Monétisation des réseaux sociaux - Feweb 26/4/2012 - Introduction
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This document outlines the agenda for a meeting on monetizing social networks. The agenda includes introductions, presentations on monetization from Google, Opengraphy, and TweetWall Pro, a roundtable discussion, and a networking session over beer and chips. It also provides some statistics on social network usage, including that over 600 million people use social networks daily, the average Facebook session is 37 minutes and Twitter 23 minutes, more than 400 million people use Facebook daily, there is a paradox where 80% are aware of Twitter but only 16% use it, and new social networks have difficulty succeeding as 60% don't want any new ones and 93% are happy with what they have.
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Monétisation des réseaux sociaux - Feweb 26/4/2012 - Introduction
- 1. La monétisation des réseaux sociaux Feweb - 26-04-2012
- 2. Agenda • Introduction FEWEB • Les présentations: • Julien Blanchez - Google • Antoine Gounel & Yves Vandeuren – Opengraphy • Pascal Alberty – TweetWall Pro • La table ronde • Beer & chips, the networking moment
- 5. >600 million people use social networks at least daily
- 6. Average Facebook session lasts 37 minutes, Twitter 23 minutes. More than 400 million people use Facebook daily.
- 7. There is a big Twitter paradox: 80% is aware of Twitter, only 16% is using it.
- 8. Difficult for new social networks to succeed. 60% does not want any new social networks. 93% is happy with what they have and won’t in- or decrease.