Presentation by Dawid Pacha from MessengerFox.me

1. Business Models
Messenger.Show

2. 2
Messengerfox
Messenger Business Models Business Designer
Dawid Pacha
Messenger.Show
+ =

3. 3
Messengerfox
Verticals
Beauty
Moto
Fashion
Travel
Retail
Insurance
Well-being
Healthcare
Horizontals
Startups
Business Models
Influencers
Recruitment
Loyalty
B2B
Publishers/Native Ads
Messenger.Show

4. 4
Messengerfox
People
install
zero new
apps.

5. 5
Messengerfox

6. 6
Messengerfox
4
Messaging is
one of the
few things
that people
do more than
social
networking
Mark Zuckerberg
Messenger
Platform
Bots
1 on 1
at scale
Messenger.Show

7. 7
Messengerfox
4
Messages reach people.
Facebook Page posts don’t.
Facebook Pages are no longer an effective medium to
reach most dedicated audience. Messenger is becoming a
powerful Customer Relationship and Marketing Platform.
Mark Zuckerberg's vision is that messaging a Business
should be as easy as messaging a friend.
2 billion
messages between
people & businesses
active bots people on
Messenger
100 000 1.3 billion
Messaging is
one of the
few things
that people
do more than
social
networking
Mark Zuckerberg
Messengerfox

8. 8
Messengerfox
Today people use Messenger more
than Facebook.
Now is the time to experiment
to shape the future of communication.
You can be at the forefront of a big change.
53%
of people who message
businesses say they are
more likely to shop with a
business they can
message.
63%
of people are messaging
more than they did two
years ago
95%
of people read your
content if you send it to
them over Messenger
Messengerfox

9. 9
Messengerfox
Chatbots
are taking
over the
world.

10. 10
Messengerfox

11. 11
Messengerfox

12. Messenger.Show
2
We’re not there yet.

13. 13
Messengerfox
AI
Artificial
Intelligence
IA
Intelligent
Automation

14. 14
Messengerfox
Reach
80-90%
Click
30-60%

15. 15
Messengerfox
Brand
Promotion
Model

16. 16
Messengerfox
COTY Inc.
w lutym 2018.
Wirtualny doradca zapachowy, dobieranie
zapachów do cech osobowości.
Messengerfox
Dopasowanie odpowiednich perfum do
użytkowników, jak i na prezent w
zależności od okazji, przesłanie
walentynkowych życzeń.

17. 17
Messengerfox
Panda Handroll
w listopadzie 2017.
Informacje o lokalizacjach restauracji,
newsy o promocjach, zabawa, rozrywka.
Messengerfox
Przedstawiamy pełną ofertę, angażujemy
użytkowników, wprowadzamy
interaktywne zabawy z maskotką.

18. 18
Messengerfox

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Messengerfox
Subscription
Model

20. 20
MessengerfoxMessengerfox

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Messengerfox
Free
A useful diary
for what a
user eats.
Paid
What you
should eat
- a diet.
Information
product.

22. 22
Messengerfox
Meal-delivery
kits business.

23. 23
Messengerfox
Free
What you
should eat
- a diet.
Information
product.
Paid
Opt-in to get a
meal-delivery
kit based on a
diet you follow.

24. 24
Messengerfox
Find one thing you
can build a habit around.

25. 25
Messengerfox

26. 26
Messengerfox
In-bot virtual
goods

27. 27
MessengerfoxMessengerfox

28. 28
Messengerfox
Affiliate
Model

29. 29
MessengerfoxMessengerfox

30. 30
Messengerfox
Selling
Goods
And
Services

31. 31
Messengerfox
Sawa Taxi
w listopadzie 2017.
Zamawianie taxi, zgłaszanie zażaleń i
zgłaszanie rzeczy zagubionych.
Messengerfox
Najważniejszym celem była integracja
nowego rozwiązania z centralą obsługi
klienta.

32. 32
Messengerfox
Marketplace
model

33. 33
Messengerfox

34. 34
Messengerfox
Extending a
paid
product

35. 35
Messengerfox
Grupa Adamed
w listopadzie 2017.
Szybka diagnoza dermatologiczna na
podstawie odpowiedzi na serię pytań.
Dzięki temu zyskujemy czas, gdy w
pobliżu nie mamy dostępu do
odpowiedniego specjalisty.
Messengerfox

36. 36
Messengerfox
VRM
(Brokerage)
Model

37. 37
Messengerfox

38. 38
Messengerfox
Community
Model

39. 39
MessengerfoxMessengerfox

40. 40
Messengerfox

41. 41
Messengerfox
Help your customers
connect with each other

42. 42
Messengerfox
In-content
Ads

43. 43
MessengerfoxMessengerfox

46. 46
Messengerfox
Data-analytics
Market
Research

47. 47
Messengerfox
Swelly
A/B Testing
market
research &
insights

48. 48
Messengerfox
ServiceDock
Silent
Customer
at scale.

49. Messenger.Show
2
m.me/messenger.survey

50. 50
Messengerfox
Rate Me