The document discusses issues around personal data (MyData) in Finland. It notes that 38.3% of the Finnish population is functionally illiterate and outlines both problems and opportunities related to personal data. It then provides an overview of building blocks for addressing MyData including solutions, opportunities, threats, data portability rights, case studies, ethical processing of data, insights into consumer behavior, the global landscape, consent versus copyright, and the design and social value of collective data use.

1. MyData
D.U.A.L. book
D.U.A.L. book
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2. Copyright © Lexdysia.co 2017
38,3%Functionaly Illiterate
In Finland
MyData: from problems
to opportunities

3. BUILDING BLOCKS for MyData
38,3%
Functionaly Illiterate
In Finland
©funzi
Problems Solutions
O
pportu-
nities Threats?
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4. Copyright © SmartPaper.fi 2017
Solutions

5. GDPR: data portability right
(CC BY 4.0) 2017 MyData2017.org
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6. CASE STUDIES
https://www.vantaa.fi/uutisia/101/0/126836?https://www.vantaa.fi/uutisia/101/0/126836
2005
20162017
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7. ETHICAL PROCESSING of MyData
Personalized recipe SAVES
YOU!
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8. INSIGHTS TO CONSUMER BEHAVIOR
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9. GLOBAL LANDSCAPE
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10. User’s CONSENT vs copyright

11. #Circular lifecycle of D.U.A.L. book
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12. DESIGN and MyData
© https://omakirja.fi/

13. OUR DATA
Collective data use
and the social value of data

14. Vladimir Kuparinen
+358 40 2508267
vb@smartpaper.fi
www.smartpaper.fi
Copyright © SmartPaper.fi 2017
Lexdysia.co
2017