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VOUJME   EI.EYE/Y   NUMBER   FOUR·   APRIl.   199~




                            EXPORT
                            TODAY
sourH AMERICA
    BUlLDlNG ON
  THE TRADE BLOCS
 CHILE: KING COPPER
BRAZIL AO STRATEGIES
          •
 FINANCE/PAYMENTS
ASSET-BASED LENDlNG
    COLLECTlONS
          •
BEST WAYS INTO AFRICA   .
          •
EUROPEAN MARKETS
    WHICH SEAL DF
     APPROVAL?
          •
     TRANSPORT
ARABIAN CROSSROADS
. THE NEW INTERMODAL
         STEW
          •
        ASIA
INOONESIA INVESTMENT
   OISCOUNT JAPAN
KOREA: 7 BEST SECTORS
          •
      CANADA
   MANUFACTURING



   II
in Argentina, and has purchased one of
 Venezuela's two main breweries.                                             Mercosur ai Work
    • Sancor, Argentina's leading dairy, has
 annonnced plans to invest $200 million over the                                     bji Erica Aoki
 next three years to eÀ-pandcapacity in Brazil.
    • Tintas Reuner, a Braziliall paint company,                   The recent progress made by Mercosm"at a meeting at
 now makes paint in Argentina and UrUcouay.                    Om'o Preto, Brazilmarks a new and important phase for the
    • Unisur, 1068-mile fiber opric cable that con-            nine-year old common market agreement.
 nects Brazil, Argentina, and Uruguay, can handle                  The Ouro Preto Protocot wlúch was signed by the presi-
 25,000 simultaneous conversarions and data                    dents of Argentina, Brazil, Paraguay and Uruguay, empow-
 transmissions.                                                ered the organizarion to act on behalf of members in u"ade
     • General Motors Ís building a $100 million               negotiations with other countries or groups of conntJ;es.
 plant to make 25,000 pick-up trucks per year for                  The protocol, which must still be approved by the congress
 the Mercosur region.                                          of each counu:y, also made it easier for the plivate sectors of
     Man)' companies are even beginning to make                the four countries to take part in discussions, ",ith the cre-
 acquisirions across trade bloc bOTders.                       ation of the Social Economic Advisorv Forum.
     Chilean businesses have been particularly                     Mercosur has already had a huge effect ou trade in the
 active, especially in Argentina. For example, last            region. lu the past three years, trade among the cormnon
 year, Banco O'Higgins, a major Chilean bank,                  market's members grew by 150%. Brazil's Mercosur trade
 bought 50% of Banco Popular AJ:gentino, and                   figures, for instance, l"Osefrom $4 billion in 1990 to $10 bil-
 Embotelladora Andina, Chile's Coca-Cola bottler,              lion Ín 1994. Going back to 1986, when the first steps were
 paid $120 million for Brazil's second largest bot-            taken towards the common market, trade among the four
 tler. This activity should accelerate once Chile              countIies has grown at an annual rate of 22%.
 reaches a formal agreement 'with Mercosur.                        Stilt much needs to be completed if Mercosur is to meet its
     For U.S. companies, Latin American integra-               1999 goal of fully free u'ade" E ven though some 7,500 prod-
 tion offers good opportnnities, particularly for              ucts are u'aded free of tariffs among the four members, intel-
 firms planning to mak.e direct investments. The               lectual property codes need to be unified, free competition
 new trading blocs allow foreign firms to more eas-            protected, consumer protection enacted, taxes and monetary
 ily plan on a regional basis.                                 policies harmonized, legislation for foreign investments
    Also, should Mexico resume its grmvth, U.S.                (h'awn up and export incentives prepared.
 politicians may once again consider the expansion
 of NAFTA, which would lock in these advantages                   l.'·ica Aoki ll/orks at the Washington offiees   0/ the
 for the future. ET                                            Mill/zeapolis laU)jirm Dorsey & Whitney.


                  $154.36 .S. Pop. Major Latin American Trade Agreements
                    FromU.S.
                        FromU.S. 141
                         toImports 97
                     to%ImpoTts 395Trade
                        41%
                        36%
                       17%
                        67%
                        62%
                        43%
                        45%
                    $52.72
                        23%
                      GNP
                    $14.54 .S.
                          80%
                          67%
                       $$65.04 372
                       8676
                        $141.81 198
                       $10.21
                     $22.72
                     $2.37
                       $49.46
                       $406
                    $66.63
                     $2.94
                      $142
                      $1162
                     $296.57
                     $6,960
                     $9.65
                     $9.35
                       $10.59
                   Intragroup
                       $ Eúorts
                     % ExJ0rts




     Notes:Population is in millions;G)'Ij-P,
                                           intragroup trade, imports and exports are in $hillions;Import and export data for NAFTA
     are for both Canada and Mexico.

        Sources: World Bank, IMF, Technology Marketing Analysís


22     EXPORT     TOOAY                                                                                                APRIL   1995

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Mercosuratwork

  • 1. VOUJME EI.EYE/Y NUMBER FOUR· APRIl. 199~ EXPORT TODAY sourH AMERICA BUlLDlNG ON THE TRADE BLOCS CHILE: KING COPPER BRAZIL AO STRATEGIES • FINANCE/PAYMENTS ASSET-BASED LENDlNG COLLECTlONS • BEST WAYS INTO AFRICA . • EUROPEAN MARKETS WHICH SEAL DF APPROVAL? • TRANSPORT ARABIAN CROSSROADS . THE NEW INTERMODAL STEW • ASIA INOONESIA INVESTMENT OISCOUNT JAPAN KOREA: 7 BEST SECTORS • CANADA MANUFACTURING II
  • 2. in Argentina, and has purchased one of Venezuela's two main breweries. Mercosur ai Work • Sancor, Argentina's leading dairy, has annonnced plans to invest $200 million over the bji Erica Aoki next three years to eÀ-pandcapacity in Brazil. • Tintas Reuner, a Braziliall paint company, The recent progress made by Mercosm"at a meeting at now makes paint in Argentina and UrUcouay. Om'o Preto, Brazilmarks a new and important phase for the • Unisur, 1068-mile fiber opric cable that con- nine-year old common market agreement. nects Brazil, Argentina, and Uruguay, can handle The Ouro Preto Protocot wlúch was signed by the presi- 25,000 simultaneous conversarions and data dents of Argentina, Brazil, Paraguay and Uruguay, empow- transmissions. ered the organizarion to act on behalf of members in u"ade • General Motors Ís building a $100 million negotiations with other countries or groups of conntJ;es. plant to make 25,000 pick-up trucks per year for The protocol, which must still be approved by the congress the Mercosur region. of each counu:y, also made it easier for the plivate sectors of Man)' companies are even beginning to make the four countries to take part in discussions, ",ith the cre- acquisirions across trade bloc bOTders. ation of the Social Economic Advisorv Forum. Chilean businesses have been particularly Mercosur has already had a huge effect ou trade in the active, especially in Argentina. For example, last region. lu the past three years, trade among the cormnon year, Banco O'Higgins, a major Chilean bank, market's members grew by 150%. Brazil's Mercosur trade bought 50% of Banco Popular AJ:gentino, and figures, for instance, l"Osefrom $4 billion in 1990 to $10 bil- Embotelladora Andina, Chile's Coca-Cola bottler, lion Ín 1994. Going back to 1986, when the first steps were paid $120 million for Brazil's second largest bot- taken towards the common market, trade among the four tler. This activity should accelerate once Chile countIies has grown at an annual rate of 22%. reaches a formal agreement 'with Mercosur. Stilt much needs to be completed if Mercosur is to meet its For U.S. companies, Latin American integra- 1999 goal of fully free u'ade" E ven though some 7,500 prod- tion offers good opportnnities, particularly for ucts are u'aded free of tariffs among the four members, intel- firms planning to mak.e direct investments. The lectual property codes need to be unified, free competition new trading blocs allow foreign firms to more eas- protected, consumer protection enacted, taxes and monetary ily plan on a regional basis. policies harmonized, legislation for foreign investments Also, should Mexico resume its grmvth, U.S. (h'awn up and export incentives prepared. politicians may once again consider the expansion of NAFTA, which would lock in these advantages l.'·ica Aoki ll/orks at the Washington offiees 0/ the for the future. ET Mill/zeapolis laU)jirm Dorsey & Whitney. $154.36 .S. Pop. Major Latin American Trade Agreements FromU.S. FromU.S. 141 toImports 97 to%ImpoTts 395Trade 41% 36% 17% 67% 62% 43% 45% $52.72 23% GNP $14.54 .S. 80% 67% $$65.04 372 8676 $141.81 198 $10.21 $22.72 $2.37 $49.46 $406 $66.63 $2.94 $142 $1162 $296.57 $6,960 $9.65 $9.35 $10.59 Intragroup $ Eúorts % ExJ0rts Notes:Population is in millions;G)'Ij-P, intragroup trade, imports and exports are in $hillions;Import and export data for NAFTA are for both Canada and Mexico. Sources: World Bank, IMF, Technology Marketing Analysís 22 EXPORT TOOAY APRIL 1995