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Our Internet,
                        Our Money
                       A better way to fund great content.




Thursday 9 June 2011                                         1
Today’s Specials
                       1.Funding Stories from ancient blog
                         history.
                       2.Life beyond advertising $€£¥.
                       3.The McChesney-Nichols Model
                       4.Along came Flattr
                       5.Will the world answer the call?



Thursday 9 June 2011                                         2
From the readers of
                     the Busblog


                       • In the early 2000’s, a blogger
                         appealed to his readers....




Thursday 9 June 2011                                      3
Thursday 9 June 2011   4
A hacker in need
                       • One of the top podcasters in
                         Germany had a very bad day....




Thursday 9 June 2011                                      5
Thursday 9 June 2011   6
Goin’ to New Orleans?



                       •   If you want to go report,
                           I’ll get you a ticket...



Thursday 9 June 2011                                   7
Thursday 9 June 2011   8
Life Beyond
                       Advertising


Thursday 9 June 2011                 9
Advertizing funds content
                       • The system we want? Or the
                        system we’ve settled for?




Thursday 9 June 2011                                  10
Thursday 9 June 2011   11
The PP Tip Jar



Thursday 9 June 2011                    12
Free to take
                       • But if you like it, use it, and want
                         more...




Thursday 9 June 2011                                            13
Crowdsourced
                          Funding


Thursday 9 June 2011                  14
Thursday 9 June 2011   15
McChesney &
                            Nichols Model

                       • Main Idea: we should decide for
                         ourselves ...




Thursday 9 June 2011                                       16
I’ll draw it for you
            Gov.
          Media Fund

                               30$ per
                                              Individual
                                citizen
                                                            Station
                                      Media   Radio Paper



                       • McChesney - Nichols in a nutshell
Thursday 9 June 2011                                                  17
You Flattr me...

                   • A funding system where you
                       decide what you like... and show
                       it.




Thursday 9 June 2011                                      18
Thursday 9 June 2011   19
Cultural
                       Evolution?


Thursday 9 June 2011                20
The internet is young


                       • Our habits are evolving. Is this the
                         next important phase of
                         evolution?




Thursday 9 June 2011                                            21
Do you love
                        someone/thing?
                       • I do. And I want to keep listening,
                         reading, laughing, learning.




Thursday 9 June 2011                                           22

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Netcultfunding frontlineclub-rendeiro

  • 1. Our Internet, Our Money A better way to fund great content. Thursday 9 June 2011 1
  • 2. Today’s Specials 1.Funding Stories from ancient blog history. 2.Life beyond advertising $€£¥. 3.The McChesney-Nichols Model 4.Along came Flattr 5.Will the world answer the call? Thursday 9 June 2011 2
  • 3. From the readers of the Busblog • In the early 2000’s, a blogger appealed to his readers.... Thursday 9 June 2011 3
  • 5. A hacker in need • One of the top podcasters in Germany had a very bad day.... Thursday 9 June 2011 5
  • 7. Goin’ to New Orleans? • If you want to go report, I’ll get you a ticket... Thursday 9 June 2011 7
  • 9. Life Beyond Advertising Thursday 9 June 2011 9
  • 10. Advertizing funds content • The system we want? Or the system we’ve settled for? Thursday 9 June 2011 10
  • 11. Thursday 9 June 2011 11
  • 12. The PP Tip Jar Thursday 9 June 2011 12
  • 13. Free to take • But if you like it, use it, and want more... Thursday 9 June 2011 13
  • 14. Crowdsourced Funding Thursday 9 June 2011 14
  • 15. Thursday 9 June 2011 15
  • 16. McChesney & Nichols Model • Main Idea: we should decide for ourselves ... Thursday 9 June 2011 16
  • 17. I’ll draw it for you Gov. Media Fund 30$ per Individual citizen Station Media Radio Paper • McChesney - Nichols in a nutshell Thursday 9 June 2011 17
  • 18. You Flattr me... • A funding system where you decide what you like... and show it. Thursday 9 June 2011 18
  • 19. Thursday 9 June 2011 19
  • 20. Cultural Evolution? Thursday 9 June 2011 20
  • 21. The internet is young • Our habits are evolving. Is this the next important phase of evolution? Thursday 9 June 2011 21
  • 22. Do you love someone/thing? • I do. And I want to keep listening, reading, laughing, learning. Thursday 9 June 2011 22