Many may consider minimalist fashion as ‘dull’ or ‘boring’, but these luxury-driven fashion brands are showing neutrals and simplicity can be just as fun, by innovating in construction. A minimalist approach to fashion is transcending generations and cultures, and these brands are leading the pack.

1. Minimalist
By:- Zeba Yasmin

2. In the fashion industry, brands like Gucci and Louis Vuitton pride themselves
on creating designs that are full of bold colors and designs. Although glitz and
glamour is often associated with luxury fashion, there are a few designers
who believe in the saying ‘less is more.’ A minimalist approach to fashion is
one of the most timeless trends in the fashion industry to date.
Minimalism is a timeless trend in the fashion industry. Fashion
brands are showing that less is more

3. This iconic minimalist designer, famously known as the "Queen of Less," originally
designed clothing for the mature career woman, hence the presence of neutral
colors and patterns in her designs. Ms. Sander’s designs are strongly influenced by
Germany, her home country, combining sleek designs with elegance. Most recently,
Ms Sander’s collections have started to broaden their audience to a younger
demographic. The Jil Sander SS 19 collection consisted of streetwear designs that
played with silhouettes and textures, but still staying to the minimalist roots.
JIL SANDER

4. Khaite is a newly established luxury fashion brand, it has been making waves in the
industry. Founded by designer Catherine Holstein in 2015, Khaite’s designs consist
of ready-to-wear pieces that are a play on masculinity and femininity. With an
Instagram account of over 77,000 followers, Khaite is creating a brand that is
unmistakably theirs. Appealing to both an American and European young woman
demographic, Khaite is showing that minimalism fashions transcends through
cultures.
KHAITE

5. JIL SANDER

6. KHAITE

7. There’s the belief that minimalism is synonymous with being boring and unexciting.
Well, not only does Ukrainian-based brand Anna October prove this wrong; it
completely flips this misconception on its head. Cultivated on the hedonistic notions
of freedom, fun, and, most importantly, fabulous clothes, Anna October aims to
dress the adventurer in all of us. But that’s not to say that her collections are full of
hiking boots and camping gear—far from it. Through the medium of silk and
organic cotton (it prides itself on its environmentally-friendly practices) and earthy
pastel hues, the brand has created a wardrobe for the ultimate modernist–for the
type of person who wishes to sport an Ophelia Skirt at beachside bars in Miami but
also needs a Cropped-Knit Cardigan for camp-fire nights spent in the Hamptons.
ANNA OCTOBER

8. 5
ANNA OCTOBER

9. 5
COMME DES GARCONS

10. Created by fashion power couple, Bessie Afnaim and Oliver Corral, Arje is a true
representation of where of the fashion industry is headed. Arje was created
because the couple believed that luxury fashion was no longer seen as practical in
everyday life. Arje’s collections are released as chapters, with each chapter
connected in some way, telling a larger story through each collection. From
Chapter 1’s streetwear inspired looks to Chapter 4’s Spring 2018 collection, Arje
shows that a wardrobe is incomplete without these essentials.
ARJE

11. ARJE

12. In the 1980s, Issey Miyake was known as one of the top minimalist fashion
designers alongside Rei Kawakubo. Mr. Miyake’s designs redefined gender norms
through oversized silhouettes and asymmetrical cuts. Famously known for the
‘pleating’ technique that can be seen in many of his namesake collections, the Issey
Miyake brand is still known for designs that push the luxury fashion industry into
the future.
ISSEY MIYAKE

13. ISSEY MIYAKE

14. Many may consider minimalist fashion as ‘dull’ or ‘boring’, but these luxury-driven
fashion brands are showing neutrals and simplicity can be just as fun, by
innovating in construction. A minimalist approach to fashion is transcending
generations and cultures, and these brands are leading the pack.
CONCLUSION

15. Thank you
for watching