Kneaver Corp presents learning experience narratives as a way to provide context around meaningful use cases through concise stories. Narratives describe learning from the initial need through consequences in everyday language, highlighting key lessons. They involve named personas to represent stakeholders like learners, organizations, and subject matter experts. Narratives are an alternative to formal processes and help imagine solutions while understanding benefits for software development and marketing.

1. Copyright Kneaver Corp - https:/:kneaver.com - @BrunoWinck
Learning Experiences
narratives
For the impatient
A fast track to meaningful use-cases

2. Copyright Kneaver Corp - https:/:kneaver.com - @BrunoWinck
Benefits
• All the context: emotions, motivations, social
• Full lifecycle: before: needs, discovery, after:
recommendation,
• Freedom space for imagination, fiction
• Proved benefits in Software development or
Marketing
• No need of formalization yet understood by all

3. Copyright Kneaver Corp - https:/:kneaver.com - @BrunoWinck
What it is
• A simple text, organized temporarily
• Stakeholders are named archetypes (personas) of
representatives learners, organizations, key players
(HR, boss, teammates) with rich profiles.
• Provides a maximum of context. From the need to the
very last consequence of the experience.
• Highlight key aha moments when learning takes places,
in everyday language.
• It describes humans, not robots. Emotions,
motivations, failures, success.
• Plausible

4. Copyright Kneaver Corp - https:/:kneaver.com - @BrunoWinck
Process
Narratives
Uses Cases
Design
Context
Forces
Formalism
Actors
Statements
Steps
Look & Feel
Experience
Content
Lessons
Progression
Learning
Events

5. Copyright Kneaver Corp - https:/:kneaver.com - @BrunoWinck
Who is involved
Narratives
Uses Cases
Design
Designer
sold-to
party
Peers
Learners
End-users
Experience
Tools
vendors
SME

6. Copyright Kneaver Corp - https:/:kneaver.com - @BrunoWinck
Next steps
• Read more
– http://kneaver.com/blog/2015/04/learning-
experience-narratives/
– http://kneaver.com/blog/2015/04/using-
narratives-for-performance-enhancement-type-
of-experiences/
• Try on your blog
• Share your stories
• Get feedback from peers and end-users