The document describes Mediamplify, a media delivery platform that enables clients to broadcast content directly to cable operators without needing a satellite feed. It supports delivery to TV, IPTV, mobile devices, and the web. The platform replaces satellites, eliminates middlemen, and delivers content at a fraction of the cost while supporting HD quality. It also allows customized applications for cable operators and music delivery through subscription services on multiple platforms.

1. Dr. Edwin A. Hernandez edwinhm@eglacorp.com
Chief Technology Officer – Architect
EGLA COMMUNICATIONS
www.eglacomm.com | www.mediamplify.com
Amplify your reach

2. • Mediamplify Platform
• Description
• The Problem and Solution
• Music Delivery
• Mobile and Web Support (iPhone/iPAD/Android)
• Cable TV Support
• Support for IPTV and other platforms

3. • A media delivery platform that enables our
clients to broadcast their content directly to
cable operators without needing a satellite
feed with extended viewing capabilities on
all devices including TV, IPTV, PCs, Tablets,
and Smart Phones.
Amplify your reach..

4. • Current delivery method for broadcasting media content to
TV or Cable
1. Need to obtain satellite space
2. Costly, complicated, and lengthy contracts
3. Difficult transition to make viewable on other devices
Diagram: Current method of how content is broadcasted to your home:

5. WEBWEB
IPTVIPTV
Cable OperatorsCable Operators
 Smart Phones
 Tablets
 PCs
 Roku
 Apple TV
 Boxee
Your MediaYour Media
“We replace the satellite!”
Our technology eliminates need to obtain satellite
space. Eliminates the middle man.
And…Delivers same HD quality at a fraction of the price!

6. • Mediamplify supports music delivery to
Multiple Platforms
– Mobile, Web, Tablets
– Cable Operator Delivery
– IPTV
• Subscription-based Services

7. • Music:
– Streaming Service
– Interactive Service – Playlist Generation (eg Pandora)
• The Platform can customize applications and
interact with Cable Operators
– SKY Tunes – SKY Brazil (owned by Direct TV)
– Mediamplify App: Can be branded under any cable
operator.

8. http://www.youtube.com/watch?v=pVWfeZxP0U8&feature=youtu.behttp://www.youtube.com/watch?v=pVWfeZxP0U8&feature=youtu.be
Tablet and Mobile App
Tunes – Mobile App
http://www.youtube.com/watch?feature=player_embedded&v=r2UU9mzYjqshttp://www.youtube.com/watch?feature=player_embedded&v=r2UU9mzYjqs
Videos of mobile applications running on the Mediamplify
Platform (Cloud):

9. • Deployment Status
– Deployment in Mexico City, Monterrey, others
– Under Planning: Colombia, Mexico, Brazil, Direct
TV
Video Sample at a Cable Operator: http://www.youtube.com/watch?v=pQtrcSiiz0IVideo Sample at a Cable Operator: http://www.youtube.com/watch?v=pQtrcSiiz0I

10. Motorola – DCT 2000
Motorola – DCT 700
Screen Shots at Cable Operator (Head
end)
Web-based Interface with
Audio

12. • EGLA MEDIA PLUG with Capacity for:
– 50 Standard Definition Video channels with audio
(700kbps per audio channel mpeg2video, H.264,
including 256Kbps AC3, MP3, AAC)
– 5 High Definition Video channels with audio
(3Mbps per audio channel mpeg2video, H.264,
including 256kbps AC3, MP3, AAC)
– Web-based interface for Cable Operators to
customize screen, add messages, using standard
HTML 5.0

13. • IPTV, Web, Mobile Support – with music
channels with Adaptive Bit Rate
– Boxee, XBMC
– Roku
– Smart TVs (Google TV)
– Others

14. • Integration with Billing and Authentication
Systems
• We have our own payWall API and software to
sell video and subscription content

15. • Satellite delivery eliminated,
– Direct access to cable operators
• Support multiple platforms
– Web, Mobile, IPTV
• Spotify/Pandora-like Apps and “Media
Delivery”
• Direct monetization thru subscription-based