2. DOMAINS IN SO FAR!
!
TRADITIONAL!
COSMETICS!
FASHION!
LUXURY CAR INDUSTRY!
LUXURY FLOWERS!
HIGH QUALITY FRENCH PÂTISSERIE!
TRADITIONAL BISCUITS!
ALCOHOL : BEER!
GREEN!
ENVIRONMENTAL PROTECTION!
GREEN INDUSTRY : Jeans & diapers!
PUBLISHING & EDUCATION!
MEDIA MAGAZINES!
ILLUSTRATED BOOK PUBLISHING:!
Children & adults!
PEDAGOGIC PROGRAMS (children)!
EDUCATIONAL PRESENTATION (adults)!
COMMUNICATION & ENTERTAINMENT!
INTERNET VIDEO & CHANNEL!
OUTDOOR COMMUNICATION!
TELECOMMUNICATION!
CINEMA!
WORKSHOPS LAB-LIKE!
@ IESA MULTIMEDIA!
BRAND REPOSITIONNING!
CLASSICAL MUSIC!
MUSEUM!
SPIRIT BRAND!
MYTHICAL PARISIAN BRASSERIE!
PRODUCT REPOSITIONING!
FOOD: Cream cheese!
STATIONARY: Dual pen!
READY TO WEAR: French Marine T-shirt!
PUBLISHING: Thematical Book Packs!
AREAS OF EXPERTISE
MAIN APPROACH & KNOW-HOWS!!
!
!
ADDITIONAL : DEVELOPED CONCEPT ON BRAND APPROACH!
BRAND SYMBIOTICS*!
Vs BRAND STRATEGY!
!
*Presented @ CELSA/SORBONNE PARIS!
on december, 3rd 2010.!
!
!
!
!
!
UNDERSTAND!
AUDIT & RESEARCH!
CONTEXT INVESTIGATION!
BUSINESS ANALYSIS!
INSIGHTS & EXPERIENCE!
TRENDS & CULTURE ANALYSIS!
RESEARCH!
IMAGINE, PLAN & CREATE!
BRAND & PRODUCT STRATEGY!
BRAND & PRODUCT MIX!
R&D SUPPORT!
MULTI-CHANNEL COMMUNICATION!
CREATION CO-DIRECTION!
VISUAL GUIDANCE & CONTENT EDIITION!
COPY-WRITING / WRITING!
INSPIRE!
MULTI-DISCIPLINARY & CULTURAL TEAM, !
!
CONNECT & PRESENT!!
INTERFACE!
PRESENTATION!
SOPHYA MANTILLA !
about.me/smantilla!
3. AUDIT, INSIGHTS & TRENDS
UNDERSTAND!
CONTEXT INVESTIGATION!
! Economy, politics, society, !
! Macro & Microeconomiy!
! Finance!
BUSINESS ANALYSIS!
! Business & Brand [B2B, B2C, B2B2C]!
! Marketing & Communication!
INSIGHTS!
! Insights & protocols!
! Design Mix, UI & technology!
TRENDS & CULTURE ANALYSIS!
! Arts & visual culture!
! Technology, innovation & design!
! Lifestyle, fashion, creation, art, music &
craft!
! Consumption & practices!
RESEARCH!
PLURIDISCIPLINARY APPROACH!
HUMANITIES!
! Information & Communication Sces!
! Linguistics, Semiotics, Semantics!
! Sociology & Psychology!
! Merchant & professional domain
History : H. of economics, H. of Art.!
! H. of visual culture & history.!
! Philosophy, anthropology.!
SCIENCES & TECHNIQUES!
! Nature sciences & Ethology!
! Technology.!
!
ANALYSE, IMAGINE, PLAN
STRATEGY!
BRAND STRATEGY!
DYNAMISATION / REPOSITIONING!
! Architecture, cycle, portfolio, up-
cross selling management.!
! Platform, imprint, culture, semiotics &
semantics, story telling.!
! R&D recommendations &
development!
INTEGRATED MARKETING!
DEVELOPMENT, MANAGEMENT, LAUNCH &
ANIMATION!
! Up & Cross Selling!
! Product, services & third parties mix.!
BRAND & PRODUCT EXPRESSION
MANAGEMENT: 360 MEDIA MIX – RETAIL
– STREET…!
! Purpose & lines definition.!
! Media planning & synergy : print,
vidéo, events, partnership, indoor
(retail) & outdoor, digital: digital
system, mobile, B2B social media.!
CREATION CO-DIRECTION!
CONTENT:!
! Thematical programs & plans,
information architecture & planning.!
! Copy-, short & long writing.!
! Illustration & infographics ordering.!
VISUAL CONTENT & CULTURE!
DEFINITION TOOLS: Brand, style & trend-
boards, sketches & storyboard co-
conception.!
CULTURE: Font, color, graphic design &
photographic environments, editorial
layout, cartography, infography &
INSPIRE & GUIDE!
MULTI-DICIPLINARYS & CULTURAL* TEAM !
S : 5 PEOPLE!
M : 10 PEOPLE!
STYLES MIX!
EXPLAIN >> ADVISE & ENGAGE!
depending on skills,!
experience & temper!
MULTICULTURAL also includes the
diversity of professional culture
according to domains.!
CONNECT & PRESENT!
INTERFACE!
National - International!
PRESENTATION!
Towards client or staff!
Up to 60 people!
! Creation of Multimedia presentation.!
! High pedagogical approach.!
MANAGE & BUDGET!
AN ACTIVITY!
! Plan & report!
! Budget negotiation & control: annual
plan, short / long term project (R&D-
like)!
DEVELOPED CONCEPT!
!
BRAND SYMBIOTICS*!
Vs BRAND STRATEGY!
An approach that overpasses
the limits for a brand to be :!
! Either a company, brand,
product or consumer
centered.!
! Founded upon either nature
or culture.!
! Oriented towards either
history, technology or
innovation.!
!
*Presented @ CELSA/SORBONNE on
december, 3rd 2010.!
!
SPECIFIC
CARACTERISTICS!
MIND ORIENTED TOWARDS
! Lab thinking : observation,
investigation & analytics.!
! Exploration, experimentation &
tests.!
! Both « big picture » & detailed
approach.!
! Mulitidisplinary & mix approach.!
!
AREAS OF EXPERTISE - detail!
SOPHYA MANTILLA !
about.me/smantilla!
4. SOPHYA MANTILLA !
about.me/smantilla!
ACADEMIC RESEARCH!
!
MASTER RESEARCH THESIS!
!
The animalization of the human being in
brand advertising from 2003-2010
[CELSA / SORBONNE 2010]!
!
ELLE Magazine or the organizational
process of an international magazine
through its thumbnail layout [Universitat
de Valencia 1999]!
!
EDUCATIONAL PROGRAMS to NON
BUSINESS STUDENTS OR PROFESSIONALS!
DIGITAL & VIDEO SCHOOL: marketing,
introduction to visual history,
information & communincation
sciences, brand strategy, B2B
relationship, professional signature,
negotiation.!
DESIGN SCHOOL: energy, water!
!
!
!
AD HOC!
!
MARKET STUDIES & INSIGHTS!
for almost all the domains cited p.2!
!
INSIGHTS & RESEARCH (current) : !
! Sociological segment!
! Visual history !
! Social media!
! Creation process.!
!
QUALITATIVE STUDIES I!
!
DIGITAL & BOARDS’ UI, ARCHITECTURE &
NAVIGATION!
!
INTERACTIVE & RICH MEDIA VIDEO!
Semantics, semiotics, production,
functionalities, UI/UX, communication
segments.!
!
OUTDOOR COMMUNICATION!
Semiotics, semantics, history & trends, UI/UX
forecast!
!
NUMEROUS SEMIOTICS & SEMANTICS
STUDIES :!
! Logotype, but also!
! Any print, video or digital creation!
!
CARTOGRAPHY OF THE CREATION OF
IDENTITIY SIGNS:. http://goo.gl/j53avL!
!
!
!
STUDIES / INSIGHTS / RESEARCH!
QUALITATIVE STUDIES II!
!
PRODUCT INNOVATION PROSPECTIVE,
FEASIBILITY & EXPERIENCE!
RETAIL UX/UI!
USER or STAKEHOLDERS’ TESTIMONIALS!
!
23. WORKSHOPS
PRODUCT ANIMATION
In accordance to a selected segment: ephemeral product decoration
& wrapping, print, event and intenet/mobile video campaigns
BRAND REPOSITIONING
Holistic diagnostic & repositioning, up-cross selling strategy,
single or multi-segmentation, brand place & product concept
development. All media, traditional & digital inclusive.
SOPHYA MANTILLA
E/ sophya.mantilla@yahoo.fr
M/ +33 (0)6 07 35 29 69
about.me/smantilla
24. 2 3
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 20161990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 / 02
SPAIN FRANCE UNITED KINGDOMFRANCE FRANCE
VALENCIA LONDONPARIS PARISPARIS
MARSHALL
EDITION
ELLE
INTERNATIONAL RIGHTS MARKETING
& COMMUNICATION COORDINATOR
INTL
TERCIMA
JCDECAUX
INTL
QUALITATIVE
RESEARCH
B2B EVENTS
COMMUNICATION
SCENA
SUBTITULACIÓN
PROFESSIONAL
EXPERIENCE
TRANSLATOR & PR
INDEPENDENT FILMS,
DOCUMENTARIES & FESTIVALS
ESTÉE
LAUDER
INTERNATIONAL
VISUAL MERCHANDISING
MANAGER
PALETA D’OCRES
PUBLISHING & COMMUNICATION
COORDINATOR
MATIS IESA MULTIMEDIA
MARKETING-COMMUNICATION HEAD TEACHER
STRATEGIC WORSHOP LEAD - CREATION CO-LEAD
BRAND GLOBAL COMMUNICATION
DEPUTY MANAGING DIRECTOR
INTUIT.LAB
BRAND
PLURIDISCIPLINARY
APPROACH
ADVICE
INSIGHT, AUDIT, & RESEARCH
CIFACOM
STRATEGIC PLANNING APPLIED
TO VIDEO CREATION
INDEPENDENT RESEARCH
YEARS 1 & 2
CONTEMPORARY LITERATURE
B.A.
IN ECONOMICS
MASTER OF BUSINESS
ADMNISTRATION
FINANCE & MARKETING
BAC ECON.
PARIS 16EDUCATION
SELECTIVIDAD
LYCÉE ESPAGNOL
Neuilly UNIVERSITAT DE VALENCIA / SPAIN UNIVERSITAT DE VALENCIA
M.A. IN INFORMATION &
COMMUNICATION SCIENCES
BRAND & CROSSMEDIA STRATEGY
CELSA
ADDITIONAL EDUCATION
CUSTOMER
RELATIONSHIP
MANAGEMENT
PLASTICS
CREATIVE
WRITING
HISTORY OF ART SERIES OF CONFERENCES
ON FASHION & DESIGN
SEMINARS OF SEMIOTICS
& VISUAL CULTURE
CIM
ALEPH
ÉCOLE DU LOUVRE
UNDERSTAND THE WORLD
THROUGH MASTERPIECES
& GEOPOLITICS OF A NEW WORLD
IEP PARIS
IFM EHESS
JOURNALISTIC
SHORT WRITING
EMI-CFDISPA
THE IDENTITY
C.I.PHILO
SUSTAINABLE
COMMUNICATION
CELSA
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 20161990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 / 02
SPAIN FRANCE UNITED KINGDOMFRANCE FRANCE
VALENCIA LONDONPARIS PARISPARIS
MARSHALL
EDITION
ELLE
INTERNATIONAL RIGHTS MARKETING
& COMMUNICATION COORDINATOR
INTL
TERCIMA
JCDECAUX
INTL
QUALITATIVE
RESEARCH
B2B EVENTS
COMMUNICATION
SCENA
SUBTITULACIÓN
PROFESSIONAL
EXPERIENCE
TRANSLATOR & PR
INDEPENDENT FILMS,
DOCUMENTARIES & FESTIVALS
ESTÉE
LAUDER
INTERNATIONAL
VISUAL MERCHANDISING
MANAGER
PALETA D’OCRES
PUBLISHING & COMMUNICATION
COORDINATOR
MATIS IESA MULTIMEDIA
MARKETING-COMMUNICATION HEAD TEACHER
STRATEGIC WORSHOP LEAD - CREATION CO-LEAD
BRAND GLOBAL COMMUNICATION
DEPUTY MANAGING DIRECTOR
INTUIT.LAB
BRAND
PLURIDISCIPLINARY
APPROACH
ADVICE
INSIGHT, AUDIT, & RESEARCH
CIFACOM
STRATEGIC PLANNING APPLIED
TO VIDEO CREATION
INDEPENDENT RESEARCH
YEARS 1 & 2
CONTEMPORARY LITERATURE
B.A.
IN ECONOMICS
MASTER OF BUSINESS
ADMNISTRATION
FINANCE & MARKETING
BAC ECON.
PARIS 16EDUCATION
SELECTIVIDAD
LYCÉE ESPAGNOL
Neuilly UNIVERSITAT DE VALENCIA / SPAIN UNIVERSITAT DE VALENCIA
M.A. IN INFORMATION &
COMMUNICATION SCIENCES
BRAND & CROSSMEDIA STRATEGY
CELSA
ADDITIONAL EDUCATION
CUSTOMER
RELATIONSHIP
MANAGEMENT
PLASTICS
CREATIVE
WRITING
HISTORY OF ART SERIES OF CONFERENCES
ON FASHION & DESIGN
SEMINARS OF SEMIOTICS
& VISUAL CULTURE
CIM
ALEPH
ÉCOLE DU LOUVRE
UNDERSTAND THE WORLD
THROUGH MASTERPIECES
& GEOPOLITICS OF A NEW WORLD
IEP PARIS
IFM EHESS
JOURNALISTIC
SHORT WRITING
EMI-CFDISPA
THE IDENTITY
C.I.PHILO
SUSTAINABLE
COMMUNICATION
CELSA
25. 4 5
AUDIT, INSIGHT & RESEARCH
UNDERSTANDING
n CONTEXT INVESTIGATION
n MARKET, BUSINESS & BRAND ANALYSIS
n INSIGHTS & EXPERIENCE SCAN
n TRENDS & CULTURE ANALYSIS
n RESEARCH
ANALYSE, IMAGINE, PLAN TO RESOLVE
STRATEGY
n BRAND STRATEGY, EXPERIENCE & EXPRESSION
n INTEGRATED MARKETING
PRODUCT, SERVICES & THIRD PARTIES DEVELOPMENT
n MULTI-CHANNEL COMMUNICATION
n CREATION CO-MANAGEMENT
VISUAL & CONTENT
n VISUAL CULTURE
INSPIRE
MULTI-DISCIPLINARY & CULTURAL TEAM
CONNECT & PRESENT
n INTERFACE
n PRESENTATION
DEVELOPED CONCEPT
BRAND SYMBIOTICS*
Vs BRAND STRATEGY
*Presented @ CELSA/SORBONNE on december, 3rd 2010.
INDUSTRIES & ACTIVITIES
n MEDIA MAGAZINES
n ILLUSTRATED BOOK PUBLISHING:
Children & adults
n PEDAGOGIC PROGRAMS (children)
n EDUCATIONAL PROGRAMS (adults)
n COSMETICS
n FASHION
n LUXURY CAR INDUSTRY
n LUXURY FLOWERS
n HIGH QUALITY FRENCH PÂTISSERIE
n TRADITIONAL BISCUITS
n HOME APPLIANCES
n ALCOHOL : BEER
n ENVIRONMENTAL PROTECTION
n GREEN INDUSTRY: Jeans & diapers
n FLOWERS
n VIDEO FOR INTERNET TV
n OUTDOOR COMMUNICATION
n TELECOMMUNICATION
n CINEMA
WORKSHOP LAB-LIKE
@ IESA MULTIMEDIA
BRAND REPOSITIONING
n CLASSICAL MUSIC
n MUSEUM
n SPIRIT BRAND
n HIGH STANDARD RESTAURANT
PRODUCT REPOSITIONING & ANIMATION
n FOOD
n STATIONARY
n READY TO WEAR
n BOOK PUBLISHER
AREAS OF “EXPERTISE” IN ORDER OF PREFERENCES & IN A MULTIBRAND ENVIRONMENT
27. 8 9
INTUIT. LAB
PRESENTATION
Created in 2001 by Patrick FELICES, intuit.lab is a college of design and visual communcication
that prepares high standard professional.
INTUIT LAB is indeed a recognized school in its category and rather appreciated by very well known
agencies and companies : Publicis, Mc Cann, Havas (BETC), TBWA (Textuel La Mine), Dragon
Rouge, Saguez & Partners, Nike, Hermès, YSL.
DISCIPLINE
Pluridisciplinary approach of the brand
n To handle a business, a brand or a product life cycle first implies to place it on its overall context,
in order to identify the spectrum of its actions, its responsibilities and its potential development in
accordance to its different stakeholders. This to assure its ability to create real value for both itself
and them.
Consequently, a business or a brand, whatever the domain it belongs to, might be more than its
sign and a storytelling. Its meanings, as well as those of its products and services, might need to
be extracted or identified, from a larger research than usually done,to define its valuable presence
in a natural and cultural word. The lattest being often considered as one, when today brands are
facing an astounding fragmentation of all its in and out influences, and in many cases its reason
why.
MISSION
n Teaching sessions covering different topics in order for the designers to acquire principles of anthro-
pology, philosophy and history together with an economic approach and visual culture.
LEVEL : MASTER
n Master II
APPROCHE TRANSDISCIPLINAIRE DE LA MARQUE Depuis 2014
28. 10 11
2010 / 2014
INTRODUCTION 10
DESCRIPTION 12
WORSHOPS ACHIEVEMENTS 14
NOTE : Author’s names that will grab your attention will be available on demande.
IESA MULTIMEDIA - STUDIALIS GROUP
HIGHER EDUCATION
MARKETING-COMMUNICATION
HEAD TEACHER
CREATION CO-DIRECTOR
29. 12 13
IESA MULTIMEDIA - GROUPE STUDIALIS
INTRODUCTION
High eduction school recognized since 1985 by le Ministère de la Culture et de la Communication.
IESA Multimedia educates and trains to digital professions and integrates a section dedicated to
Visual and Multichannel Communication.
DISCIPLINES
BRAND & PRODUCT MARKETING
n Marketing I and II: initiation - consumption & reception.
n The brand: initiation et strategy.
n « Repositionning and brand strategy, branding & holistic communication» Workshop: Grand
Marnier, Maxim’s, le Musée de la Magie, Deutsche Grammophon.
COMMUNICATION
n Information and communication sciences: principles.
n Omnichannel communication : strategy, planning and management.
n Semiotics and visual identity.
n Media Planning.
n « Revitalization and animation tactics & Visual Communication» workshop (PRINT &
VIDEO): La Vache qui Rit, Les Éditions de Minuit, BIC, UHU.
n « Speed strategy» Workshop: Les Galeries Lafayette, Rire Médecins, Petit Bateau, Le Grand Palais
(exposition Dennis Hoper), Papéterie Clairefontaire.
OTHER
n Team Management
n Negotiation
n B2B Customer Relationship
n Personal Signature (and not brand)
MISSIONS 2010 / 2014
n Program conception, teaching, worshops (lab-like) lead, annual reporting.
LEVEL
n Master II, Master I
n Undergraduate 2 & 3
n Training for experienced professional
CREATIVE PAIRS
n PRINT: Denis Mériaux (ECV - ÉCOLE DE COMMUNICATION VISUELLE)
n VIDEO: Frédéric Donzet (ÉCOLE LOUIS LUMIÈRE)
PROFESSEUR RÉFÉRENT MARKETING-COMMUNICATION 2010 / 2014
30. 14 15
UNDERGRADUATE YEAR 2 TACTICS WORKSHOP
PEDAGOGICAL TARGET
Acquire an historical and methodological understanding:
n visual culture related to branding and advertising,
n socio-economics, finance and market organization,
n strategic and development marketing,
n introduction to information and communication sciences,
n investigation of product uses, experience and development,
n preparation and conception/formalization of the marketing, communication and the creative solution.
Level : beginners
PRACTICE
Recreate value for a standard quality product by culturalizing or reculturalizing it.
METHODOLOGY
Further to the theory introduction, workshops have been led to allow the students to take possession
of a methodology covering:
n the exhaustive understanding of a problematic,
n the solution buiilding further to the exploration and the investigation of the contextual and conjonctural
mixes that emerge from the overall contexts of the company, the brand and the product; and from the
segment comprehensive environment immersion. Results: the ability to deliver a consistent, desirable
and strongly meaningful solution.
n the concept definition applicable to the product,
n the elaboration of a campaign covering:
* a print kit : poster or billboard, montlhy and daily media press, cards, packaging,
* a promotion event
* a contest to be promoted in situ or on the web through a video (30-45’’).
Followed by the creative workshop in order to formalize the emergent concepts.
BRIEFS :
product seasonalization and eventification
LA VACHE QUI RIT
Creation of a holiday limited series of the 8 portions pack, of its print and retail campaigns, together with
the conception of an event at the Parc de la Villette and of its related promotion film to be launched on
the web.
ÉDITIONS DE MINUIT
Creation of 2 boxes exclusively conceived for this workshop : graphic conception of their print surface and
campaign. Event conception for the publishing company’s to be present at the Paris book fair. Conception
of its promotional campaign film to be launched on the web.
BIC
Antipating the new Stylus reference launch, conception of the 1st limited series scheduled for spring time
together with its print campaign. Also, conception of a promotional contest game to promote the product,
its functions and its use consistency in accordance to the its potential segments.
UHU
Well-referenced product present in every pencil case, the UHU stic however suffers from harsh competition
with its substitutes often less expensive. Conception of a limited series that allows to immerse its use in
a new segment and cultural environment, together with its print campagin. Elaboration of a contest game
and its promotional films to be launched on the internet.
32. 1918
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BACHELOR 3 STRATEGIC WORKSHOP
PEDAGOGICAL TARGET
Acquire a conceptual, methodological and pragmatic understanding in terms of :
n information and communication sciences,
n brand repositionning and strategy,
n business development;
n communication and media planning,
n exploration, conceptualizatino and formalization of strategic and creative solutions.
Niveau : Advanced
EXERCICE
Brand or Institutional comprehensive repositionning in order to allow for it to be reintegrated, recultu-
ralized, digitalized and resocialiazed. Thus with the constant aim to recreate value through resegmen-
tation, and new development path.
METHODOLOGY
Further to a theoretical program, this workshop, thought as a R&D lab covering an holistic approach
(business, brand mix, marketing mix and ucs, has been conceived to allow the students to ensure a
pragmatic approach of a brand repositionning challenge.
Followed by the creative workshop in order to formalize the emergent concepts.
CREATIVE PAIR
n Denis Mériaux (ECV - ÉCOLE DE COMMUNICATION VISUELLE)
BRIEFS :
brand repositionning and rebranding
GRAND MARNIER
Often evoked as an ingredient brand for the crêpe Suzette and easily stuck into the kitchen cupboard, the
challenge has been to comprehensively review this brand in order to give it the opportunity to rebirth and
regain a profitable developmemnt path.
LE MUSÉE DE LA MAGIE (Paris)
First museum of its kind in France, it has been here to actualize its positionning, to redefine its sphere of
meaningfulness and action before its holistic repositionning and rebranding.
DEUTSCHE GRAMMOPHON
Mythical brand born by the marriage between the sound and the technology, DG is mainly today a brand
for a connaisseur and mature segment. The aim has here been to reposition this brand as an integrating
and transgenerational entity: pedagogy, socialization and future focussed.
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Thomas K.
Matthieu D.
Nicolas P.
2012 / 2013
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Thomas K.
Matthieu D.
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![SOPHYA MANTILLA - about.me/smantilla!
MARKET / BUSINESS / BRAND / PRODUCT
ANALYSIS & STRATEGY!
RESEARCH & INSIGHTS INVESTIGATION !
CREATION CO-DIRECTION!
[CONCEPT - CONTENT EDITION - CULTURE MIX – !
OMNI-CHANNEL MIX & 360 DESIGN ORIENTATION:
INCLUDING PRODUCT]!
COPY- / SHORT & LONG WRITING!
[TRILINGUAL: FR-EN-ESP]!
!
PRESENTATION & PEDAGOGICAL EASE!
!
!
B2B / B2C / B2B2C!
©MANTILLA2015!
!
PROFESSIONALLY BRAND & MARKETING AWARE since!
I was 5.!
MAGAZINE READER, AD COLLECTOR & BRAND OBSERVER
since I was 10.!
SKETCH MAKER & AMATEUR DRAWER since I was 12, but
hand-made postcard maker since I was 8.!
DIGITALLY BORN in 1997!
PROFICIENCY USAGE !
LIFE LISTENER & EXPERIMENTER since ever!
CREATIVE APPROACH : research, culture & spontaneity!
!](https://image.slidesharecdn.com/ms-profilepresentationii-2in1version-150228084932-conversion-gate02/85/MS-profile-presentation-II-2-in1-version-1-320.jpg)
