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Best Buy Co., Inc.



        Morgan Stanley
     Global Consumer &
      Retail Conference



         Nov. 14, 2006
Kal Patel
Executive Vice President,
Strategy & International
Development
Safe Harbor

  Cautionary Statement Pursuant to the Private
    Securities Litigation Reform Act of 1995
This presentation may contain forward-looking statements,
which are subject to risk and uncertainty. A variety of factors
could cause our actual results to differ materially from the
anticipated results expressed in such forward-looking
statements, including, among other things, factors listed in
our Annual Report on Form 10-K filed with the SEC on
5/10/06. That 10-K describes additional factors that could
cause actual results to differ materially from those
contemplated by the forward-looking statements made in this
presentation.
Strong History of Growth
                       EPS1
                                     wth
                             d gro
                        un de                 $2.27
                  mpo
             Co
                                                       • 30-percent earnings
         25%
                                     $1.75
                         $1.44
                                                         growth in fiscal 2006
               $1.11
    $1.07

                                                       • Revenue exceeded
                                                         $30B, net earnings
     FY02      FY03       FY04        FY05    FY06
                                                         exceeded $1B
  1Pro-forma   adjusted for FAS 123 expense

                                                       • Expanding into new
                  Revenue Growth
                                                         markets: services,
($ in billions)
                                     owth
                                 r
                         n d ed g
                    mpou
                  o
            15 % C                                       small businesses,
                                               $30.8
                                      $27.4
                          $24.5
               $20.9
                                                         international
    $17.7




    FY02       FY03       FY04        FY05     FY06
Fiscal 2007
         First Half                               Annual Guidance
                                                 (reiterated on 10/5)
            $14.6
    $12.8
                                            • Revenue of approx.
                             $0.94
                                     FY06
                                              $35.5 billion
                     $0.71
                                     FY07
                                            • Comparable store sales
                                              gain of 3% to 5%
                                            • Diluted EPS of $2.65 to
    Revenue ($ in     Diluted EPS
      billions)
                                              $2.80, up roughly 20%
• Net earnings growth of 30%
                                            • Up to 90 new stores in
• SG&A rate improvement of
                                              North America
  100 basis points
                                            • Operating income rate
• Revenue of $14.6B, same
  store sales up 4.2%                         improvement of 40 bps
Our Journey

                      Fiscal 2006   Fiscal 2007
Before
Customer Centricity
Customer Centricity




                Invite
               Employee
                 Ideas



                            Honor
    Provide
                           Unique
  End-to-End
                          Customers
   Solutions
Growth

Our approach:
• Dream big
• Start small
• Learn fast
• Scale profitably
New Markets

                                                      $300B
                                      $100B

                       $80B
                                       China
            $50B
$120B                    Small
                       Businesses
            Services



                                                      Market
  North
                                                     Potential
American
CE Market
                          Market sizes are internal estimates.
Chinese Retail Environment

• Different retail experience versus the U.S.
• Chinese consumers are rapidly changing
• Multi-pronged approach to the Chinese
  market
  – Five Star, a traditional electronics player
  – Best Buy, with a U.S.-like business model
  – Potential opportunities in services, dot com
Five Star
            • Fourth-largest appliance
              and consumer electronics
              retailer (at time of
              acquisition) with 131 stores
            • BBY acquired a 75%
              interest in June 2006
            • 2005 revenue of US $700
              million
            • Strong existing
              management team
              remains intact
Best Buy China

• 85,000-square-foot
  store in Times Square
  of Shanghai
• Grand opening by the
  end of fiscal 2007
• Consumer research is
  driving store design;
  goal is an improved
  retail experience for
  the Chinese consumer
Customer Centricity




                Invite
               Employee
                 Ideas



                            Honor
    Provide
                           Unique
  End-to-End
                          Customers
   Solutions
Tom Healy
Executive Vice
President
Best Buy For Business
Why Business Customers?

  Customer Centricity           Best Buy For Business
     Philosophies
Honor unique customers         • Deliver simple, reliable and
                               affordable technology solutions that
                               satisfy each business customer’s
                               unique needs
Invite employee ideas          • Provide tools to connect and
                               leverage 10,000 employees and their
                               ideas

Provide end-to-end solutions   • Offer multiple brands, products and
                               services – before, during and after the
                               sale
Our Target Customer

                 My Business
                  Is Personal




                                   Make It Easy
Pay Me Back




Our customer: small business <100 employees=

 $132 billion annual technology spend
Value Proposition
                      Business
                     Technology
                      Pros and
                      Business
                     Consultants

 Reward
                                            Geek Squad
Zone For
                                              Service
             My Business is Personal
Business
                  Make it Convenient
                    Pay Me Back



      Expanded                         Community
     Assortment                         Networks
Integrated Business Model

                          Our Customer
                                                                     .com

                                                    Internet Sales
                           Many Profiles
           Retail
           Stores


                    Individual
                      Needs
                                     Many Psyches

                                                          Direct Sales




Commercial Sales                                      Technology
                                                      Consulting
Product Convergence

$83B Small Business Spend          $49B Small Business Spend

         Data                              Voice



                            VoIP
Near-Term Priorities
1) Deploying BBFB
   to a broader geography
2) 173 U.S. stores
   offer Best Buy for Business;
   planning to have 200+ stores
   by end of fiscal 2007
3) Training, development and collaboration
4) Adding nearly 600 trained business
   professionals
5) Building outside sales and CRM capabilities
6) Refining our offerings to more effectively meet
   customer needs
Keys to Long-Term Success
• Co-creation of technology solutions with
  customer and vendor partners
• Widely available technology experts in
  solutions for business, offering a local
  relationship
• Differentiated training and development
  capability for technology consultants and
  Geek Squad agents
• Community collaboration capabilities
• Virtual application integration
Acceleration of Innovation &
       Convergence




                                               2010
                                      2006
1990
                                                ??




         Collaboration and Community are Key
Your
Questions

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Morgan Stanley Global Consumer & Retail Conference

  • 1. Best Buy Co., Inc. Morgan Stanley Global Consumer & Retail Conference Nov. 14, 2006
  • 2. Kal Patel Executive Vice President, Strategy & International Development
  • 3. Safe Harbor Cautionary Statement Pursuant to the Private Securities Litigation Reform Act of 1995 This presentation may contain forward-looking statements, which are subject to risk and uncertainty. A variety of factors could cause our actual results to differ materially from the anticipated results expressed in such forward-looking statements, including, among other things, factors listed in our Annual Report on Form 10-K filed with the SEC on 5/10/06. That 10-K describes additional factors that could cause actual results to differ materially from those contemplated by the forward-looking statements made in this presentation.
  • 4. Strong History of Growth EPS1 wth d gro un de $2.27 mpo Co • 30-percent earnings 25% $1.75 $1.44 growth in fiscal 2006 $1.11 $1.07 • Revenue exceeded $30B, net earnings FY02 FY03 FY04 FY05 FY06 exceeded $1B 1Pro-forma adjusted for FAS 123 expense • Expanding into new Revenue Growth markets: services, ($ in billions) owth r n d ed g mpou o 15 % C small businesses, $30.8 $27.4 $24.5 $20.9 international $17.7 FY02 FY03 FY04 FY05 FY06
  • 5. Fiscal 2007 First Half Annual Guidance (reiterated on 10/5) $14.6 $12.8 • Revenue of approx. $0.94 FY06 $35.5 billion $0.71 FY07 • Comparable store sales gain of 3% to 5% • Diluted EPS of $2.65 to Revenue ($ in Diluted EPS billions) $2.80, up roughly 20% • Net earnings growth of 30% • Up to 90 new stores in • SG&A rate improvement of North America 100 basis points • Operating income rate • Revenue of $14.6B, same store sales up 4.2% improvement of 40 bps
  • 6. Our Journey Fiscal 2006 Fiscal 2007 Before Customer Centricity
  • 7. Customer Centricity Invite Employee Ideas Honor Provide Unique End-to-End Customers Solutions
  • 8. Growth Our approach: • Dream big • Start small • Learn fast • Scale profitably
  • 9. New Markets $300B $100B $80B China $50B $120B Small Businesses Services Market North Potential American CE Market Market sizes are internal estimates.
  • 10. Chinese Retail Environment • Different retail experience versus the U.S. • Chinese consumers are rapidly changing • Multi-pronged approach to the Chinese market – Five Star, a traditional electronics player – Best Buy, with a U.S.-like business model – Potential opportunities in services, dot com
  • 11. Five Star • Fourth-largest appliance and consumer electronics retailer (at time of acquisition) with 131 stores • BBY acquired a 75% interest in June 2006 • 2005 revenue of US $700 million • Strong existing management team remains intact
  • 12. Best Buy China • 85,000-square-foot store in Times Square of Shanghai • Grand opening by the end of fiscal 2007 • Consumer research is driving store design; goal is an improved retail experience for the Chinese consumer
  • 13. Customer Centricity Invite Employee Ideas Honor Provide Unique End-to-End Customers Solutions
  • 15. Why Business Customers? Customer Centricity Best Buy For Business Philosophies Honor unique customers • Deliver simple, reliable and affordable technology solutions that satisfy each business customer’s unique needs Invite employee ideas • Provide tools to connect and leverage 10,000 employees and their ideas Provide end-to-end solutions • Offer multiple brands, products and services – before, during and after the sale
  • 16. Our Target Customer My Business Is Personal Make It Easy Pay Me Back Our customer: small business <100 employees= $132 billion annual technology spend
  • 17. Value Proposition Business Technology Pros and Business Consultants Reward Geek Squad Zone For Service My Business is Personal Business Make it Convenient Pay Me Back Expanded Community Assortment Networks
  • 18. Integrated Business Model Our Customer .com Internet Sales Many Profiles Retail Stores Individual Needs Many Psyches Direct Sales Commercial Sales Technology Consulting
  • 19. Product Convergence $83B Small Business Spend $49B Small Business Spend Data Voice VoIP
  • 20. Near-Term Priorities 1) Deploying BBFB to a broader geography 2) 173 U.S. stores offer Best Buy for Business; planning to have 200+ stores by end of fiscal 2007 3) Training, development and collaboration 4) Adding nearly 600 trained business professionals 5) Building outside sales and CRM capabilities 6) Refining our offerings to more effectively meet customer needs
  • 21. Keys to Long-Term Success • Co-creation of technology solutions with customer and vendor partners • Widely available technology experts in solutions for business, offering a local relationship • Differentiated training and development capability for technology consultants and Geek Squad agents • Community collaboration capabilities • Virtual application integration
  • 22. Acceleration of Innovation & Convergence 2010 2006 1990 ?? Collaboration and Community are Key