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Mobile and the Connected Home
The document discusses the evolution of digital agencies, highlighting AKQA's achievements and recognition within the industry since its founding in 1995. It addresses the balance between the abundance of information and the inherent uncertainties of technology, exemplified by the challenges posed by rapid advancements. The presentation concludes with reflections on the implications of technology in everyday life and invites questions.
Mobile and the Connected Home
- 1. CHIP GROSS DIRECTOROF CLIENT SERVICES FOR Dell | PRESENTED BY AKQA. CONFIDENTIAL AND PROPRIETARY Mobile and the Connected Home
- 2. ! A newkind of agency with digital at the core ! Founded in 1995 ! Part of the WPP global network ! Full service agency, delivering in all channels ! 1,700+ employees in 13 offices (now including Atlanta)
- 3. CANNES LIONS CANNES LIONS GERMAN DESIGN AWARDS DIGITAL SOCIAL MEDIA AGENCY BEST GOLD AGENCY BEST TITANIUM AGENCY BEST GOLD AGENCY BEST AGENCY BEST OF THE YEAR IPAD APP OF THE YEAR OF SHOW OF THE YEAR OF SHOW OF THE YEAR OF SHOW OF THE YEAR IN BOOK CAMPAIGN ASIA PACIFIC APPLE DESIGN AWARD REV AWARDS THE QUEENS AWARD FOR ENTERPRISE INNOVATION AMERICAN ADVERTISING AWARDS BRITISH INTERACTIVE MEDIA ASSOCIATION DESIGN WEEK AWARDS IAB CREATIVE TIMES ASIA PACIFIC ADVERTISING AWARDS THE DRUM BUZZ AWARDS CREATIVE REVIEW ANNUAL
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- 5. What we’ve beenup to
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- 29. “An Amazing SmartphoneApp Just Saved A Baby's Life” Business Insider · by Matt Johnston · September 6, 2014 Act
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- 37. “The oldest andstrongest emotion of mankind is fear… …and the oldest and strongest kind of fear is fear of the unknown” HP Lovecraft
- 39. “Yeah, but yourscientists were so preoccupied with whether or not they could, they didn't stop to think if they should…"
- 43. We can knowmore than we ever wanted to about almost anything ! (…and increasingly act on it)
- 44. What this allmeans… (Maybe)
- 45. The end ofmystery
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- 47. The gain froman increase or loss from a decrease in the consumption of a good or service. Marginal Utility
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- 49. This is justthe beginning
- 50. Yet we stilllose our car keys……
- 51. …..And maybe thatsa good thing
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