The document describes ideas for advertisements promoting Barry M nail polish, including a sleepover scene where girls paint their nails and dance as nail polish bottles fall from the ceiling. Another idea shows women emerging from a giant nail polish bottle to party before returning inside as nail polish bottles sit on a desk. A final concept takes inspiration from a Lynx deodorant ad, depicting balloons bursting and releasing paint that rains down as women find Barry M nail polish bottles on the ground.

1. I really like the Listerine
advert in which they show a
man’s mouth ‘going through a
lot in a day’. I could use this
concept but with hands- the
nails would be painted.
A group of girls having a
sleepover; close up of
them painting there nails
and dancing around.
An explosion of colours; Barry
M nail polishes start to fall
from the ceiling in the mist of
it all.
An explosion of colours; a young
lady walk’s right through it
towards the camera. Holds up a
bottle of Barry M at the end.
Women come out of a giant nail polish
bottle dressed in the same colour as
the polish. They begin to party before
hearing footsteps. Women get back
into bottles; camera zooms out to
reveal nail polishes sat on desk. Teen
girl picks up a bottle and walks away.
‘It’s a party in a bottle’
Stop Motion. Hand doing weird
tricks against a plain wall
whilst nail polish is continuously
changing colour.
Balloons flying through the sky
begin to burst- paint falls out
down to ‘earth’. Women
begin to pick up Barry M nail
polishes off the floor. The
inspiration for this comes fro
they lynx advert.