Bangalore has a large public transportation system, with 88% of people using buses. Real Time Interactive Media is an advertising company that partners with public transportation systems in Mumbai and Bangalore to provide advertising on buses. Their ads in Bangalore target the 250 air-conditioned buses that carry premium passengers with an average 30 minute commute. Advertising options include grab handles, seat backs, and the driver's seat back, allowing brands to reach a wide audience over time in the buses.