SlideShare a Scribd company logo
Presented by:
Venkatesh Alla (1225115110)
Sonalika Gupta (1225115115)
Motorola Cellular Phones
Motorola was founded by Galvin Bros
in 1928. It is an USA based global
communication leader in the way
the world connects…
Motorola Started 89 years back.
 First to launch handheld portable
cellular phone.
 First to bring Push-to-Talk over Cellular
to market
 The Motorola Company have many other products in India
 such as :
 Potable two way RADIO.
 Bar code scanning.
 Mobile Computers.
 M2M Wireless Modules
 Invented by Bill Smith
 Year: 1986
 $18 billion dollars
 The increasing demand for increasingly
advanced electronics
 The size and complexity of Motorola inhibited
rapid responses to outside innovations
 The inability to respond to new or improved
products would mean a lost competitive
advantage and thus lost market share
 Decentralizing management
 No single manager was responsible for
particular project throughout all its cycles
 Six sigma was used in technical side but not
on people side
 Motorola missed the movement to 3G
 Got out of the right business at wrong time
 Motorola just ran out of time
 Stopped innovation
 Motorola didn’t grow.
 Structural : create smaller biz units more
functionally integrated at lower levels.
 Psychological : constrained to redeploy
people even if there are strategic reasons to
do so.
 Technical : increasing focus towards
customer needs would mean increased
product lines and further clogging.
 Goals & values : to simplify organizational
matrix and participative management
program(PMP).
 August 15, 2011, Google announced that it
would purchase Motorola Mobility for about
$12.5 billion. On November 17, 2011,
Motorola Mobility stockholders “voted
overwhelmingly to approve the proposed
merger with Google Inc ”. May 22, 2012:deal
finalised.
 Jan 29, 2014: Google sells off the Motorola
Mobility to Lenovo. The purchase price is
approximately US$2.91 billion.
Motorola
Motorola

More Related Content

Similar to Motorola

Illustrative examples of how inability to anticipate or adapt new technology ...
Illustrative examples of how inability to anticipate or adapt new technology ...Illustrative examples of how inability to anticipate or adapt new technology ...
Illustrative examples of how inability to anticipate or adapt new technology ...
Esri India
 
59228830 case-study
59228830 case-study59228830 case-study
59228830 case-study
homeworkping4
 
Dlscrib.com pdf-minor-project-report-for-bba-3rd-sem-dl 6b4fd98db008d944b1107...
Dlscrib.com pdf-minor-project-report-for-bba-3rd-sem-dl 6b4fd98db008d944b1107...Dlscrib.com pdf-minor-project-report-for-bba-3rd-sem-dl 6b4fd98db008d944b1107...
Dlscrib.com pdf-minor-project-report-for-bba-3rd-sem-dl 6b4fd98db008d944b1107...
PoulamiRana
 
Financial Analysis of Motorola Corp.
Financial Analysis of Motorola Corp.Financial Analysis of Motorola Corp.
Financial Analysis of Motorola Corp.
Anirban Ghosh
 
History Of Samsung
History Of SamsungHistory Of Samsung
History Of Samsung
Erika Nelson
 
Motorola
MotorolaMotorola
Motorola
rahim sajwani
 
Samsung presentation
Samsung presentationSamsung presentation
Samsung presentation
Varendra University
 
Intel case
Intel caseIntel case
Intel case
kulvinder pathania
 
Debasis micromax informatics ltd is a new delhi
Debasis micromax informatics ltd is a new delhiDebasis micromax informatics ltd is a new delhi
Debasis micromax informatics ltd is a new delhi
ASHIS PARIDA
 
Micromax
MicromaxMicromax
Micromax
Jose Sebastian
 
Running head CASE STUDY1CASE STUDY5Case StudyHult i.docx
Running head CASE STUDY1CASE STUDY5Case StudyHult i.docxRunning head CASE STUDY1CASE STUDY5Case StudyHult i.docx
Running head CASE STUDY1CASE STUDY5Case StudyHult i.docx
susanschei
 
Samsung company ppt.2
Samsung company ppt.2Samsung company ppt.2
Samsung company ppt.2
rizal aguhob
 
Samsung Company Presentation
Samsung Company PresentationSamsung Company Presentation
Samsung Company Presentation
Akash Modi
 
The social life of ideas: From innovation to profit
The social life of ideas: From innovation to profitThe social life of ideas: From innovation to profit
The social life of ideas: From innovation to profit
Hay Group India
 
Motorola in china
Motorola in chinaMotorola in china
Motorola in china
Asams VK
 
Case study, history, and strategic analysis of Motorola Inc
Case study, history, and strategic analysis of Motorola IncCase study, history, and strategic analysis of Motorola Inc
Case study, history, and strategic analysis of Motorola Inc
Baker Khader Abdallah, PMP
 
Nokia
NokiaNokia
Sabrish
SabrishSabrish
Sabrish
PalaniSelvam7
 
A bird eye view on "micromax infomatics ltd.,"
A bird eye view on "micromax infomatics ltd.,"A bird eye view on "micromax infomatics ltd.,"
A bird eye view on "micromax infomatics ltd.,"
cbpruthvi
 
Presentation on motorola
Presentation on motorolaPresentation on motorola
Presentation on motorola
Monikanchan Bhuniya
 

Similar to Motorola (20)

Illustrative examples of how inability to anticipate or adapt new technology ...
Illustrative examples of how inability to anticipate or adapt new technology ...Illustrative examples of how inability to anticipate or adapt new technology ...
Illustrative examples of how inability to anticipate or adapt new technology ...
 
59228830 case-study
59228830 case-study59228830 case-study
59228830 case-study
 
Dlscrib.com pdf-minor-project-report-for-bba-3rd-sem-dl 6b4fd98db008d944b1107...
Dlscrib.com pdf-minor-project-report-for-bba-3rd-sem-dl 6b4fd98db008d944b1107...Dlscrib.com pdf-minor-project-report-for-bba-3rd-sem-dl 6b4fd98db008d944b1107...
Dlscrib.com pdf-minor-project-report-for-bba-3rd-sem-dl 6b4fd98db008d944b1107...
 
Financial Analysis of Motorola Corp.
Financial Analysis of Motorola Corp.Financial Analysis of Motorola Corp.
Financial Analysis of Motorola Corp.
 
History Of Samsung
History Of SamsungHistory Of Samsung
History Of Samsung
 
Motorola
MotorolaMotorola
Motorola
 
Samsung presentation
Samsung presentationSamsung presentation
Samsung presentation
 
Intel case
Intel caseIntel case
Intel case
 
Debasis micromax informatics ltd is a new delhi
Debasis micromax informatics ltd is a new delhiDebasis micromax informatics ltd is a new delhi
Debasis micromax informatics ltd is a new delhi
 
Micromax
MicromaxMicromax
Micromax
 
Running head CASE STUDY1CASE STUDY5Case StudyHult i.docx
Running head CASE STUDY1CASE STUDY5Case StudyHult i.docxRunning head CASE STUDY1CASE STUDY5Case StudyHult i.docx
Running head CASE STUDY1CASE STUDY5Case StudyHult i.docx
 
Samsung company ppt.2
Samsung company ppt.2Samsung company ppt.2
Samsung company ppt.2
 
Samsung Company Presentation
Samsung Company PresentationSamsung Company Presentation
Samsung Company Presentation
 
The social life of ideas: From innovation to profit
The social life of ideas: From innovation to profitThe social life of ideas: From innovation to profit
The social life of ideas: From innovation to profit
 
Motorola in china
Motorola in chinaMotorola in china
Motorola in china
 
Case study, history, and strategic analysis of Motorola Inc
Case study, history, and strategic analysis of Motorola IncCase study, history, and strategic analysis of Motorola Inc
Case study, history, and strategic analysis of Motorola Inc
 
Nokia
NokiaNokia
Nokia
 
Sabrish
SabrishSabrish
Sabrish
 
A bird eye view on "micromax infomatics ltd.,"
A bird eye view on "micromax infomatics ltd.,"A bird eye view on "micromax infomatics ltd.,"
A bird eye view on "micromax infomatics ltd.,"
 
Presentation on motorola
Presentation on motorolaPresentation on motorola
Presentation on motorola
 

Recently uploaded

The Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb PlatformThe Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb Platform
SabaaSudozai
 
Discover the Beauty and Functionality of The Expert Remodeling Service
Discover the Beauty and Functionality of The Expert Remodeling ServiceDiscover the Beauty and Functionality of The Expert Remodeling Service
Discover the Beauty and Functionality of The Expert Remodeling Service
obriengroupinc04
 
The latest Heat Pump Manual from Newentide
The latest Heat Pump Manual from NewentideThe latest Heat Pump Manual from Newentide
The latest Heat Pump Manual from Newentide
JoeYangGreatMachiner
 
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian MatkaDpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka
➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
 
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women Magazine
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineEllen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women Magazine
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women Magazine
CIOWomenMagazine
 
Digital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital ExcellenceDigital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital Excellence
Operational Excellence Consulting
 
Industrial Tech SW: Category Renewal and Creation
Industrial Tech SW:  Category Renewal and CreationIndustrial Tech SW:  Category Renewal and Creation
Industrial Tech SW: Category Renewal and Creation
Christian Dahlen
 
Cover Story - China's Investment Leader - Dr. Alyce SU
Cover Story - China's Investment Leader - Dr. Alyce SUCover Story - China's Investment Leader - Dr. Alyce SU
Cover Story - China's Investment Leader - Dr. Alyce SU
msthrill
 
Profiles of Iconic Fashion Personalities.pdf
Profiles of Iconic Fashion Personalities.pdfProfiles of Iconic Fashion Personalities.pdf
Profiles of Iconic Fashion Personalities.pdf
TTop Threads
 
Pitch Deck Teardown: Kinnect's $250k Angel deck
Pitch Deck Teardown: Kinnect's $250k Angel deckPitch Deck Teardown: Kinnect's $250k Angel deck
Pitch Deck Teardown: Kinnect's $250k Angel deck
HajeJanKamps
 
Part 2 Deep Dive: Navigating the 2024 Slowdown
Part 2 Deep Dive: Navigating the 2024 SlowdownPart 2 Deep Dive: Navigating the 2024 Slowdown
Part 2 Deep Dive: Navigating the 2024 Slowdown
jeffkluth1
 
Call8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessingCall8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessing
➑➌➋➑➒➎➑➑➊➍
 
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
IPLTech Electric
 
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
valvereliz227
 
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Niswey
 
TIMES BPO: Business Plan For Startup Industry
TIMES BPO: Business Plan For Startup IndustryTIMES BPO: Business Plan For Startup Industry
TIMES BPO: Business Plan For Startup Industry
timesbpobusiness
 
list of states and organizations .pdf
list of  states  and  organizations .pdflist of  states  and  organizations .pdf
list of states and organizations .pdf
Rbc Rbcua
 
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
APCO
 
IMG_20240615_091110.pdf dpboss guessing
IMG_20240615_091110.pdf dpboss  guessingIMG_20240615_091110.pdf dpboss  guessing
Business storytelling: key ingredients to a story
Business storytelling: key ingredients to a storyBusiness storytelling: key ingredients to a story
Business storytelling: key ingredients to a story
Alexandra Fulford
 

Recently uploaded (20)

The Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb PlatformThe Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb Platform
 
Discover the Beauty and Functionality of The Expert Remodeling Service
Discover the Beauty and Functionality of The Expert Remodeling ServiceDiscover the Beauty and Functionality of The Expert Remodeling Service
Discover the Beauty and Functionality of The Expert Remodeling Service
 
The latest Heat Pump Manual from Newentide
The latest Heat Pump Manual from NewentideThe latest Heat Pump Manual from Newentide
The latest Heat Pump Manual from Newentide
 
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian MatkaDpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Indian Matka
 
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women Magazine
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineEllen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women Magazine
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women Magazine
 
Digital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital ExcellenceDigital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital Excellence
 
Industrial Tech SW: Category Renewal and Creation
Industrial Tech SW:  Category Renewal and CreationIndustrial Tech SW:  Category Renewal and Creation
Industrial Tech SW: Category Renewal and Creation
 
Cover Story - China's Investment Leader - Dr. Alyce SU
Cover Story - China's Investment Leader - Dr. Alyce SUCover Story - China's Investment Leader - Dr. Alyce SU
Cover Story - China's Investment Leader - Dr. Alyce SU
 
Profiles of Iconic Fashion Personalities.pdf
Profiles of Iconic Fashion Personalities.pdfProfiles of Iconic Fashion Personalities.pdf
Profiles of Iconic Fashion Personalities.pdf
 
Pitch Deck Teardown: Kinnect's $250k Angel deck
Pitch Deck Teardown: Kinnect's $250k Angel deckPitch Deck Teardown: Kinnect's $250k Angel deck
Pitch Deck Teardown: Kinnect's $250k Angel deck
 
Part 2 Deep Dive: Navigating the 2024 Slowdown
Part 2 Deep Dive: Navigating the 2024 SlowdownPart 2 Deep Dive: Navigating the 2024 Slowdown
Part 2 Deep Dive: Navigating the 2024 Slowdown
 
Call8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessingCall8328958814 satta matka Kalyan result satta guessing
Call8328958814 satta matka Kalyan result satta guessing
 
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
Sustainable Logistics for Cost Reduction_ IPLTech Electric's Eco-Friendly Tra...
 
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
欧洲杯赌球-欧洲杯赌球买球官方官网-欧洲杯赌球比赛投注官网|【​网址​🎉ac55.net🎉​】
 
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
Unlocking WhatsApp Marketing with HubSpot: Integrating Messaging into Your Ma...
 
TIMES BPO: Business Plan For Startup Industry
TIMES BPO: Business Plan For Startup IndustryTIMES BPO: Business Plan For Startup Industry
TIMES BPO: Business Plan For Startup Industry
 
list of states and organizations .pdf
list of  states  and  organizations .pdflist of  states  and  organizations .pdf
list of states and organizations .pdf
 
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
 
IMG_20240615_091110.pdf dpboss guessing
IMG_20240615_091110.pdf dpboss  guessingIMG_20240615_091110.pdf dpboss  guessing
IMG_20240615_091110.pdf dpboss guessing
 
Business storytelling: key ingredients to a story
Business storytelling: key ingredients to a storyBusiness storytelling: key ingredients to a story
Business storytelling: key ingredients to a story
 

Motorola

  • 1. Presented by: Venkatesh Alla (1225115110) Sonalika Gupta (1225115115)
  • 2. Motorola Cellular Phones Motorola was founded by Galvin Bros in 1928. It is an USA based global communication leader in the way the world connects…
  • 3. Motorola Started 89 years back.  First to launch handheld portable cellular phone.  First to bring Push-to-Talk over Cellular to market
  • 4.  The Motorola Company have many other products in India  such as :  Potable two way RADIO.  Bar code scanning.  Mobile Computers.  M2M Wireless Modules
  • 5.
  • 6.
  • 7.  Invented by Bill Smith  Year: 1986  $18 billion dollars
  • 8.
  • 9.  The increasing demand for increasingly advanced electronics  The size and complexity of Motorola inhibited rapid responses to outside innovations  The inability to respond to new or improved products would mean a lost competitive advantage and thus lost market share
  • 10.  Decentralizing management  No single manager was responsible for particular project throughout all its cycles  Six sigma was used in technical side but not on people side
  • 11.
  • 12.  Motorola missed the movement to 3G  Got out of the right business at wrong time  Motorola just ran out of time  Stopped innovation  Motorola didn’t grow.
  • 13.
  • 14.  Structural : create smaller biz units more functionally integrated at lower levels.  Psychological : constrained to redeploy people even if there are strategic reasons to do so.
  • 15.  Technical : increasing focus towards customer needs would mean increased product lines and further clogging.  Goals & values : to simplify organizational matrix and participative management program(PMP).
  • 16.  August 15, 2011, Google announced that it would purchase Motorola Mobility for about $12.5 billion. On November 17, 2011, Motorola Mobility stockholders “voted overwhelmingly to approve the proposed merger with Google Inc ”. May 22, 2012:deal finalised.
  • 17.
  • 18.  Jan 29, 2014: Google sells off the Motorola Mobility to Lenovo. The purchase price is approximately US$2.91 billion.