This presentation looks at the "story of a website" and some of the important strategic questions to ask yourself before beginning and some of the decisions you'll need to make along the way. It was delivered as a 5 minute Ignite presentation.
This 10 slide presentation walks through the basics on why and how non-profits should blog. It gives a quick overview of how Google works and then delves into the topic of how a non-profit can effectively leverage its blog.
This presentation looks at the "story of a website" and some of the important strategic questions to ask yourself before beginning and some of the decisions you'll need to make along the way. It was delivered as a 5 minute Ignite presentation.
This 10 slide presentation walks through the basics on why and how non-profits should blog. It gives a quick overview of how Google works and then delves into the topic of how a non-profit can effectively leverage its blog.
This is a presentation given to the NC Institute of Political Leadership on how to setup a campaign website and the important elements to take into consideration in the process.
Building a Digital Strategy Presentation for UNC School of Journalismnewmediaclay
This is a presentation from an Introduction to Marketing class at UNC-Chapel Hill's School of Journalism. The aim of the lecture was to educate students on how to build a digital strategy for clients and how that differs from traditional ad strategy. The lecture touches on the difference between tactics and strategy and looking at how to implement specific tactics to accomplish the overall strategy.
This is a presentation given to the NC Institute of Political Leadership on how to setup a campaign website and the important elements to take into consideration in the process.
Building a Digital Strategy Presentation for UNC School of Journalismnewmediaclay
This is a presentation from an Introduction to Marketing class at UNC-Chapel Hill's School of Journalism. The aim of the lecture was to educate students on how to build a digital strategy for clients and how that differs from traditional ad strategy. The lecture touches on the difference between tactics and strategy and looking at how to implement specific tactics to accomplish the overall strategy.