SlideShare a Scribd company logo
RE-ORDERED
STEPS
1.
BEFORE:
ELIGIBILITY QUESTIONS
APPEARED ON PAGE 9
NOW:
ELIGIBILITY QUESTIONS
NOW APPEAR ON PAGE 1
OBJECTIVE:
Save time for
unqualified candidates
and recruiters.
2. MERGED
SIMILAR STEPS BEFORE: 14 STEPS TO APPLY
NOW: 8 STEPS TO APPLY
OBJECTIVE:
Reduce the number of
steps in the form.
PERSONAL
INFO
EDUCATION
EXPERIENCE &
EDUCATION
EXPERIENCE &
PERSONAL
INFO
47% LESS
STEPS
3. DELETED
UNNECESSARY
FIELDS
BEFORE:
NOW:
OBJECTIVE:
Simplify the experience
by asking only what was
needed for internal
reporting.
4. SIMPLIFIED
LANGUAGE
OBJECTIVE:
Make the experience
easier and more
understandable for the
candidate.
BEFORE:
NOW:
5.
STRENGTHENED
DIVERSITY
BEFORE: OPTIONAL TO ANSWER THIS QUESTIONNAIRE
NOW: MANDATORY WITH "PREFER NOT TO ANSWER" OPTION
OBJECTIVE:
Collect more and better
data on the diverse
pools of candidates
applying to the Bank.
6. REVAMPED
THE LOOK N'
FEEL
BEFORE: NOW:
OBJECTIVE:
Offer an experience
that matches
contemporary digital
standards.
+ IT'S NOW
RESPONSIVE
A PIECE IN A LARGER PROJECT:
CANDIDATE EXPERIENCE IMPROVEMENT 
JOB DESCRIPTIONS
Candidate centered,
with less corporate
language
JOB SEARCH
Social Sourcing
tool: search bar
and automated
email alerts
CAREERS WEBSITE
Look and feel aligned
with new branding +
culture content
JOB ADS
Voice and
content on
social media
posts
APPLICATION
PROCESS
Simple and modern

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New design for the job application process.

  • 1. RE-ORDERED STEPS 1. BEFORE: ELIGIBILITY QUESTIONS APPEARED ON PAGE 9 NOW: ELIGIBILITY QUESTIONS NOW APPEAR ON PAGE 1 OBJECTIVE: Save time for unqualified candidates and recruiters.
  • 2. 2. MERGED SIMILAR STEPS BEFORE: 14 STEPS TO APPLY NOW: 8 STEPS TO APPLY OBJECTIVE: Reduce the number of steps in the form. PERSONAL INFO EDUCATION EXPERIENCE & EDUCATION EXPERIENCE & PERSONAL INFO 47% LESS STEPS
  • 3. 3. DELETED UNNECESSARY FIELDS BEFORE: NOW: OBJECTIVE: Simplify the experience by asking only what was needed for internal reporting.
  • 4. 4. SIMPLIFIED LANGUAGE OBJECTIVE: Make the experience easier and more understandable for the candidate. BEFORE: NOW:
  • 5. 5. STRENGTHENED DIVERSITY BEFORE: OPTIONAL TO ANSWER THIS QUESTIONNAIRE NOW: MANDATORY WITH "PREFER NOT TO ANSWER" OPTION OBJECTIVE: Collect more and better data on the diverse pools of candidates applying to the Bank.
  • 6. 6. REVAMPED THE LOOK N' FEEL BEFORE: NOW: OBJECTIVE: Offer an experience that matches contemporary digital standards. + IT'S NOW RESPONSIVE
  • 7. A PIECE IN A LARGER PROJECT: CANDIDATE EXPERIENCE IMPROVEMENT  JOB DESCRIPTIONS Candidate centered, with less corporate language JOB SEARCH Social Sourcing tool: search bar and automated email alerts CAREERS WEBSITE Look and feel aligned with new branding + culture content JOB ADS Voice and content on social media posts APPLICATION PROCESS Simple and modern