This document provides guidelines for mobile advertising across different mobile media channels, including the mobile web, text/SMS messaging, multimedia messaging (MMS), mobile video/TV, and mobile applications. For each channel, it defines common advertising units, provides specifications for ad dimensions, file formats and sizes, and recommends best practices for creative design and ad delivery. The guidelines are intended to promote effective and consistent mobile advertising globally.
This document provides an overview of mobile advertising options, including mobile web, mobile messaging, mobile applications, and mobile video. It describes the key features and considerations for each channel. Mobile web advertising allows banner ads that drive clicks to websites, downloads, or videos. Mobile messaging can be used for advertising through SMS. Mobile applications provide targeted ad opportunities within specific app categories. Mobile video is an emerging channel using ads within mobile television and video. Success requires understanding each channel's technical specifications and choosing the right format for an advertiser's goals and audience.
MMA mobile advertising white paper englishBrian Crotty
This document provides guidelines for mobile advertising across different mobile media channels including mobile web, text messaging, multimedia messaging, mobile video/TV, and mobile applications. It defines common advertising units for each channel, provides specifications for ad sizes and technical requirements, and recommends best practices for creative design and ad delivery. The guidelines are intended to standardize mobile advertising practices and ensure ads are effective and provide a good user experience across different devices.
Keynote by Mike Wehrs, President & CEO, Mobile Marketing Association, during the 3rd Internet & Mobile Marketing Summit 2009. Manila, Philippines, 26 Aug 2009.
The document describes the Wind Atlas project which uses numerical modeling data and measurements to create wind resource maps and time series data. It involves creating mean wind speed tables, wind resource tables in select locations, and time series distributions that can be accessed for any location in the indicated domain from June 2001 to present. The project assesses wind resources, studies wind energy variability and correlation to energy prices, and provides offshore wind maps and time series grid connection data. Contact is Arno J. Brand at ECN Wind Energy.
This document analyzes Jeremy's situation through several psychological theories. It finds that Jeremy has poor relationships with his parents, peers, and teachers due to factors like his parents' busy work schedules and authoritarian parenting style. This negatively impacts Jeremy's self-worth, motivation to achieve, and social development. The document recommends that parents improve communication with teachers, spend more quality time with Jeremy, and provide positive reinforcement. It also suggests teachers make an effort to understand Jeremy, encourage a cohesive classroom, and act as a good role model.
Study: The Future of VR, AR and Self-Driving CarsLinkedIn
We asked LinkedIn members worldwide about their levels of interest in the latest wave of technology: whether they’re using wearables, and whether they intend to buy self-driving cars and VR headsets as they become available. We asked them too about their attitudes to technology and to the growing role of Artificial Intelligence (AI) in the devices that they use. The answers were fascinating – and in many cases, surprising.
This SlideShare explores the full results of this study, including detailed market-by-market breakdowns of intention levels for each technology – and how attitudes change with age, location and seniority level. If you’re marketing a tech brand – or planning to use VR and wearables to reach a professional audience – then these are insights you won’t want to miss.
Artificial intelligence (AI) is everywhere, promising self-driving cars, medical breakthroughs, and new ways of working. But how do you separate hype from reality? How can your company apply AI to solve real business problems?
Here’s what AI learnings your business should keep in mind for 2017.
The document provides guidelines for mobile advertising across different mobile media channels. It includes specifications and recommendations for various advertising units in mobile web, text messaging, multimedia messaging, mobile video/TV, and mobile applications. The guidelines aim to promote mobile advertising development by standardizing ad units, ensuring ads are effective on most phones, and providing a good user experience. It defines several "universal" ad units that enjoy broad industry support.
This document provides an overview of mobile advertising options, including mobile web, mobile messaging, mobile applications, and mobile video. It describes the key features and considerations for each channel. Mobile web advertising allows banner ads that drive clicks to websites, downloads, or videos. Mobile messaging can be used for advertising through SMS. Mobile applications provide targeted ad opportunities within specific app categories. Mobile video is an emerging channel using ads within mobile television and video. Success requires understanding each channel's technical specifications and choosing the right format for an advertiser's goals and audience.
MMA mobile advertising white paper englishBrian Crotty
This document provides guidelines for mobile advertising across different mobile media channels including mobile web, text messaging, multimedia messaging, mobile video/TV, and mobile applications. It defines common advertising units for each channel, provides specifications for ad sizes and technical requirements, and recommends best practices for creative design and ad delivery. The guidelines are intended to standardize mobile advertising practices and ensure ads are effective and provide a good user experience across different devices.
Keynote by Mike Wehrs, President & CEO, Mobile Marketing Association, during the 3rd Internet & Mobile Marketing Summit 2009. Manila, Philippines, 26 Aug 2009.
The document describes the Wind Atlas project which uses numerical modeling data and measurements to create wind resource maps and time series data. It involves creating mean wind speed tables, wind resource tables in select locations, and time series distributions that can be accessed for any location in the indicated domain from June 2001 to present. The project assesses wind resources, studies wind energy variability and correlation to energy prices, and provides offshore wind maps and time series grid connection data. Contact is Arno J. Brand at ECN Wind Energy.
This document analyzes Jeremy's situation through several psychological theories. It finds that Jeremy has poor relationships with his parents, peers, and teachers due to factors like his parents' busy work schedules and authoritarian parenting style. This negatively impacts Jeremy's self-worth, motivation to achieve, and social development. The document recommends that parents improve communication with teachers, spend more quality time with Jeremy, and provide positive reinforcement. It also suggests teachers make an effort to understand Jeremy, encourage a cohesive classroom, and act as a good role model.
Study: The Future of VR, AR and Self-Driving CarsLinkedIn
We asked LinkedIn members worldwide about their levels of interest in the latest wave of technology: whether they’re using wearables, and whether they intend to buy self-driving cars and VR headsets as they become available. We asked them too about their attitudes to technology and to the growing role of Artificial Intelligence (AI) in the devices that they use. The answers were fascinating – and in many cases, surprising.
This SlideShare explores the full results of this study, including detailed market-by-market breakdowns of intention levels for each technology – and how attitudes change with age, location and seniority level. If you’re marketing a tech brand – or planning to use VR and wearables to reach a professional audience – then these are insights you won’t want to miss.
Artificial intelligence (AI) is everywhere, promising self-driving cars, medical breakthroughs, and new ways of working. But how do you separate hype from reality? How can your company apply AI to solve real business problems?
Here’s what AI learnings your business should keep in mind for 2017.
The document provides guidelines for mobile advertising across different mobile media channels. It includes specifications and recommendations for various advertising units in mobile web, text messaging, multimedia messaging, mobile video/TV, and mobile applications. The guidelines aim to promote mobile advertising development by standardizing ad units, ensuring ads are effective on most phones, and providing a good user experience. It defines several "universal" ad units that enjoy broad industry support.
This document provides a summary of mobile advertising trends in 2014. It finds that while programmatic buying and real-time bidding are growing rapidly, they still have limitations for mobile advertising in terms of targeting capabilities and ad formats. The document also examines new and improved mobile display ad formats like mobile rich media, video ads, and native ads that are gaining traction. It analyzes mobile advertising spending and goals by major industries. Overall, the report aims to separate hype from reality in the evolving mobile advertising landscape.
The document is a mobile advertising trends report that summarizes key trends in the mobile advertising industry in 2015. It discusses the growth of programmatic buying and real-time bidding, and how they provide benefits like streamlining the mobile ad process and enabling on-the-fly optimization. However, it also notes limitations in targeting and ad formats for mobile programmatic buying. The report also examines new and improved mobile display ad formats like mobile rich media, video ads, and native ads that are gaining traction. It then provides breakdowns of mobile ad spending trends by different industries.
This document provides a user guide for the Mobile Discovery Connected Media Platform. It begins with background on the platform, which allows advertisers to create integrated print, mobile, and web marketing campaigns using Intelligent Media Tags (IMTs). It then covers the basics of setting up a campaign, including creating content, campaigns, media tags, and reviewing analytics. Additional sections provide details on content types, campaign dashboards, defining tag actions and locations, and administrative functions. The guide aims to explain the platform's key capabilities and walk users through the process of launching an interactive, cross-channel campaign.
This business plan is for Mobicue.com, a mobile multimedia micro-blogging platform. In its first year, Mobicue achieved 300,000 registered users from 170 countries and has accomplished growth in key areas. It is now seeking $1,160,000 in funding over the next two years to further expand its user base to 1.8 million users and develop new revenue-generating services like premium accounts and partnerships with mobile carriers. The document provides details on Mobicue's market opportunity in the growing mobile social networking space, product offerings, financial projections, and management team.
This document is a business plan for MoMedia, a startup mobile virtual network operator (MVNO) that provides free mobile services funded by advertising. It aims to challenge market leaders by undercutting prices, rapidly expanding distribution, and forceful marketing. The plan outlines MoMedia's objectives, mission, products, competition, infrastructure, finances, management, and growth strategy over multiple phases. All information shared in the business plan is confidential and for the express written permission of MoMedia.
This document from the IAB discusses the use of mobile location data in advertising campaigns. It provides an overview of different location targeting techniques and their varying levels of accuracy and scale. The document also outlines common use cases for incorporating location data into branding campaigns, like promoting local events, and direct response campaigns, like driving store visits. Several case studies are presented to illustrate real-world examples of campaigns that effectively used mobile location targeting to achieve business objectives.
Xploree is a mobile marketing platform that uses intent-based targeting to connect brands with consumers. It analyzes user interactions across apps to understand consumer needs and deliver relevant brand messages. This provides a more effective approach than traditional mobile marketing which relies on push notifications and demographic data to predict user interests. Xploree's platform allows marketers to manage campaigns, reach users within different mobile environments, and receive performance reports, addressing key challenges with existing mobile marketing solutions.
Existing mobile marketing faces several challenges, including difficulty capturing user intent, lack of differentiated search and discovery experiences, and fragmented user experiences across mobile apps. Next-generation mobile marketing solutions are needed to more effectively connect brands with consumers by leveraging predictive targeting based on user intent. Xploree is an innovative search and discovery platform that aims to address these challenges through its unique capabilities like intent-driven in-app marketing to drive app discovery and re-engagement.
This document outlines best practices for SMS, MMS, and free-to-end-user short code programs to provide the best customer experience. It lays out universal compliance principles around choice and consent, customer care, program content, privacy, and record keeping. It also describes compliance standards and audit procedures for different types of short code programs including single-message, recurring-message, machine-to-machine, donation, and multimedia programs. Carriers have reviewed and accepted these guidelines but reserve the right to implement additional requirements.
This document is the Mobile Web Developer's Guide published by mobile Top Level Domain (mTLD), Ltd. It provides an introduction to creating simple mobile sites for common handsets. The guide covers mobile web strategy, information architecture, design, standards, best practices and techniques for getting started with XHTML mobile content. It aims to give developers and site owners enough knowledge to start creating web content for mobile users.
This document provides an overview of mobile banking opportunities and attributes. It discusses the market size of mobile banking compared to online banking, growing from 10 million US households in 2007 to over 60 million by 2016. It also outlines the main mobile banking services and platforms including SMS, mobile web, applications, and secure SMS. Finally, it covers security measures, potential threats, regulations, and customer service considerations for mobile banking communications and campaigns.
This document provides an overview and table of contents for a book about mobile app development using SAP platforms. It discusses getting started with mobile development, building hybrid apps, and customizing hybrid app user interfaces and functionality. The book is divided into multiple parts covering topics such as the Sybase Unwired Platform, developing mobile business objects, designing screen flow and screens for hybrid apps, and several examples of hybrid app development.
Aurora Dental Group Integrated Marketing CampaignMaureen Lepke
This document presents an integrated marketing communications plan for Aurora Dental Group to increase brand awareness and revenue in Aurora, Illinois. It analyzes the target market and competition. Key recommendations include increasing sponsorship of local high school and park district teams to promote the brand through uniforms and equipment. The plan outlines objectives, budgets, and strategies for advertising, promotions, and branding including developing a new tagline and logo. It aims to establish Aurora Dental Group as the top choice for dental care in the Aurora community.
This document provides an overview of key topics in mobile marketing across Asia-Pacific in 3 parts and 6 sections. It covers the transformational impact of mobile on consumers and brands, trends and opportunities across the region, and highlights award-winning mobile marketing campaigns. Experts discuss mobile as a strategic imperative, the importance of location data and measurement, and how mobile is changing advertising, content consumption and the customer experience. The document is a valuable resource for understanding developments and best practices in mobile marketing across Asia-Pacific.
Sample SEMPO State of Search Marketing Report 2012João Caetano
The State of Search Marketing Report 2012, produced by Econsultancy in association with SEMPO, looks in-depth at how companies are using paid search, search engine optimization (natural search) and social media marketing.
The findings cover spending, current challenges, use of specific search engines and emerging trends across paid search, SEO and social media.
This document provides guidelines for US consumer best practices regarding standard rate, premium rate, and free-to-end-user mobile marketing. It covers general guidelines, opt-in/opt-out, messaging frequency, advertising to children, terms and conditions, sweepstakes/contests, and more. The guidelines are intended to standardize and simplify mobile messaging practices across carriers. The document takes effect on April 1, 2011 for digital advertising and June 1 for other media. It contains examples of opt-in, stop, help, and other common message types.
Extending your business to mobile devices with ibm worklightbupbechanhgmail
This document provides an overview and technical details about extending a business to mobile devices using IBM Worklight. It discusses the mobile industry trends and challenges, defines a successful mobile strategy, and explores the IBM MobileFirst solution architecture. It then uses a case study of an airline company to illustrate how the company developed a mobile roadmap and strategy using Worklight to create mobile applications for employees and customers. The document provides guidance on building, deploying, and managing a mobile solution using Worklight and related IBM products.
The document provides guidance on supplier development programs that can be implemented through industrial subcontracting and partnership exchanges (SPXs). It outlines the roles of the key parties involved - SPXs, main contracting enterprises, subcontractors, and external experts. SPXs are well-positioned to facilitate supplier development programs by identifying sectors for improvement, formulating work plans, selecting participants, investigating needs, and encouraging cooperation among members. The document then describes a 10-stage process for implementing such programs and the objectives they aim to achieve, such as cost control, quality management, and environmental standards.
This document provides an overview and analysis of the global consumer telematics market from 2020-2027. It discusses key segments of the market such as type, services, applications, and regions. The market is segmented by type into embedded solutions and portable solutions. It is segmented by services into OEM and aftermarket services. Applications discussed include fleet/asset management, navigation, insurance telematics, and more. The market outlook predicts continued revenue growth over the forecast period, especially in emerging markets like Asia Pacific. Revenue forecasts are provided for each segment and region through 2027.
The document presents a business plan for Motorola to research the professional radio and mobile communications market in Saudi Arabia. The plan involves collecting data on companies, products, sectors and services in the eastern region to help Motorola develop products for the oil and gas sector. DELTA consultants will organize the data and help analyze competitors and pricing to improve Motorola's sales. The ultimate goal is to provide Motorola with useful market data and connections to facilitate their business in Saudi Arabia.
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This document provides a summary of mobile advertising trends in 2014. It finds that while programmatic buying and real-time bidding are growing rapidly, they still have limitations for mobile advertising in terms of targeting capabilities and ad formats. The document also examines new and improved mobile display ad formats like mobile rich media, video ads, and native ads that are gaining traction. It analyzes mobile advertising spending and goals by major industries. Overall, the report aims to separate hype from reality in the evolving mobile advertising landscape.
The document is a mobile advertising trends report that summarizes key trends in the mobile advertising industry in 2015. It discusses the growth of programmatic buying and real-time bidding, and how they provide benefits like streamlining the mobile ad process and enabling on-the-fly optimization. However, it also notes limitations in targeting and ad formats for mobile programmatic buying. The report also examines new and improved mobile display ad formats like mobile rich media, video ads, and native ads that are gaining traction. It then provides breakdowns of mobile ad spending trends by different industries.
This document provides a user guide for the Mobile Discovery Connected Media Platform. It begins with background on the platform, which allows advertisers to create integrated print, mobile, and web marketing campaigns using Intelligent Media Tags (IMTs). It then covers the basics of setting up a campaign, including creating content, campaigns, media tags, and reviewing analytics. Additional sections provide details on content types, campaign dashboards, defining tag actions and locations, and administrative functions. The guide aims to explain the platform's key capabilities and walk users through the process of launching an interactive, cross-channel campaign.
This business plan is for Mobicue.com, a mobile multimedia micro-blogging platform. In its first year, Mobicue achieved 300,000 registered users from 170 countries and has accomplished growth in key areas. It is now seeking $1,160,000 in funding over the next two years to further expand its user base to 1.8 million users and develop new revenue-generating services like premium accounts and partnerships with mobile carriers. The document provides details on Mobicue's market opportunity in the growing mobile social networking space, product offerings, financial projections, and management team.
This document is a business plan for MoMedia, a startup mobile virtual network operator (MVNO) that provides free mobile services funded by advertising. It aims to challenge market leaders by undercutting prices, rapidly expanding distribution, and forceful marketing. The plan outlines MoMedia's objectives, mission, products, competition, infrastructure, finances, management, and growth strategy over multiple phases. All information shared in the business plan is confidential and for the express written permission of MoMedia.
This document from the IAB discusses the use of mobile location data in advertising campaigns. It provides an overview of different location targeting techniques and their varying levels of accuracy and scale. The document also outlines common use cases for incorporating location data into branding campaigns, like promoting local events, and direct response campaigns, like driving store visits. Several case studies are presented to illustrate real-world examples of campaigns that effectively used mobile location targeting to achieve business objectives.
Xploree is a mobile marketing platform that uses intent-based targeting to connect brands with consumers. It analyzes user interactions across apps to understand consumer needs and deliver relevant brand messages. This provides a more effective approach than traditional mobile marketing which relies on push notifications and demographic data to predict user interests. Xploree's platform allows marketers to manage campaigns, reach users within different mobile environments, and receive performance reports, addressing key challenges with existing mobile marketing solutions.
Existing mobile marketing faces several challenges, including difficulty capturing user intent, lack of differentiated search and discovery experiences, and fragmented user experiences across mobile apps. Next-generation mobile marketing solutions are needed to more effectively connect brands with consumers by leveraging predictive targeting based on user intent. Xploree is an innovative search and discovery platform that aims to address these challenges through its unique capabilities like intent-driven in-app marketing to drive app discovery and re-engagement.
This document outlines best practices for SMS, MMS, and free-to-end-user short code programs to provide the best customer experience. It lays out universal compliance principles around choice and consent, customer care, program content, privacy, and record keeping. It also describes compliance standards and audit procedures for different types of short code programs including single-message, recurring-message, machine-to-machine, donation, and multimedia programs. Carriers have reviewed and accepted these guidelines but reserve the right to implement additional requirements.
This document is the Mobile Web Developer's Guide published by mobile Top Level Domain (mTLD), Ltd. It provides an introduction to creating simple mobile sites for common handsets. The guide covers mobile web strategy, information architecture, design, standards, best practices and techniques for getting started with XHTML mobile content. It aims to give developers and site owners enough knowledge to start creating web content for mobile users.
This document provides an overview of mobile banking opportunities and attributes. It discusses the market size of mobile banking compared to online banking, growing from 10 million US households in 2007 to over 60 million by 2016. It also outlines the main mobile banking services and platforms including SMS, mobile web, applications, and secure SMS. Finally, it covers security measures, potential threats, regulations, and customer service considerations for mobile banking communications and campaigns.
This document provides an overview and table of contents for a book about mobile app development using SAP platforms. It discusses getting started with mobile development, building hybrid apps, and customizing hybrid app user interfaces and functionality. The book is divided into multiple parts covering topics such as the Sybase Unwired Platform, developing mobile business objects, designing screen flow and screens for hybrid apps, and several examples of hybrid app development.
Aurora Dental Group Integrated Marketing CampaignMaureen Lepke
This document presents an integrated marketing communications plan for Aurora Dental Group to increase brand awareness and revenue in Aurora, Illinois. It analyzes the target market and competition. Key recommendations include increasing sponsorship of local high school and park district teams to promote the brand through uniforms and equipment. The plan outlines objectives, budgets, and strategies for advertising, promotions, and branding including developing a new tagline and logo. It aims to establish Aurora Dental Group as the top choice for dental care in the Aurora community.
This document provides an overview of key topics in mobile marketing across Asia-Pacific in 3 parts and 6 sections. It covers the transformational impact of mobile on consumers and brands, trends and opportunities across the region, and highlights award-winning mobile marketing campaigns. Experts discuss mobile as a strategic imperative, the importance of location data and measurement, and how mobile is changing advertising, content consumption and the customer experience. The document is a valuable resource for understanding developments and best practices in mobile marketing across Asia-Pacific.
Sample SEMPO State of Search Marketing Report 2012João Caetano
The State of Search Marketing Report 2012, produced by Econsultancy in association with SEMPO, looks in-depth at how companies are using paid search, search engine optimization (natural search) and social media marketing.
The findings cover spending, current challenges, use of specific search engines and emerging trends across paid search, SEO and social media.
This document provides guidelines for US consumer best practices regarding standard rate, premium rate, and free-to-end-user mobile marketing. It covers general guidelines, opt-in/opt-out, messaging frequency, advertising to children, terms and conditions, sweepstakes/contests, and more. The guidelines are intended to standardize and simplify mobile messaging practices across carriers. The document takes effect on April 1, 2011 for digital advertising and June 1 for other media. It contains examples of opt-in, stop, help, and other common message types.
Extending your business to mobile devices with ibm worklightbupbechanhgmail
This document provides an overview and technical details about extending a business to mobile devices using IBM Worklight. It discusses the mobile industry trends and challenges, defines a successful mobile strategy, and explores the IBM MobileFirst solution architecture. It then uses a case study of an airline company to illustrate how the company developed a mobile roadmap and strategy using Worklight to create mobile applications for employees and customers. The document provides guidance on building, deploying, and managing a mobile solution using Worklight and related IBM products.
The document provides guidance on supplier development programs that can be implemented through industrial subcontracting and partnership exchanges (SPXs). It outlines the roles of the key parties involved - SPXs, main contracting enterprises, subcontractors, and external experts. SPXs are well-positioned to facilitate supplier development programs by identifying sectors for improvement, formulating work plans, selecting participants, investigating needs, and encouraging cooperation among members. The document then describes a 10-stage process for implementing such programs and the objectives they aim to achieve, such as cost control, quality management, and environmental standards.
This document provides an overview and analysis of the global consumer telematics market from 2020-2027. It discusses key segments of the market such as type, services, applications, and regions. The market is segmented by type into embedded solutions and portable solutions. It is segmented by services into OEM and aftermarket services. Applications discussed include fleet/asset management, navigation, insurance telematics, and more. The market outlook predicts continued revenue growth over the forecast period, especially in emerging markets like Asia Pacific. Revenue forecasts are provided for each segment and region through 2027.
The document presents a business plan for Motorola to research the professional radio and mobile communications market in Saudi Arabia. The plan involves collecting data on companies, products, sectors and services in the eastern region to help Motorola develop products for the oil and gas sector. DELTA consultants will organize the data and help analyze competitors and pricing to improve Motorola's sales. The ultimate goal is to provide Motorola with useful market data and connections to facilitate their business in Saudi Arabia.
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Satta Matka Kalyan Main Mumbai Fastest Results
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Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
Starting a business is like embarking on an unpredictable adventure. It’s a journey filled with highs and lows, victories and defeats. But what if I told you that those setbacks and failures could be the very stepping stones that lead you to fortune? Let’s explore how resilience, adaptability, and strategic thinking can transform adversity into opportunity.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
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