Presentation given by Jani Nayer, Executive Coordinator of SATH at the February 23rd Medical Tourism conference in Washington, DC. Topic: Medical Tourism & Accessibility in Travel and Hospitality.

1. Society For Accessible Travel & Hospitality at 2011 Medical Tourism Research Conference Medical Tourism & Accessibility in Travel and Hospitality Presented by Jani Nayar Executive Coordinator

2. SATH’S mission is to raise awareness of the needs of all travelers with disabilities, remove physical and attitudinal barriers to free access and expand travel opportunities in the United States and abroad.

3. Society For Accessible Travel & Hospitality "... any restriction or lack of ability (resulting from impairment) to perform an activity in the manner or within the range considered normal for a human being." - World Health Organization

5. Mobility/Physical

6. Mental/Cognitive

7. Self-care

8. Go outside the home

11. Society For Accessible Travel & Hospitality 24 Million People With Disabilities Would Travel One to Two More Times Per Year If Their Needs Were Better Met. - Fortune Magazine, 1998

12. Society For Accessible Travel & Hospitality With over 10% of the world population having some form of disability, can you afford NOT to tap into this market? Remember, we have not included the aging population!

13. Society For Accessible Travel & Hospitality YOUR CLIENT & YOUR ATTITUDE Benevolence –an act of kindness Or Empowerment- to enable “Citizenship is about Enablingpeople to participate” Lisa Rouffel

14. Society For Accessible Travel & Hospitality How do we enable people? Full citizenship occurs when: People are recognized for their strengths, abilities and contributions, diversity is welcomed and embraced and people have the power to choose

15. Society For Accessible Travel & Hospitality Laws do not enable people People enable people

16. Society For Accessible Travel & Hospitality Awareness Have You Ever tried to do something: - While in a wheelchair? - Equipped with an oxygen tank?- Wearing a blindfold? - Wearing earplugs? - With the fingers of one or both hands taped together?

17. Society For Accessible Travel & Hospitality Perform any one of these actions and you will begin to have insight into the presence of barriers in your own world and the meaning of inaccessibility.

18. Society For Accessible Travel & Hospitality ?WH – Questions…. What do I need to know?Who can give me the information?Where can I get info and services?Why do I need the info?When do I need the info?

19. Society For Accessible Travel & Hospitality Access to information SATH Congress Internet Resources Researching on your own The local organizations can be a valuable resource to reach out of state out of country service providers

20. Society For Accessible Travel & Hospitality What’s In It For You? A lucrative, untapped market in which you can become a leader Increased insight resulting in improved service for all your clients

21. Society For Accessible Travel & Hospitality The largest consumer base in the US! 650 million worldwide 49.7 million in United States Not counting the “Mature” 12,000 Baby Boomers turn 65 daily Over $1 trillion aggregate income Almost $220 billion in discretionary income 23 Million parents with at least one child aged 5-16 with a disability

22. Society For Accessible Travel & Hospitality 2002 Open Doors Survey conducted by Harris Interactive in conjunction with SATH and TIA13.6 BILLION spent in a year on travel!71% of adults with disabilities (or more than 22 million people) have traveled at least once in the past 2 years. This includes: - 5.6 million business travelers - 21 million pleasure/leisure travelers - 5 million travelers who combine business and pleasure20% of all adults with disabilities travel at least 6 times every 2 years.

24. Combined spending power: £50 billion

25. 10 million Britons are aged 65 or over i.e.1 in 6.

26. They take an additional ten overnight holiday trips annually, spending 6 weeks or more of the year traveling. (Tourism For All web site)

29. 1 in 5 Australians will experience some form of mental illness during their lives (ABS, 2003)

30. One in six Australians is affected by hearing loss (Access Economics, 2006)

31. Arthritis is the most commonly reported physical disabling condition (AIHW, 1999)

33. Society For Accessible Travel & Hospitality Society For Accessible Travel & Hospitality 3.5 million never leave their homes 1.9 million are people with disabilities About 65 percent of people with disabilities drive a car or other motor vehicle compared with 88 percent of nondisabled persons The Bureau of Transportation Statistics (BTS), an operating administration within the U.S. Department of Transportation

35. Enhance on-line marketing strategies

36. Integrate special needs travel in your marketing (i.e., images in brochures, mailings and website)

37. Make your place of business accessible

38. Affiliate your company with disability organizations

39. Partner with the right suppliers like Special Needs Group

41. Unable Able Society For Accessible Travel & Hospitality All Your Clients Are Here Somewhere And So Are You!

42. Society For Accessible Travel & Hospitality Sathinfo@sath.org www.sath.org We Welcome your questions 212.447.7284