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Modern campaigns in the U.S. share many similar features.
Campaigns must mobilize supporters and persuade undecided
voters. Campaigns need to run candidates who are competitive
and support issues that voters find salient. Campaigns must be
organized, have a coherent strategy, and must consider the
economic and political realities of the time and location. What
are the most important factors a campaign planner must
consider when crafting a winning campaign strategy?
Your initial post should be at least 250-300 words in length.
Support your claims with examples from required material(s)
and/or other scholarly resources, and properly cite any
references.

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