The market survey conducted among 100 restaurants, guest houses and bars in Delhi NCR found that: - 18% were not interested in serving coffee - 26% of those serving coffee (82%) used premix machines - 45% were unaware of proper coffee making techniques The report identifies target customers as the 36 outlets selling 50-100 cups daily not already using automatic machines. It prioritizes targeting the 7% selling instant coffee, followed by the 3% renting machines, then the 26% using premix machines. It recommends awareness campaigns including demonstrations to educate owners. Maintaining service quality is also key to promoting the automatic coffee machines.