The document discusses the aims and conventions used in the creation of several media products: a film poster, magazine cover, and teaser trailer. The poster aimed to draw attention to the film's risky storyline about alcohol and drug addiction using striking colors and imagery. The magazine cover aimed to advertise the film and grab attention using conventions like the magazine name in bold font and a brooding actor photo. The teaser trailer aimed to give viewers a taste of the film while appealing to its target audience. It used conventions like words to explain the plot, varied clip lengths to build suspense, and relevant music but challenged conventions by not explicitly stating the film's content.