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This document provides an introduction to social media basics. It discusses Annika Lidne, an entrepreneur and consultant who works in business development, the internet, and social media. It also advertises an upcoming conference on December 3, 2008 at Näringslivets Hus about business and communication in new media for communicators and business leaders. The document concludes with a quote about the inevitability of change from General Eric Shinseki.






































































