During the "Leveraging mass events for sustainable physical activity participation" session at MOVE Congress 2015, Oscar Ruiz, from the District Institute of Sports and Recreation in Bogota, Colombia, presented a successful example of mass cycling event “Ciclovia”. Bogota's low cost, effective approach gathers more than 1,500,000 participants in the city every Sunday. More on the topic: 1) http://blog.nowwemove.com/growing-trends-in-physical-activity-leveraging-mass-events-for-sustainable-physical-activity-participation/ 2) http://www.slideshare.net/NowWeMOVE/move-congress-2015-leveraging-mass-events-for-sustainable-physical-activity-participation 3) http://www.slideshare.net/NowWeMOVE/move-congress-2015-the-importance-of-a-municipalitys-social-responsibility More about MOVE Congress: http://www.movecongress.com/

1. BOGOTA - COLOMBIA

3. BOGOTÁ

4. Foundation 1.538
Climate 14°C.
Population 7´878.783
Height 2.620 m.
Area 1.587 Km2

5. Ciclovía o Cycloway in Bogotá D.C. is the best option at the moment
of thinking about Sundays and holydays leisure time, taking place in
the city main roads, building up 121 kilometers length. It lasts for
seven hours from 7:00 AM. to 2:00 PM, it is exclusively designed for
bicycles, athletes, all sort of sport people, families and pedestrians.
ABOUT CICLOVIAABOUT CICLOVIA

6. GENERAL OBJECTIVEGENERAL OBJECTIVE
• Strengthen citizen’s
coexistence.
• Family relationship.
•The adequate use of free
time and public spaces.
•Physical activity promotion
aimed to improve quality
life.

7. CLEAN AIR …CLEAN AIR …

8. MOBILITY…MOBILITY…

9. STRESS…STRESS…

10. HEALTHY FEEDING SCHEMAHEALTHY FEEDING SCHEMA

11. CHILDRENCHILDREN LACK OF ACTIVITY …LACK OF ACTIVITY …

12. SOCIAL INCLUSION…SOCIAL INCLUSION…

13. NATURE CARE …NATURE CARE …

14. NATURE CARE …NATURE CARE …
Foto: Oscar o. Ruiz B.

15. STRESS…STRESS…
Foto: Oscar o. Ruiz B.

16. STRESS …STRESS …
Foto: Oscar o. Ruiz B.

18. BOGOTÁ CICLOWAY 1974BOGOTÁ CICLOWAY 1974

20. CREATION OF AMERICAS CYCLOWAY NET 2005CREATION OF AMERICAS CYCLOWAY NET 2005

21. CREATION OF AMERICAS CYCLOWAY NETCREATION OF AMERICAS CYCLOWAY NET
20052005

23. BOGOTÁ D.C. CYCLOWAY 40 YEARSBOGOTÁ D.C. CYCLOWAY 40 YEARS
CELEBRATIONCELEBRATION
Foto: Oscar o. Ruiz B.

24. RECREATIVE CYCLOWAY REPRESENTRECREATIVE CYCLOWAY REPRESENT
COST-BENEFITCOST-BENEFIT
Fuente: Universidad de
los Andes.
Bogotá - Colombia

25. RECREATIVE CYCLOWAY A “HELTHYRECREATIVE CYCLOWAY A “HELTHY
OUTBREAK”OUTBREAK”
Fuente: Universidad de
los Andes.
Bogotá - Colombia

26. RECREATIVVE CYCLOWAY A “HELTHYRECREATIVVE CYCLOWAY A “HELTHY
OUTBREAK”OUTBREAK”

27. NAMES…NAMES…
Foto: Oscar o. Ruiz B.

28. CYCLOWAYS ALLOWS:CYCLOWAYS ALLOWS:
High
participation
1.500.000
participants
each day
Immediate
benefits
Health, environment,
mobility, coexistence
Participation
for free
No special equipment
required, it is worth to
walk, run, use of
bicycle, wheel chairs.
Low cost
Assumed by
government and
privet sector
Quick
implementation
no construction or
buildings required,
no high technology
needs

29. OPERATIONOPERATION
300 Militar Services
20 Transit pólice
1.200 Social assistants
200 Guards
16 Ruting managers
31 Point coodinators
80 Aerobic trainers
2 Program delegates
2 Administrative technitians
1 General coordinators
13 Truck drivers
2 Truck drivers supervisors
1 Operational coordinator
93 Operative drivers
• Group work

30. OPERATIONOPERATION
•City police
•Health city department
•Mobility department
•Education department
•Government department
•Social economy institution
Supporting organisms

31. SERVICESSERVICES
Vet point

32. SERVICESSERVICES
RAFI Modules (Physical activity recommendations)
Snacks sell points

33. SERVICESSERVICES
Sell points (Food, drinks and bike accessories)

34. Extreme sports
SERVICESSERVICES

35. Children points
SERVICESSERVICES

36. Toilets
SERVICESSERVICES

37. •Bicycle Parking areas
SERVICESSERVICES

38. • Recreoway
SERVICESSERVICES

39. SERVICESSERVICES

40. THEMATIC CICLOWAYTHEMATIC CICLOWAY
Bogotá cycloway focuses itself is specific
participants, offering cyclo tracks and events in
special country dates; all dedicated to children,
women, young ones and afro- descendents.

42. Enable and give public space (parks, green spaces and
avenues) surrounding the cycloway area with proper
infrastructure and similar elements one can find in the
beach.
CYCLOWAY ON THE BEACHCYCLOWAY ON THE BEACH

43. CYCLOWAY ON THE BEACHCYCLOWAY ON THE BEACH

44. CYCLOWAY ON THE BEACHCYCLOWAY ON THE BEACH

45. CYCLOWAY ON THE BEACHCYCLOWAY ON THE BEACH

46. Live Music
Swim suit models
Palenqueras
Matches
Border tipical food
Beach Boleiball
Cycloparquing
Children recreation
CYCLOWAY ON THE BEACHCYCLOWAY ON THE BEACH

47. Participants Record
2.400.000
CYCLOWAY ON THE BEACHCYCLOWAY ON THE BEACH

48. Made to honor and show the importance and values of
bicycle use, as means of recreation, transport and
sport activity.
BYCICLE DAYBYCICLE DAY

49. BYCICLE DAYBYCICLE DAY

50. NO CAR DAYNO CAR DAY
Held
every
first
thursday
in
February

51. EVENING CYCLOWAYEVENING CYCLOWAY
●
It was first created for Christmas time in 1.999.
●
6:00 to 12:00am
●
More than 3,000,000 participants have joined it.
●
The tracks are just the same that sunday and holidays.
●
Stages are located on the roads so that people can enjoy different sorts of
shows

52. RECOGNITIONS TO CYCLOWAYRECOGNITIONS TO CYCLOWAY
Departamento Administrativo de la Función Pública gave
the Cycloway Proyecto Público Exitoso (Succesful Public
projects) recognition 2003.
The program was recogniced as “Fuera de Serie”, out of
series in (II Concurso Internacional Ciudades Activas –
Ciudades Saludables 2005), 2nd active cities) due to the
development and contribution of alternative and efficient
physical activity.
Cycloway was declared to be a social, leisure and sport
interest, based on 386 de 2009 agreement

53.
International Price for sustainable culture, given in the international meeting
Rio+20 which took place in Bogotá, august 2014, by the urban settlements
global forum and sponsored by UNEP.
Price for promoting health and welfare for 40 years by coldeportes in its
program HEVS (Hábitos y Estilo de Vida Saludables) healthy life style habits.
Bogota city recognition , for being an international model to follow by other
nation in the 10th
Americas Cycloway net forum.
World Health organization (OMS), determined in 2014 that a country with health
policies must have at least five cities with cycloways
RECOGNITIONS TO CYCLOWAYRECOGNITIONS TO CYCLOWAY

56. MY TEAM !!!!

57. MY MARRIAGE !!!!

58. MY OFFICE !!!!

59. Lic. Oscar O. Ruiz B.
Secretario Ejecutivo de la Red de Ciclovías de las Américas
2014 -2015
Thanks ¡¡¡