TV-Anytime and the myTV project aim to allow viewers to access television content flexibly across different sources. The TV-Anytime Forum has over 120 members working on open specifications for content referencing, metadata, and rights management. The myTV project will implement an interoperable TV-Anytime solution for DVB, developing services using a consumer platform with local storage. It will provide true interoperability across service providers and manufacturers.

1. TV-Anytime
(and the myTV project)
Ronald Tol
Philips Research

2. TV-Anytime concept
• TV-Anytime will allow viewers to watch the
programmes they want, in the way they want,
and when they want
• TV-Anytime viewers will be able to explore and
acquire TV content from a variety of sources,
including traditional broadcast and new on-line
interactive services – for presentation at any
time
• TV-Anytime will combine the immediacy of
television with the flexibility of the Internet

3. TV-Anytime Forum
• Formally founded September 1999
• Currently over 120 members from CE industry,
broadcasters, content creators, ...
• Open specifications for
– content referencing & location resolution July 2000
– metadata Sep 2000
– rights management & protection Dec 2000
• ‘Agnostic’ about the means for content delivery

4. TVAF - Working Groups
• Business Models
• System Design
• Content Referencing
• Metadata
• Rights Management & Protection

5. TVAF - Business Models
• Model 1a and 1b - Basic ‘push’ model.
“does not require communication from the end
user to the service provider”
• Model 2 – User Response model
“limited return channel provides the capability to
inform the service provider of user selections,
profiles and other requests”
• Model 3 - Full interactive model
“continuous return channel, integration between
multiple content providers, services providers,
resource locators and the Internet”

6. TVAF - Business Models
1 Instant Record I
2 Record and playback an AV stream I
3 Simultaneous record and playback I
4 Live pause I
5 Content Search and Access II
6 Playback of content in indexed/highlight mode II
7 Book marking (personalisation/agents) III
8 Portability of user profile (personalisation/agents) IV
9 Updating of content III
10 Storage management – basic & advanced (e.g:
quality)
I - III
11 Profile management (personalisation/agents) III
Priority PDR Functionality Scenario Models
1a 1b 2 3

7. TVAF - Business Models
12 Multi-user profile support
(personalisation/agents)
III
13 Multi-modal operation IV
14 Targeted services using local profiles
(personalisation/agents)
III
15 Compliance to all content delivery mechanisms IV
16 Synchronisation of stored & ‘live’ content IV
17 Supports a variety of content types regardless
of source, delivery channel or medium
IV
18 Transferring/archiving content to & from other
local devices
IV
19 Using other devices to control PDR remotely IV
Rights Management & Protection
Return Path*
Priority PDR Functionality Scenario Models
1a 1b 2 3

8. TVAF - Business Models
Priority PDR Functionality Scenario Models
1a 1b 2 3
20 Limited eCommerce VI
21 Ability to pull content II-IV
22 Synchronisation of cross media with pull
elements
IV
23 Usage data can be exploited (e.g: rights) III+VI
24 Consumer profile data can exploited by all III+VI
25 3rd party management of PDR III+VI
26 Updating of content with verification III
27 Content usage verification III-VI
28 Networking using the PDR (e.g: email, remote
control by mobile, etc)
IV-V
29 Full Pay Per Choice eCommerce capable I-VI

9. TVAF - System Design
Define context to tools specified by TV-Anytime
Main criteria:
• Flexible
• Minimum specification for interoperability
• Extendable
• Business model independent
• Static & Dynamic

10. TVAF - System Design
Access
(multiple)
User
Interaction
Location
Resolution
Search and
Navigation
Content Service
Provision
Content
Creation
Content
Presentation
Local Storage
Management
Rights
Management
&
Protection
Metadata
Location resolution
Content

11. TVAF - System Design
CC CSP SN SMLR
Search
CRID
locators
content
metadata
UI
metadata
Publish
Search
& Select
Locate
Acquire
(un)structured metadata & CRIDs
Acquire
location resolution data

12. TVAF - Content referencing
• To disconnect a piece of content from its
location in time and space.
• Specification out for comments in July, now
published at September meeting:
– Content Reference ID (CRID)
CRID://<authority>;<data>
– (transport dependent) Locator
– Location resolution
Resolve CRIDs in Locators or other CRIDS

13. TVAF - Content referencing
CRID “your selection of sports”
CRID
Locator
“Golf match
on broadcaster A”
CRID
“All sport
by broadcaster B”
CRID
Locator
Golf
Locator
CRID
Locator
Soccer
CRID
Cricket
Locator

14. TVAF - Metadata
“Data about data”
• A common framework
• Limited bandwidth
• Exchangeable and interoperable
• Co-operation with SMPTE, EBU, MPEG-7
• Preliminary specification completed at
September meeting

15. TVAF - Rights management
• To rightfully utilize material on a local storage
device from both broadcast and on-line sources
• At least 2 months delay
• Preliminary requirements document completed
at September meeting

16. What is myTV?
• 2-years project funded by the European
Commission under the IST programme
• Started 1 January 2000
• Aims to provide
an interoperable TV-Anytime solution for DVB
• Partners
– CE equipment manufacturers: Philips, Nokia
– broadcasters: BBC, RAI, NOB
– service providers: UoL, NDS

17. Objectives
• Implement a consumer platform with built-in
local storage
• Develop TV-Anytime services exploiting this
platform
• Provide true interoperability, both across
different service providers and across different
box manufacturers

18. Some assumptions
Co-operation with service providers / broadcasters
enables a low-cost implementation of TV-Anytime.
Experimenting with applications utilizing local
storage helps in defining local storage extensions
to MHP.

19. DVB
broadcaster
Architecture
Internet
DVB
myTV
box
Display
Smart
card
Internet TVA
service
provider

20. Characteristics of a myTV box
• Digital Video Broadcast input
• Internet connectivity
• Smart card for rights management & protection
• Storage capacity of 100+ hours
• Simultaneous record/playback
• Downloadable services
• Resident navigator

21. TVA - Full interactive model
Access
User
Interaction
Location
Resolution
Search and
Navigation
Content Service
Provision
Content
Creation
Content
Presentation
Local Storage
Management
Rights
Management &
Protection
Consumer
Metadata
Location resolution
Content

22. Applications (using TV-Anytime)
• Searching & selection of content
– EPG, remote access (WAP, Web)
• Mixing live/recorded content
– commercial insertion
• Latest news service
– itemized, in any order
• Third party services
– EPG enhanced with ratings, reviews, …

23. Expected results
M1 month 04 First system and application concepts defined
Decisions on the overall architecture taken
M2 month 12 New services and business models worked out
and visualised
M3 month 21 myTV box realised
Prototypes completed, incl. resident and
downloadable services
M4 month 24 User trials finished
Project’s results demonstrated publicly, and
tested in user trials

24. Contributions to TVAF
• Input documents
– AN076 myTV proposal on TV Anytime data for
content referencing
– AN098 Addition to myTV proposal AN076 on
Resolving Resolution Authorities
– AN110 Segment Identification
– AN166 Content referencing over IP
– AN169 “Scenario 1 for TVA”
– AN170 “Scenario 2 for TVA”
• Content ref proposal accepted for standard

25. Contributions to TVAF (cnt’d)
• TVA output documents
– TV015 TVA Call for Contributions
– TV036 System Design Requirements
– TV038 Content Referencing Requirements
– TV048 System Design Specification
– TV050 Content Referencing Specification
• Further see myTV deliverable #4, Sept 2000

26. Contact information
Ronald Tol, Philips Research
e-mail: ronald.tol@philips.com
http://www.extra.research.philips.com/euprojects/storit/
http://www.extra.research.philips.com/euprojects/mytv/
TV-Anytime Forum
http://www.tv-anytime.org/

27. Future plans
TVA phase 1
– To search, select, acquire and rightfully utilize
material on a local storage device from both
broadcast and on-line sources
TVA phase 2
– To transfer material between local storage devices
using home networks and exchangeable media and to
micro-navigate around the rich content.