137 Secondary School "Angel Kunchev" is a secondary school in Sofia, Bulgaria founded in 1957. It merged with an elementary school in 1958 and took the name "Angel Kunchev." The school has a monument of Angel Kunchev in its yard and is led by Headmaster Mariana Zakova. It has facilities like a computer lab and supports student activities such as basketball, karate, and daily recess in the yard.
The document summarizes a study that demonstrated the ability to restore movement in a paralyzed human through intracortically recorded signals from the motor cortex linked to muscle activation. Specifically:
1) Researchers implanted an electrode array in the motor cortex of a participant with quadriplegia to record brain signals. Machine learning algorithms decoded the signals to control electrical stimulation of forearm muscles, allowing the participant to perform isolated finger movements and continuous control of six wrist/hand motions.
2) The participant achieved 70.4% accuracy on average in performing the trained motions. Accuracy for individual motions ranged from 93.1% to 97.3%. The system also allowed the participant to complete functional tasks.
3) Clinical
This document provides information about the 10th Team Software Process Symposium taking place in Mexico City on February 23-24, 2016. The symposium, organized by Carnegie Mellon University's Software Engineering Institute, will bring together 350-400 executives and professionals to discuss software development techniques. It will feature keynote speakers, workshops, and panels on topics like the Team Software Process, CMMI, Agile methodologies, and new technologies. The goal is to promote best practices in software, services, and business.
This document contains records and schedules related to a teacher's professional activities, including notes from meetings and observations, records of accomplishments, basic information, timetables, plans for daily lessons, and allocation of time. It seems to be documentation from a school providing information about a teacher's responsibilities and performance.
The document discusses developing and producing social games for web portals and social networks. The main objective is to have 50 million registered users. It discusses requirements for casual game portals and social networks. User motivations for community-based casual games with microtransactions are discussed. The development strategy is to launch games on portals like Pogo and social networks like Facebook. Forecasts predict large numbers of active users and revenue from these games and networks. Innovation involves distributing games through these casual and social gaming channels.
Galileo Galilei believed that teaching is not about imparting knowledge but helping others discover what they already know within themselves. A teacher can only provide guidance to help students find their own understanding and insights, not directly transfer knowledge into their minds. In just 3 sentences, this quote from Galileo Galilei emphasizes the student-centered nature of learning and the role of teachers to facilitate self-discovery.
137 Secondary School "Angel Kunchev" is a secondary school in Sofia, Bulgaria founded in 1957. It merged with an elementary school in 1958 and took the name "Angel Kunchev." The school has a monument of Angel Kunchev in its yard and is led by Headmaster Mariana Zakova. It has facilities like a computer lab and supports student activities such as basketball, karate, and daily recess in the yard.
The document summarizes a study that demonstrated the ability to restore movement in a paralyzed human through intracortically recorded signals from the motor cortex linked to muscle activation. Specifically:
1) Researchers implanted an electrode array in the motor cortex of a participant with quadriplegia to record brain signals. Machine learning algorithms decoded the signals to control electrical stimulation of forearm muscles, allowing the participant to perform isolated finger movements and continuous control of six wrist/hand motions.
2) The participant achieved 70.4% accuracy on average in performing the trained motions. Accuracy for individual motions ranged from 93.1% to 97.3%. The system also allowed the participant to complete functional tasks.
3) Clinical
This document provides information about the 10th Team Software Process Symposium taking place in Mexico City on February 23-24, 2016. The symposium, organized by Carnegie Mellon University's Software Engineering Institute, will bring together 350-400 executives and professionals to discuss software development techniques. It will feature keynote speakers, workshops, and panels on topics like the Team Software Process, CMMI, Agile methodologies, and new technologies. The goal is to promote best practices in software, services, and business.
This document contains records and schedules related to a teacher's professional activities, including notes from meetings and observations, records of accomplishments, basic information, timetables, plans for daily lessons, and allocation of time. It seems to be documentation from a school providing information about a teacher's responsibilities and performance.
The document discusses developing and producing social games for web portals and social networks. The main objective is to have 50 million registered users. It discusses requirements for casual game portals and social networks. User motivations for community-based casual games with microtransactions are discussed. The development strategy is to launch games on portals like Pogo and social networks like Facebook. Forecasts predict large numbers of active users and revenue from these games and networks. Innovation involves distributing games through these casual and social gaming channels.
Galileo Galilei believed that teaching is not about imparting knowledge but helping others discover what they already know within themselves. A teacher can only provide guidance to help students find their own understanding and insights, not directly transfer knowledge into their minds. In just 3 sentences, this quote from Galileo Galilei emphasizes the student-centered nature of learning and the role of teachers to facilitate self-discovery.
SharePoint 2010 - The Business Collaboration PlatformMarwan Tarek
This document outlines an organization's network architecture including external connections to customers, employees, and partners via the internet, intranet, and extranet. It also lists various software applications and services the organization uses like ERP, CRM, SharePoint, cloud services and Office as well as connections to external databases. Visualizations of data are provided through deep refinement, sorting, thumbnails, similar results and previews.
The document describes several famous natural landmarks and geological formations located in Bulgaria, including:
1) The Belogradchik Rocks, a strip of bizarre sandstone and limestone rock formations up to 200 meters high near the town of Belogradchik.
2) The God's Bridge, a natural stone arch situated in the Chiren-Lilyache Karst region north of Vratza.
3) The Stone Mushrooms, pink stone formations up to 2.5 meters in diameter located in the southern Rhodope Mountains.
4) Ledenika Cave, located 16 km from Vratsa and home to 53 species, including a light-sensitive insect that dies in
The document describes the Connect Nebraska project, which aimed to connect 4th grade students from different regions of Nebraska as "experts" via video chat and discussion forums. Teachers participated in training on Skype and wanted to use the technology to let students discuss various topics. The goal was for more classrooms to participate in future years and improve use of the accompanying website to better facilitate discussions between multiple classrooms.
The document provides information about mammals and dolphins in particular. It discusses how mammals share common characteristics like mammary glands to feed young. Dolphins are classified as mammals that live entirely in water and have modified appendages for swimming. The document also discusses hippopotamuses, describing their aquatic lifestyle while also grazing on land at night.
How to Build a Successful API Certification Program - Integrate 2015Loke Tan
Most successful technology companies today have a vibrant partner ecosystem. These companies realize that you can never match growth with the given amount of resources. The only way to scale to meet the customer's needs is to establish a partnership with other organizations to handle the load.
This also introduces a different challenge which is to figure out a way to maintain a consistent level of quality produced by these partners. That’s where a Partner or Product level certification program comes in. It introduces a base line set of features, establish quality metrics and consistent experience to the products that are built by partners.
Planning for and developing a Certification program is a monumental and ever changing task. In this talk we discuss the approach and pitfalls to planning, designing and developing a dynamic API Certification program.
The document discusses trends in the imaging industry, noting that key markets like digital still cameras, notebooks, and mobile phones are flattening, making growth difficult. However, new opportunities exist in niche emerging markets like automotive, medical, and industrial applications. These applications require image processing capabilities closer to the camera, rather than just capturing images. The document outlines some processor solutions from Toshiba that can perform functions like image processing and video analysis directly on the camera module.
Activity streams lightning talk, DjangoCon 2011 Day 3Steve Ivy
This document discusses activity streams and the django-activity-stream library. It introduces activity streams as a way to track actions and events. The django-activity-stream library allows integrating activity streams into Django projects with a single API call to log actions and a URL pattern to include the activity feed. It supports feeds in Atom format and provides links to the GitHub repositories for the original and a forked version of the library.
Filosofia da educação uma abordagem sobre fundamentos da educação no brasilsammyfreitas
Este documento discute os fundamentos da Educação Progressista no Brasil. Apresenta brevemente a Filosofia da Educação e sua ligação com a educação. Explora os conceitos da Educação Progressista, incluindo a Pedagogia Libertadora de Paulo Freire e a Pedagogia Libertária. O objetivo é transformar a educação para promover a mudança social.
02 - La Stratégie de Spécialisation Intelligente : Vecteur de Croissance des ...Mohamed Larbi BEN YOUNES
This document summarizes a presentation on strategies for smart specialization as a driver of regional growth. It discusses key global trends like the rise of global value chains and increasing innovation-related collaboration. It also covers regional considerations, noting productivity differences across regions and the importance of tradable sectors for growth. The presentation outlines two stylized models of regional economies and emphasizes that smart specialization strategies should facilitate entrepreneurial self-discovery in regions through strategic diversification and knowledge investments in activities rather than sectors.
The document discusses the transition of TYPO3, an open source content management system, to more agile development practices. It describes adopting scrum roles and ceremonies such as sprints, daily standups, sprint planning and reviews. It also covers implementing agile practices like continuous integration, unit testing, code reviews to improve quality assurance. The goal is to make the development of TYPO3 more efficient, transparent and collaborative.
The document discusses how reinvention and adapting to changes in technology is necessary for survival, as the speaker's own career path shifting from poetry to various roles in journalism and technology companies demonstrates. It emphasizes getting involved in the social media ecosystem through platforms like blogs, Twitter, Facebook and Flickr in order to stay relevant and connected to potential opportunities. The key is to embrace new skills, lower expenses, find personal passion, and build communities both online and offline through networking and events.
This webinar discusses best practices for bringing an idea to implementation, including defining project cycles and audience, assembling a team, setting goals and metrics, developing product requirements, establishing milestones and schedules, engaging communities, and planning for sustainability and revenue generation. Key recommendations include persona building for audiences, using project management tools, conducting user testing, regularly reviewing metrics, and developing multiple revenue strategies. Resources like circuit riders and publications are also suggested for additional guidance.
The document summarizes Hotels.com's Twitter strategy in EMEA. Key points include:
- The objectives were to engage customers/media, drive traffic/bookings, and boost awareness. Goals included promoting deals, improving the brand, and engaging in conversations.
- Results showed the most successful tweets promoted special offers, destinations like Europe, and top 10 lists. PR tweets on quirky stories and videos performed well.
- Marketing tweets on last-minute deals and sales in Europe and domestic destinations worked best. Special offers giving a choice of hotels also engaged people more than specific hotel deals.
- Testing in September focused on offers, events, and top destinations on each country site
The Wacky World of Sales Tax - FinDEVr 2015Loke Tan
The Weird and Wacky World of Sales Tax.
Did you know that sales-tax in the US is handled unlike any other place on the planet? There are over 12,000 taxing jurisdictions covering millions of taxability rule combinations. This makes it very hard for businesses to ensure they're compliant to avoid the wrath of the law.
This presentation will highlight the complexity, showcase some of the bizarre taxing cases and demonstrate how this difficult problem can be solved through a robust technology stack. Developers will learn how they can resolve their customers pain-points with a simple to use REST API.
Inergy Automotive Systems provides breakthrough solutions for the automotive world, including a plastic fuel system to meet California's stringent emissions reduction requirements for Partial Zero Emission Vehicles, as well as a particulate filter that uses Selective Catalytic Reduction technology for reliable and efficient NOx reduction.
RP Interactive is a full-service digital marketing agency founded in 1999 and headquartered in Orlando, Florida. They have a team of 17 professionals with expertise in travel and hospitality marketing. Their strategic approach focuses on unique, buzz-worthy content to boost clients' online presence, sell services, and promote their brand identity. They provide customized marketing plans and strategies tailored to each client's goals and work as if the client's business was their own.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptxelizabethella096
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
SharePoint 2010 - The Business Collaboration PlatformMarwan Tarek
This document outlines an organization's network architecture including external connections to customers, employees, and partners via the internet, intranet, and extranet. It also lists various software applications and services the organization uses like ERP, CRM, SharePoint, cloud services and Office as well as connections to external databases. Visualizations of data are provided through deep refinement, sorting, thumbnails, similar results and previews.
The document describes several famous natural landmarks and geological formations located in Bulgaria, including:
1) The Belogradchik Rocks, a strip of bizarre sandstone and limestone rock formations up to 200 meters high near the town of Belogradchik.
2) The God's Bridge, a natural stone arch situated in the Chiren-Lilyache Karst region north of Vratza.
3) The Stone Mushrooms, pink stone formations up to 2.5 meters in diameter located in the southern Rhodope Mountains.
4) Ledenika Cave, located 16 km from Vratsa and home to 53 species, including a light-sensitive insect that dies in
The document describes the Connect Nebraska project, which aimed to connect 4th grade students from different regions of Nebraska as "experts" via video chat and discussion forums. Teachers participated in training on Skype and wanted to use the technology to let students discuss various topics. The goal was for more classrooms to participate in future years and improve use of the accompanying website to better facilitate discussions between multiple classrooms.
The document provides information about mammals and dolphins in particular. It discusses how mammals share common characteristics like mammary glands to feed young. Dolphins are classified as mammals that live entirely in water and have modified appendages for swimming. The document also discusses hippopotamuses, describing their aquatic lifestyle while also grazing on land at night.
How to Build a Successful API Certification Program - Integrate 2015Loke Tan
Most successful technology companies today have a vibrant partner ecosystem. These companies realize that you can never match growth with the given amount of resources. The only way to scale to meet the customer's needs is to establish a partnership with other organizations to handle the load.
This also introduces a different challenge which is to figure out a way to maintain a consistent level of quality produced by these partners. That’s where a Partner or Product level certification program comes in. It introduces a base line set of features, establish quality metrics and consistent experience to the products that are built by partners.
Planning for and developing a Certification program is a monumental and ever changing task. In this talk we discuss the approach and pitfalls to planning, designing and developing a dynamic API Certification program.
The document discusses trends in the imaging industry, noting that key markets like digital still cameras, notebooks, and mobile phones are flattening, making growth difficult. However, new opportunities exist in niche emerging markets like automotive, medical, and industrial applications. These applications require image processing capabilities closer to the camera, rather than just capturing images. The document outlines some processor solutions from Toshiba that can perform functions like image processing and video analysis directly on the camera module.
Activity streams lightning talk, DjangoCon 2011 Day 3Steve Ivy
This document discusses activity streams and the django-activity-stream library. It introduces activity streams as a way to track actions and events. The django-activity-stream library allows integrating activity streams into Django projects with a single API call to log actions and a URL pattern to include the activity feed. It supports feeds in Atom format and provides links to the GitHub repositories for the original and a forked version of the library.
Filosofia da educação uma abordagem sobre fundamentos da educação no brasilsammyfreitas
Este documento discute os fundamentos da Educação Progressista no Brasil. Apresenta brevemente a Filosofia da Educação e sua ligação com a educação. Explora os conceitos da Educação Progressista, incluindo a Pedagogia Libertadora de Paulo Freire e a Pedagogia Libertária. O objetivo é transformar a educação para promover a mudança social.
02 - La Stratégie de Spécialisation Intelligente : Vecteur de Croissance des ...Mohamed Larbi BEN YOUNES
This document summarizes a presentation on strategies for smart specialization as a driver of regional growth. It discusses key global trends like the rise of global value chains and increasing innovation-related collaboration. It also covers regional considerations, noting productivity differences across regions and the importance of tradable sectors for growth. The presentation outlines two stylized models of regional economies and emphasizes that smart specialization strategies should facilitate entrepreneurial self-discovery in regions through strategic diversification and knowledge investments in activities rather than sectors.
The document discusses the transition of TYPO3, an open source content management system, to more agile development practices. It describes adopting scrum roles and ceremonies such as sprints, daily standups, sprint planning and reviews. It also covers implementing agile practices like continuous integration, unit testing, code reviews to improve quality assurance. The goal is to make the development of TYPO3 more efficient, transparent and collaborative.
The document discusses how reinvention and adapting to changes in technology is necessary for survival, as the speaker's own career path shifting from poetry to various roles in journalism and technology companies demonstrates. It emphasizes getting involved in the social media ecosystem through platforms like blogs, Twitter, Facebook and Flickr in order to stay relevant and connected to potential opportunities. The key is to embrace new skills, lower expenses, find personal passion, and build communities both online and offline through networking and events.
This webinar discusses best practices for bringing an idea to implementation, including defining project cycles and audience, assembling a team, setting goals and metrics, developing product requirements, establishing milestones and schedules, engaging communities, and planning for sustainability and revenue generation. Key recommendations include persona building for audiences, using project management tools, conducting user testing, regularly reviewing metrics, and developing multiple revenue strategies. Resources like circuit riders and publications are also suggested for additional guidance.
The document summarizes Hotels.com's Twitter strategy in EMEA. Key points include:
- The objectives were to engage customers/media, drive traffic/bookings, and boost awareness. Goals included promoting deals, improving the brand, and engaging in conversations.
- Results showed the most successful tweets promoted special offers, destinations like Europe, and top 10 lists. PR tweets on quirky stories and videos performed well.
- Marketing tweets on last-minute deals and sales in Europe and domestic destinations worked best. Special offers giving a choice of hotels also engaged people more than specific hotel deals.
- Testing in September focused on offers, events, and top destinations on each country site
The Wacky World of Sales Tax - FinDEVr 2015Loke Tan
The Weird and Wacky World of Sales Tax.
Did you know that sales-tax in the US is handled unlike any other place on the planet? There are over 12,000 taxing jurisdictions covering millions of taxability rule combinations. This makes it very hard for businesses to ensure they're compliant to avoid the wrath of the law.
This presentation will highlight the complexity, showcase some of the bizarre taxing cases and demonstrate how this difficult problem can be solved through a robust technology stack. Developers will learn how they can resolve their customers pain-points with a simple to use REST API.
Inergy Automotive Systems provides breakthrough solutions for the automotive world, including a plastic fuel system to meet California's stringent emissions reduction requirements for Partial Zero Emission Vehicles, as well as a particulate filter that uses Selective Catalytic Reduction technology for reliable and efficient NOx reduction.
RP Interactive is a full-service digital marketing agency founded in 1999 and headquartered in Orlando, Florida. They have a team of 17 professionals with expertise in travel and hospitality marketing. Their strategic approach focuses on unique, buzz-worthy content to boost clients' online presence, sell services, and promote their brand identity. They provide customized marketing plans and strategies tailored to each client's goals and work as if the client's business was their own.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptxelizabethella096
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
The Strategic Impact of Storytelling in the Age of AI
In the grand tapestry of marketing, where algorithms analyze data and artificial intelligence predicts trends, one essential thread remains constant — the timeless art of storytelling. As we stand on the precipice of a new era driven by AI, join me in unraveling the narrative alchemy that transforms brands from mere entities into captivating tales that resonate across the digital landscape. In this exploration, we will discover how, in the face of advancing technology, the human touch of a well-crafted story becomes not just a marketing tool but the very essence that breathes life into brands and forges lasting connections with our audience.
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
Customer Experience is not only for B2C and big box brands. Embark on a transformative journey into the realm of B2B customer experience with our masterclass. In this dynamic session, we'll delve into the intricacies of designing and implementing seamless customer journeys that leave a lasting impression. Explore proven strategies and best practices tailored specifically for the B2B landscape, learning how to navigate complex decision-making processes and cultivate meaningful relationships with clients. From initial engagement to post-sale support, discover how to optimize every touchpoint to deliver exceptional experiences that drive loyalty and revenue growth. Join us and unlock the keys to unparalleled success in the B2B arena.
Key Takeaways:
1. Identify your customer journey and growth areas
2. Build a three-step customer experience strategy
3. Put your CX data to use and drive action in your organization
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your business
What Software is Used in Marketing in 2024.Ishaaq6
This paper explores the diverse landscape of marketing software, examining its pivotal role in modern marketing strategies. It provides a comprehensive overview of various types of marketing software tools and platforms essential for enhancing efficiency, optimizing campaigns, and achieving business objectives. Key categories discussed include email marketing software, social media management tools, content management systems (CMS), customer relationship management (CRM) software, search engine optimization (SEO) tools, and marketing automation platforms.
The paper delves into the functionalities, benefits, and examples of each type of software, highlighting their unique contributions to effective marketing practices. It explores the importance of integration and automation in maximizing the impact of these tools, addressing challenges and strategies for seamless implementation across different marketing channels.
Furthermore, the paper examines emerging trends in marketing software, such as AI and machine learning applications, personalization strategies, predictive analytics, and the ethical considerations surrounding data privacy and consumer rights. Case studies illustrate real-world applications and success stories of businesses leveraging marketing software to achieve significant outcomes in their marketing campaigns.
In conclusion, this paper provides valuable insights into the evolving landscape of marketing technology, emphasizing the transformative potential of software solutions in driving innovation, efficiency, and competitive advantage in today's dynamic marketplace.
This description outlines the scope, structure, and focus of the paper, giving readers a clear understanding of what to expect and why the topic of marketing software is important and relevant in contemporary marketing practices.
Breaking Silos To Break Bank: Shattering The Divide Between Search And SocialNavah Hopkins
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
From Subreddits To Search: Maximizing Your Brand's Impact On RedditSearch Engine Journal
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptxGiorgio Chiesa
This presentation is recommended for those who want to know more about SEO. It explains the main theoretical and practical aspects that influence the positioning of websites in search engines.
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game