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Summary Deck
Mar 2020, Team GrandRoute
A PLATFORM TO CONNECT PEOPLE, GOODS, OCEAN BETTER
*15th largest in the world
Problems in marine transportation
Short distance:
Boats are hard to be found and booked
(So, many brokers are there raising price)
Long distance:
Ships do not cover many regions and not often
Problems in marine logistics
Long distance:
Ships do not cover many regions and not often
Short distance:
No service or too expensive
Our solution
Short distance:
Provide a platform
(boats <> customers)
Long distance:
Utilize small boats
Combined
Long distance:
Utilize small boats
Short distance:
Provide a platform
(boats <> customers)
Know each boat’s
availability
Dispatch
available boats
From…
To…
Trip Shopping Delivery
All starts from
MATCHING PLATFORM
Markets we address
Transport Logistics
For
travelers
For
local
residents
For
supply
chain
• Easy market access
• High premium
• Low transaction
• Mid entry barrier
• Low premium
• High transaction
• High entry barrier
• Mid premium
• Super high transaction
Order of penetration
Revenue model
Current value chain Using naugo
What
users
pay
What
brokers
take
What
boat operators
earn
What
users
pay
What
we
take
What
boat operators
earn
Rp.800k
Rp.500k
Rp.300k
Rp.550k
Rp.700k Rp.150k
*All numbers used are for example only, simplified. Prices vary by region, content of trip, number of destinations, and number of passengers
20-25% of
revenue sharing
Multiplied by
a number of transactions
271.7mil tons
domestic sea freight
(2018)*1
22.6mil
domestic passengers at sea port
(2018)*1
Indonesia market
16.1mil
foreign travelers
(2019)*3
15.8mil (2018)
14.0mil (2017)
USD 4.5bil
2018 GDP from
sea, river, lake, and ferry
transportation & logistics*2
*1: Economic Indicators, Statistics Indonesia (BPS), Nov 2019
*2: SEKI, Bank Indonesia, Feb 2020
*3: The Jakarta Post (second), Statistics Indonesia (BPS) (original source), Feb 2020
Booking for
travelers
Schedule (fleet)
management
system
Ticketing
Local commuter
service
Open the
platform to
tour guide,
rent-a-car,
tour package
Delivery
(short distance)
E-commerce
(& subscription)
Logistics
(long distance)
Delivery
(mid distance)Within Indonesia
Thai, Philippines,
Vietnam
India,
Europe
Latin America,
Africa
Traveler service
(insurance,
community, …)
API connection to OTA
(supply to Traveloka, etc)
Driver service
(maintenance, microlending, …)
White label
vessel/fleet management system
Logistics service
& innovation
(shared warehouse,
electrification,
autonomous sailing, …)
Vertical growth
Horizontal growth
Transformational growth
2020 ‘21-’22 ‘23-’25 ‘26-’35
To be a
GLOBAL
MARITIME SERVICE
AGGREGATOR
Competitor landscape
cGO Marlin booking Uber Boat naugo
Overview
Service location
Target customer
Main product
Launch
Service status
Number of partners
Core competency
Provide island/sea travel
products in Indonesia
(travel agency for sea trips)
Provide solution to digitalize
ferry operation and ticketing
in Indonesia
Boat booking service for
commuters (Africa, India) /
travelers (Croatia)
Maritime service aggregator
utilizing smaller fleets
Indonesia
(Bali, Lombok)
Indonesia
Croatia,
Nigeria (Lagos),
India (Mumbai)
Global (starting from
Indonesia and SEA)
Foreign traveler
(English only)
Domestic & international
ferry operator
Traveler (Croatia) /
commuter (Africa, India)
Business model B2B2C marketplace B2B(2C) B2B2C B2B2C / B2B
Web app for end-user,
Dashboard for merchants
Mobile app for end-user,
System for enterprise
Mobile app for end-user
Mobile app for end-user,
System for operator
Passenger,
small-scale boat operator
Jan 2020 2016
Jul 2017 (Croatia), Jan 2019
(India), Oct 2019 (Nigeria)
Croatia: summer only
India, Nigeria: PoC only
MVP (user app): Feb 2020
Operator system: Apr-May 2020
Limited service
(limited products)
In operation
Limited service
(full service in Apr-May 2020*)
3-5 travel agencies
(each owns 5-6 boats)
10-15 ferry operator
Croatia: ?
India: 1 state-owned company
Nigeria: 1 private company
443 individual boat
operators (500+ boats)
Connection with
several travel agencies
Relationship with corporate
Collaboration with ride-hailing,
“Uber” brand power
Deep market understanding
& Huge operator network
*Depends on development schedule
443 boat operators with us
Makassar
3
1
Bali
2
Labuan
Bajo
4
Lombok
Lombok and Gili islands1
Labuan Bajo and Komodo islands2
Makassar and nearby islands3
Maumere and nearby islands4
Maumere
As of Mar 8
Our boats
Capacity (pax) 2~10
~50 (physically)
~10 (commercially)
~200
Speed/slow boat Limousine boat Bus/fast boat
Purpose
Transportation
Leisure
Transportation
Overnight stay (hotel)
Leisure
Transportation
Logistics
Form of sales Charter Charter Ticketing
What we need now
Development of 3 apps
• End-user app: simple web app and mobile app
• Captain app: complex fleet and schedule management system
• Admin panel: manage all bookings
Marketing
• Engage influential brokers to promote & use our service
(according to our survey of 119 travelers and 383 boat operators,
95% of foreign travelers book a boat through brokers)
Current status
Development of 3 apps
• End-user app: simple web app and mobile app
• Captain app: complex fleet and schedule management system
• Admin panel: manage all bookings
Marketing
• Engage influential brokers to promote & use our service
(according to our survey with 119 travelers and 383 boat operators,
95% of foreign travelers book a boat through brokers)
Team GrandRoute
Adviser
Rich Cleeve (Tech adviser)
CEO of Codestream (Singapore)
Kayoung “Kay” Yi (Cofounder, CEO)
2019- Naugo, CEO & COO (Singapore, Indonesia)
2019 Rakuten Asia, Regional Headquarters Manager (Singapore)
2017-2018 Accenture Strategy, M&A (Japan)
2012-2017 Mitsui & Co, Infrastructure Asset Management (Japan)
2012 Bachelor of Mathematics, Seoul National University (Korea)
Vinh Tran (Cofounder, CTO)
2013- CEO, Enlab Software (Vietnam)
2011-2013 LogiGear Corporation (Vietnam)
2008-2011 Senior Software Engineer, Terralogic Inc.
2001-2008 Software Engineer
Hue Information Technology Center
2005 Master of Information Management,
Asia Institute of Technologies
2001 Bachelor of Computer Science,
Hue University of Sciences
Kellen Trachy (CMO)
2018- Marketing Consultant (Global)
2014-2018 Global Marketing Director,
crankbrothers (CA, US)
2012-2014 Global Marketing Manager, Fox Head Inc. (CA, US)
2008-2011 Marketing Communications Manager,
OluKai Premium Footwear
2006-2008 Account Manager, DBMG
2005-2006 Account Coordinator, Hayes Martin Associates
2002-2004 B.A. of Communication, UC Santa Barbara
Vision MissionGlobal Maritime Service Aggregator Contribute to Indonesia and world economy
by delivering innovative maritime solution
to better connect people and goods
Kay
(CEO)
Vinh
(CTO)
Development
team
Business
development
team
• Legal
• HR
• Finance
• Accounting
Kellen
(CMO)
Marketing
team
Rich
(Tech adviser)
TBD
(Finance adviser)
TBD
(Marketing adviser)
In-house team
Outsourcing
Team structure
Flow of report/advice
5 membersIn discussion Recruiting
Customer
relationship
team
Recruiting
Angel/pre-seed funding
US$ 400k
at US$ 5mil valuation
Salary and living
allowance,
$106,273
App
Development
(Outsourcing),
$64,500
Travel expense,
$98,200
Marketing,
$21,000
Others
(professional
service, IT,
recruiting),
$61,233
Buffer, $48,794
Financial projection
(USD) 2020 2021 2022 2023 2024
Revenue 2,929,144 16,415,390 44,257,287 68,861,900 87,383,786
Gross Transaction Volume 2,925,389 16,376,344 44,067,493 68,423,020 86,604,347
Cost of Revenue Sharing (2,340,311) (13,101,075) (35,253,995) (54,738,416) (69,283,477)
Gross Margin 588,833 3,314,315 9,003,293 14,123,484 18,100,308
Operating costs (683,396) (2,103,896) (3,636,006) (5,685,435) (8,141,770)
Operating Income (94,563) 1,210,419 5,367,286 8,438,049 9,958,539
Tax - 10,406 (243,454) (1,043,857) (1,658,010)
Net Profit (94,563) 1,220,825 5,123,832 7,394,192 8,300,529
Confidential
Contact Us
Website (product)
https://naugo.app
Website (team page)
https://grandroute.co
Kay (CEO)
Email: kay.yi@grandroute.co
Call/WhatsApp: +65 8855 4120
Customer Care / Queries
Email: cs.en@naugo.app
Call/WhatsApp: +65 8668 5707 (EN)
+62 8 1133 1133 9 (ID)

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Naugo Pitch Deck (Summary), Mar 2020

  • 1. Summary Deck Mar 2020, Team GrandRoute A PLATFORM TO CONNECT PEOPLE, GOODS, OCEAN BETTER
  • 2. *15th largest in the world
  • 3. Problems in marine transportation Short distance: Boats are hard to be found and booked (So, many brokers are there raising price) Long distance: Ships do not cover many regions and not often
  • 4. Problems in marine logistics Long distance: Ships do not cover many regions and not often Short distance: No service or too expensive
  • 5. Our solution Short distance: Provide a platform (boats <> customers) Long distance: Utilize small boats
  • 6. Combined Long distance: Utilize small boats Short distance: Provide a platform (boats <> customers) Know each boat’s availability Dispatch available boats
  • 7. From… To… Trip Shopping Delivery All starts from MATCHING PLATFORM
  • 8. Markets we address Transport Logistics For travelers For local residents For supply chain • Easy market access • High premium • Low transaction • Mid entry barrier • Low premium • High transaction • High entry barrier • Mid premium • Super high transaction Order of penetration
  • 9. Revenue model Current value chain Using naugo What users pay What brokers take What boat operators earn What users pay What we take What boat operators earn Rp.800k Rp.500k Rp.300k Rp.550k Rp.700k Rp.150k *All numbers used are for example only, simplified. Prices vary by region, content of trip, number of destinations, and number of passengers 20-25% of revenue sharing Multiplied by a number of transactions
  • 10. 271.7mil tons domestic sea freight (2018)*1 22.6mil domestic passengers at sea port (2018)*1 Indonesia market 16.1mil foreign travelers (2019)*3 15.8mil (2018) 14.0mil (2017) USD 4.5bil 2018 GDP from sea, river, lake, and ferry transportation & logistics*2 *1: Economic Indicators, Statistics Indonesia (BPS), Nov 2019 *2: SEKI, Bank Indonesia, Feb 2020 *3: The Jakarta Post (second), Statistics Indonesia (BPS) (original source), Feb 2020
  • 11. Booking for travelers Schedule (fleet) management system Ticketing Local commuter service Open the platform to tour guide, rent-a-car, tour package Delivery (short distance) E-commerce (& subscription) Logistics (long distance) Delivery (mid distance)Within Indonesia Thai, Philippines, Vietnam India, Europe Latin America, Africa Traveler service (insurance, community, …) API connection to OTA (supply to Traveloka, etc) Driver service (maintenance, microlending, …) White label vessel/fleet management system Logistics service & innovation (shared warehouse, electrification, autonomous sailing, …) Vertical growth Horizontal growth Transformational growth 2020 ‘21-’22 ‘23-’25 ‘26-’35 To be a GLOBAL MARITIME SERVICE AGGREGATOR
  • 12. Competitor landscape cGO Marlin booking Uber Boat naugo Overview Service location Target customer Main product Launch Service status Number of partners Core competency Provide island/sea travel products in Indonesia (travel agency for sea trips) Provide solution to digitalize ferry operation and ticketing in Indonesia Boat booking service for commuters (Africa, India) / travelers (Croatia) Maritime service aggregator utilizing smaller fleets Indonesia (Bali, Lombok) Indonesia Croatia, Nigeria (Lagos), India (Mumbai) Global (starting from Indonesia and SEA) Foreign traveler (English only) Domestic & international ferry operator Traveler (Croatia) / commuter (Africa, India) Business model B2B2C marketplace B2B(2C) B2B2C B2B2C / B2B Web app for end-user, Dashboard for merchants Mobile app for end-user, System for enterprise Mobile app for end-user Mobile app for end-user, System for operator Passenger, small-scale boat operator Jan 2020 2016 Jul 2017 (Croatia), Jan 2019 (India), Oct 2019 (Nigeria) Croatia: summer only India, Nigeria: PoC only MVP (user app): Feb 2020 Operator system: Apr-May 2020 Limited service (limited products) In operation Limited service (full service in Apr-May 2020*) 3-5 travel agencies (each owns 5-6 boats) 10-15 ferry operator Croatia: ? India: 1 state-owned company Nigeria: 1 private company 443 individual boat operators (500+ boats) Connection with several travel agencies Relationship with corporate Collaboration with ride-hailing, “Uber” brand power Deep market understanding & Huge operator network *Depends on development schedule
  • 13. 443 boat operators with us Makassar 3 1 Bali 2 Labuan Bajo 4 Lombok Lombok and Gili islands1 Labuan Bajo and Komodo islands2 Makassar and nearby islands3 Maumere and nearby islands4 Maumere As of Mar 8
  • 14. Our boats Capacity (pax) 2~10 ~50 (physically) ~10 (commercially) ~200 Speed/slow boat Limousine boat Bus/fast boat Purpose Transportation Leisure Transportation Overnight stay (hotel) Leisure Transportation Logistics Form of sales Charter Charter Ticketing
  • 15. What we need now Development of 3 apps • End-user app: simple web app and mobile app • Captain app: complex fleet and schedule management system • Admin panel: manage all bookings Marketing • Engage influential brokers to promote & use our service (according to our survey of 119 travelers and 383 boat operators, 95% of foreign travelers book a boat through brokers)
  • 16. Current status Development of 3 apps • End-user app: simple web app and mobile app • Captain app: complex fleet and schedule management system • Admin panel: manage all bookings Marketing • Engage influential brokers to promote & use our service (according to our survey with 119 travelers and 383 boat operators, 95% of foreign travelers book a boat through brokers)
  • 17. Team GrandRoute Adviser Rich Cleeve (Tech adviser) CEO of Codestream (Singapore) Kayoung “Kay” Yi (Cofounder, CEO) 2019- Naugo, CEO & COO (Singapore, Indonesia) 2019 Rakuten Asia, Regional Headquarters Manager (Singapore) 2017-2018 Accenture Strategy, M&A (Japan) 2012-2017 Mitsui & Co, Infrastructure Asset Management (Japan) 2012 Bachelor of Mathematics, Seoul National University (Korea) Vinh Tran (Cofounder, CTO) 2013- CEO, Enlab Software (Vietnam) 2011-2013 LogiGear Corporation (Vietnam) 2008-2011 Senior Software Engineer, Terralogic Inc. 2001-2008 Software Engineer Hue Information Technology Center 2005 Master of Information Management, Asia Institute of Technologies 2001 Bachelor of Computer Science, Hue University of Sciences Kellen Trachy (CMO) 2018- Marketing Consultant (Global) 2014-2018 Global Marketing Director, crankbrothers (CA, US) 2012-2014 Global Marketing Manager, Fox Head Inc. (CA, US) 2008-2011 Marketing Communications Manager, OluKai Premium Footwear 2006-2008 Account Manager, DBMG 2005-2006 Account Coordinator, Hayes Martin Associates 2002-2004 B.A. of Communication, UC Santa Barbara Vision MissionGlobal Maritime Service Aggregator Contribute to Indonesia and world economy by delivering innovative maritime solution to better connect people and goods
  • 18. Kay (CEO) Vinh (CTO) Development team Business development team • Legal • HR • Finance • Accounting Kellen (CMO) Marketing team Rich (Tech adviser) TBD (Finance adviser) TBD (Marketing adviser) In-house team Outsourcing Team structure Flow of report/advice 5 membersIn discussion Recruiting Customer relationship team Recruiting
  • 19. Angel/pre-seed funding US$ 400k at US$ 5mil valuation Salary and living allowance, $106,273 App Development (Outsourcing), $64,500 Travel expense, $98,200 Marketing, $21,000 Others (professional service, IT, recruiting), $61,233 Buffer, $48,794
  • 20. Financial projection (USD) 2020 2021 2022 2023 2024 Revenue 2,929,144 16,415,390 44,257,287 68,861,900 87,383,786 Gross Transaction Volume 2,925,389 16,376,344 44,067,493 68,423,020 86,604,347 Cost of Revenue Sharing (2,340,311) (13,101,075) (35,253,995) (54,738,416) (69,283,477) Gross Margin 588,833 3,314,315 9,003,293 14,123,484 18,100,308 Operating costs (683,396) (2,103,896) (3,636,006) (5,685,435) (8,141,770) Operating Income (94,563) 1,210,419 5,367,286 8,438,049 9,958,539 Tax - 10,406 (243,454) (1,043,857) (1,658,010) Net Profit (94,563) 1,220,825 5,123,832 7,394,192 8,300,529 Confidential
  • 21. Contact Us Website (product) https://naugo.app Website (team page) https://grandroute.co Kay (CEO) Email: kay.yi@grandroute.co Call/WhatsApp: +65 8855 4120 Customer Care / Queries Email: cs.en@naugo.app Call/WhatsApp: +65 8668 5707 (EN) +62 8 1133 1133 9 (ID)