer Care Solutions, Smart Customer Care Solutions, Next Gen Cust...HCL Technologies
Many banking and financial institutions do not want to embrace digital CRM thinking things have remained same for long and will stay so. Though some are willing, they are reluctant because of organizational flexibility. Experts at HCL tell how organizations can overcome this impediment with HCL’s solutions
The Internet of Things. Wharton Guest Lecture by Sandeep Kishore – Corporate ...HCL Technologies
Internet became mainstream around 20 years ago and the rapid pace of technology development we have seen over these years is fascinating. We are now looking at the biggest revolution ever, in the world of connectivity - Internet of Things (IoT). Everything we can think of around us - at home, work, in the car, or at a retail store -- will be interconnected, exchanging data and information, thus leading to an extremely intelligent network of things. It will lead to richer user experience, improved efficiencies and higher collaboration across the ecosystem. Exciting times await us...
Be Digital or Be Extinct. Wharton Guest Lecture by Sandeep Kishore – Corporat...HCL Technologies
The era of Digital Darwinism is upon us. Businesses have no choice but to adopt digital technologies or disappear. Traditional businesses which do not leverage digital technologies risk becoming irrelevant or losing business to native digital companies which understand technology better. The good news is that most companies realize the importance of digital. However, the not so good news is that many still approach digital as “nice” or “cool to have” rather than treating it as an important aspect for business. Digital is no longer good to have: either be digital or be extinct – there is simply no other option.
"Cost Savings Enabled for European Financial Services company "HCL Technologies
"HCL Consolidated Siloed Applications to Enhance Cost Savings of a Leading Financial Services Firm. Cost savings for the firm included Integration of Multiple Silos into One Platform, Providing About 28% Overall Cost Savings, Enhanced Mobility Capabilities Helped to Generate Good Traction Across Europe, the Single Customer View Of 9.16 Million Customers Helped to Build Better Customer Relationships and Experiences
"
Enhancing Performance with Globus and the Science DMZGlobus
ESnet has led the way in helping national facilities—and many other institutions in the research community—configure Science DMZs and troubleshoot network issues to maximize data transfer performance. In this talk we will present a summary of approaches and tips for getting the most out of your network infrastructure using Globus Connect Server.
Removing Uninteresting Bytes in Software FuzzingAftab Hussain
Imagine a world where software fuzzing, the process of mutating bytes in test seeds to uncover hidden and erroneous program behaviors, becomes faster and more effective. A lot depends on the initial seeds, which can significantly dictate the trajectory of a fuzzing campaign, particularly in terms of how long it takes to uncover interesting behaviour in your code. We introduce DIAR, a technique designed to speedup fuzzing campaigns by pinpointing and eliminating those uninteresting bytes in the seeds. Picture this: instead of wasting valuable resources on meaningless mutations in large, bloated seeds, DIAR removes the unnecessary bytes, streamlining the entire process.
In this work, we equipped AFL, a popular fuzzer, with DIAR and examined two critical Linux libraries -- Libxml's xmllint, a tool for parsing xml documents, and Binutil's readelf, an essential debugging and security analysis command-line tool used to display detailed information about ELF (Executable and Linkable Format). Our preliminary results show that AFL+DIAR does not only discover new paths more quickly but also achieves higher coverage overall. This work thus showcases how starting with lean and optimized seeds can lead to faster, more comprehensive fuzzing campaigns -- and DIAR helps you find such seeds.
- These are slides of the talk given at IEEE International Conference on Software Testing Verification and Validation Workshop, ICSTW 2022.
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfPeter Spielvogel
Building better applications for business users with SAP Fiori.
• What is SAP Fiori and why it matters to you
• How a better user experience drives measurable business benefits
• How to get started with SAP Fiori today
• How SAP Fiori elements accelerates application development
• How SAP Build Code includes SAP Fiori tools and other generative artificial intelligence capabilities
• How SAP Fiori paves the way for using AI in SAP apps
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Le nuove frontiere dell'AI nell'RPA con UiPath Autopilot™UiPathCommunity
In questo evento online gratuito, organizzato dalla Community Italiana di UiPath, potrai esplorare le nuove funzionalità di Autopilot, il tool che integra l'Intelligenza Artificiale nei processi di sviluppo e utilizzo delle Automazioni.
📕 Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
Autopilot per Studio Web
Autopilot per Studio
Autopilot per Apps
Clipboard AI
GenAI applicata alla Document Understanding
👨🏫👨💻 Speakers:
Stefano Negro, UiPath MVPx3, RPA Tech Lead @ BSP Consultant
Flavio Martinelli, UiPath MVP 2023, Technical Account Manager @UiPath
Andrei Tasca, RPA Solutions Team Lead @NTT Data
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Welcome to the first live UiPath Community Day Dubai! Join us for this unique occasion to meet our local and global UiPath Community and leaders. You will get a full view of the MEA region's automation landscape and the AI Powered automation technology capabilities of UiPath. Also, hosted by our local partners Marc Ellis, you will enjoy a half-day packed with industry insights and automation peers networking.
📕 Curious on our agenda? Wait no more!
10:00 Welcome note - UiPath Community in Dubai
Lovely Sinha, UiPath Community Chapter Leader, UiPath MVPx3, Hyper-automation Consultant, First Abu Dhabi Bank
10:20 A UiPath cross-region MEA overview
Ashraf El Zarka, VP and Managing Director MEA, UiPath
10:35: Customer Success Journey
Deepthi Deepak, Head of Intelligent Automation CoE, First Abu Dhabi Bank
11:15 The UiPath approach to GenAI with our three principles: improve accuracy, supercharge productivity, and automate more
Boris Krumrey, Global VP, Automation Innovation, UiPath
12:15 To discover how Marc Ellis leverages tech-driven solutions in recruitment and managed services.
Brendan Lingam, Director of Sales and Business Development, Marc Ellis
2. PERSONALIZED SERVICE -
catering to different choices
2 Copyrights HCL. All Rights Reserved
3. Mr. Bob Langer - an avid and religious
reader of “The Wall Street Journal”
Mr. Bob Langer
Investment Banker
A Snickerdoodle with his tea always brings
a smile on his face
He prefers a Jack and Coke during his
evening trips
3 Copyrights HCL. All Rights Reserved
All characters appearing in this work are fictitious. Any resemblance to real persons, living or dead, is purely coincidental.
4. Mr. Selamat religiously reads the
International Herald Tribune every evening
K. Selamat
Senior VP@
A global IT major
He has got a special liking for Chinese
cuisine, especially a traditionally prepared
Peking Roast Duck
He pairs it always with a Riesling
4 Copyrights HCL. All Rights Reserved
All characters appearing in this work are fictitious. Any resemblance to real persons, living or dead, is purely coincidental.
5. Ms. Ayesha Parveen loves to utilize her
flight time to read the latest issue of Vanity
Fair
Ayesha Parveen
Entrepreneur
Fresh fruit salads are her preferred flight
menu
A Bourbon Slush always makes her day
5 Copyrights HCL. All Rights Reserved
All characters appearing in this work are fictitious. Any resemblance to real persons, living or dead, is purely coincidental.
6. 20% of your customers
generate 80%
80% of your revenues
How do you cater to the disparate choices of this 20%?
6 Copyrights HCL. All Rights Reserved
13. Has flown half a million miles, and
deserves a loyalty reward...
13 Copyrights HCL. All Rights Reserved
14. Is celebrating his anniversary and you
surprise him with a gift for his wife?
14 Copyrights HCL. All Rights Reserved
15. You surprise your most frequent Japanese
customer even on his unusual route with a
SAKE
*A SAKE is normally served on a Japan sector
15 Copyrights HCL. All Rights Reserved
16. ACTIVATE THE POWER
OF PERSONALIZATION
16 Copyrights HCL. All Rights Reserved
18. At the start of the flight
Good Evening Mr. Bob!. Here is a copy of International Wall Street
Journal for the past 2 days when you were away and your favorite
Fortune magazine
~Santos Aroma coffee (Extra Hot, with Equal sugar) which you love
to have during your evening flights.
Celine ( Cabin crew)
(Wow! They
know me
better than
my wife)
Thank you so much
Mr. Bob Langer
Investment Banker
18 Copyrights HCL. All Rights Reserved
19. During meal time
We have your favorite chicken and lamb satay for starters. We also
have the German Riesling which you regularly enjoy on this sector
Celine ( Cabin crew)
Great , I love the Riesling and satay,
they are just my favourite!
Mr. Bob Langer
Investment Banker
19 Copyrights HCL. All Rights Reserved
20. At the start of the flight
If you are still having the back pain Sir which you had on your last
flight with us a couple of days back, you may use the back
massager which we have specially installed in your seat.
Celine ( Cabin crew)
Excellent. Thank you very much, this
is why i love flying with xxx ailrines
Mr. Bob Langer
Investment Banker
20 Copyrights HCL. All Rights Reserved
21. NOW YOU HAVE THE POWER
21 Copyrights HCL. All Rights Reserved
22. NOW YOU HAVE THE POWER
To leave your competition BEHIND
22 Copyrights HCL. All Rights Reserved
23. NOW YOU HAVE THE POWER
To Pamper your
PREMIUM Customers
Know the last 10-15 travelled destinations
leading to intelligent conversations with the
passengers
Surprise the passenger with his favorite
periodicals / beverages / food and tailor
choices based on his specific needs and wants
Customize information based on his hobbies
(eg Arsenal fan )
Offer a German Reisling on the
AUS/NZ sector
23 Copyrights HCL. All Rights Reserved
24. NOW YOU HAVE THE POWER
Have your host speak like a SOMMELIER /
Tour Guide
Know the Wine type, region, growth, year ,
aroma, vintage, owner
Provide information on What’s happening
and key places to see
24 Copyrights HCL. All Rights Reserved
25. NOW YOU HAVE THE POWER
Cater to the diverse needs and at the same
time Enhance Personalization
25 Copyrights HCL. All Rights Reserved
26. Thank you for your time
To know more, please write to ideas@hcl.com
26 Copyrights HCL. All Rights Reserved